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AirPR Interview Series: Emmy Award Winning Journalist & PR Pro Mika Stambaugh

Onclusive

I came to the name after incorporating my initials — ‘MAS’ is Spanish for ‘more’ — and ‘ink’ references pen-to-paper; writing your story to build and manage your communications. Mika: TMI (The MAS Ink) is the name of my new boutique PR firm. The name doubly fits, since our job is to manage TMI (“too much information”).

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For These PRSA Leaders, Public Relations Is All in the Family

PRSay

The profession needs to be more technology-focused, which will not happen overnight, nor will it outweigh essential communication and writing skills.”. David and Marilyn met at Indiana University in Bloomington over the UPI teletype machine in the newsroom of WFIU radio. PR connections. Shank, APR, Fellow PRSA.

Publicity 151
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25+ Best Press Release Distribution Services to Use in 2025

Prowly

All-in-one PR platforms ,such as Prowly , Cision , or Meltwater , come with a range of tools, including a rich media database, press release writing services, tools to pitch journalists, and much more. Drawbacks: Does not offer press release writing services; live chat support is not available.

Analytics 104
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Borrowing Trust: The Surprising New Marketing Role of Citizen Influencers

Cision

In my book The Content Code, I refer to this group as the “Alpha Audience” and I contend that this elite group is the bedrock of your business. In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. Not anymore.

Marketing 239
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4 Ways to Link Facebook Posts to Business Outcomes

Cision

They’re used on radio programs and podcasts, but have been around forever… and surely there are much better technological solutions (multi-channel attribution models, anyone?). Measurement of this kind is oftentimes referred to as “last-touch attribution.” Referral Codes / Referral Pages. REGISTRATION.

Facebook 120
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How Do You Like Them (Infographic) Apples?

Waxing UnLyrical

” I know this for two reasons: #1 because it’s on the radio all the time, and. #2 It was a generated by Boticca.com , describing the buying behaviors of customers referred from Pinterest and Facebook. We understand that based upon the customers referred from either platform, they get better results from Pinterest.

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A Dummies Guide to Digital PR

5W PR

In the world of public relations, digital PR refers to the online marketing strategy utilized by businesses to increase their online presence and boost their brand. PR in its traditional form refers to networking with journalists in a bid to get featured in print publications. Digital vs. Traditional.