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Crafting Public Policy Communications for Effective Advocacy | Blog

Business Wire

What is Public Policy? Public policy impacts various aspects of everyday life, influencing the rules, regulations, and standards that govern society.

Policies 272
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The art of storytelling in travel PR: These 3 case studies show how great campaigns transport us to new destinations

Agility PR Solutions

Travel public relations agencies have always been about more than just selling vacations. Its about creating immersive experiences, weaving compelling narratives, and transporting audiences to faraway places through the power of storytelling.

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Meet the Media: Seth Clevenger, Managing Editor for Features at Transport Topics

Bianchi Biz Blog

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. The freight market has since cooled and disruptions have eased, but the experiences of the pandemic continue to influence the transportation industry.

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Meet the Media: Michael Freeze, Features Editor at Transport Topics

Bianchi Biz Blog

My name is Michael Freeze, features editor at Transport Topics and co-host of the podcast, RoadSigns. I’m proud of the work our team at Transport Topics has done in trade show coverage. My first job was an assistant editor/web for a magazine called Transportation & Logistics from Penton Media in Cleveland.

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Sustainable Spirits: How Eco-Friendly Practices Can Boost Brand Loyalty

5W PR

Ethical Sourcing and Local Partnerships By sourcing ingredients locally, distilleries can reduce their carbon footprint associated with transportation and support local economies. By reducing the weight of packaging materials, distilleries can lower transportation emissions and conserve resources.

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VR and AR: Creating New Dimensions in PR and Brand Storytelling

5W PR

Virtual reality and augmented reality technologies have moved far beyond their gaming origins to become powerful tools for public relations and marketing professionals. When Marriott launched their “VRoom Service” program, they didn’t just tell guests about exotic destinations – they transported them there virtually.

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Meet the Media: Kirsten Korosec, Senior Transportation Reporter at TechCrunch

Bianchi Biz Blog

I’m the senior transportation reporter at TechCrunch, where I focus on all the ways — present and future — that people and packages travel from Point A to Point B. I’m also the co-host of the podcast The Autonocast, which focuses on the future of transportation. Describe the craziest or most fun story you have written.