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’ was the question at the recent CIPR Corporate and Finance’s group seminar. That includes face-to-face, print, radio, TV and today online including Twitter. ‘Should the C-suite tweet?’ The unequivocal answer from the panel of experts was maybe! Jon Sellors, RSA Group, UK head of media relations.
Are you broadcasting a seminar with live audience participation? Shortly, we will all be able to broadcast (and listen to) live talk radio on Facebook. The first question that every PR, content and marketing professional should vet is whether there is a compelling reason for them to publish a live video.
During my first year at SHIFT, I have learned several pitch writing techniques and seen some success, but I’ve also had days when I’ve received radio silence from reporters. One of the most valuable things I learned during the seminar was how to write a pitch that gets attention.
I am planning on doing this by hosting a variety of forums, workshops and seminars in one of the most active regions in the world — the empire state. Traditional forms of media — like TV, radio, and newspapers — are also still valuable tools, even as the toolbox grows.
Some of these might include articles on social media, press releases, press conferences, customer testimonials, media tours, interviews with press, radio, television, or otherwise, speaking engagements, and seminars. You might also sponsor a related event or participate in some way.
Are you broadcasting a seminar with live audience participation? Shortly, we will all be able to broadcast (and listen to) live talk radio on Facebook. The first question that every PR, content and marketing professional should vet is whether there is a compelling reason for them to publish a live video.
I actually learned these words at a Franklin Covey Time Management seminar for my first job out of college (selling radio advertising). Let’s see what they had to say: Natalie Bushaw, director-public relations, Life Time Fitness. Four words: Accept.
There’s the opportunity to do radio journalism. But if they’ve met that person, or they have some familiarity, some awareness, they’ve met a networking event, or potentially they’ve even seen them in an online webinar or a seminar, they, they can actually put a name and a personality in the face of that person.
So, for example, when television was invented journalists tended to use it like radio by simply televising someone reading the news rather than using pictures. Just last week, for example, I talked with a man waiting in line to board an airplane in London as I returned from teaching a seminar in Nigeria. He broke out in laughter.
For the most part, they weren’t in their cars, they weren’t listening to the radio. So, this is an interesting place for your seminar and starts to really map that. The implication is that the industry needs to be where consumers were going during COVID. Becky: Yeah.
Many blame Mr. Trump for the loss of confidence in the MSM, but the erosion probably started decades ago, with the rise of conservative radio. As right-of-center radio host Charlie Sykes puts it, “we’ve done such a good job of discrediting (the mainstream media), that there’s almost no place to go to be able to fact check.”
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