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How Not To Get Cancelled: A PR View

ImPRessions - Crenshaw Communications

And internet justice can be even more consequential for ordinary people whose offenses fall short of slapping someone on live television. it posted beneath a clip of Heard referring to online harassment she’d endured on the platform. But cancellation isn’t limited to celebrities. The same is true for brands and businesses.

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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. Mika: TMI (The MAS Ink) is the name of my new boutique PR firm. The name doubly fits, since our job is to manage TMI (“too much information”).

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How To Score A Great Local News Story: 5 PR Tips

ImPRessions - Crenshaw Communications

A study found that 76% of Americans trust local television news, – a confidence level that’s over 20% higher than trust in national news. Once you have established that it’s appropriate to target local media, determine what type of outlet is best – TV, newspapers, or radio.

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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

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Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

In my book The Content Code, I refer to this group as the “Alpha Audience” and I contend that this elite group is the bedrock of your business. In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. Not anymore.

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How COVID-19 will impact PR practice and skills

Stephen Waddington

Radio, television and streaming are also holding up or growing. With everyone stuck at home we’ve seen a boom in big messaging and social networks. Engagement and traffic on Facebook, LinkedIn, Instagram, TikTok and WhatsApp is up. You’d be welcome to join us if you’re interested in exploring the future of practice.

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Professional Curiosity Doesn’t ‘Kill Cats’

Waxing UnLyrical

To drill down even further, I call it “curiosity,” and it often leads to wonderfully innovative things like light bulbs, Post-it notes, and Velcro… along with radio, television, movies, and all sorts of “gotta have” stuff. By asking, and answering, the question, “What does it mean?”. It all starts simply enough. You ask, “Why?”