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How Not To Get Cancelled: A PR View

ImPRessions - Crenshaw Communications

But the joke infuriated many TikTok users, including our very own Chris Harihar, whose tweet went viral. Once you’re cancelled, it’s too late to reach out to friends and allies, and if the situation is radioactive, they’ll go radio silent. The same rules apply for sarcasm and snark in my view. Build social allies.

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How a Digital PR Campaign About Fast Food Went Viral

Buzzstream

This, to me, is the definition of viral. So, in this conversation, Chris outlined the step-by-step process for getting this data-driven digital PR content to go viral. For instance, Chriss team compared newly launched value meals after their fast food inflation study went viral. Dont fear failure Not every campaign will hit.

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Best PR Crisis Management Software Comparison: 6 Options to Consider

Prowly

Let's help you choose from the top crisis management tools available. Key info on the best crisis management tools: prices, pros and cons Benefits of using crisis management tools How to choose crisis management software for your team? TL;DR Crisis management tools are your early warning system for PR disasters.

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Top 7 Print Media Monitoring Tools in 2025 (+ Pricing)

Prowly

With a solid tool, you should be able to track every print mention, access licensed content so you can show your clients the actual articles they were mentioned in, and gather valuable data on how your brand is portrayed in the media. What are print media monitoring tools?

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What is a PR Campaign? How-to Guide with Examples (2025)

Prowly

5 Monitor, measure and iterate Track the campaign's performance in real-time using analytics tools, media monitoring platforms, or surveys. They monitored what happened with the 2013 Superbowl and, when electricity suddenly went out, one tweet made them go viral. Measure against your KPIs to assess effectiveness.

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Why Video is Vital in 2023

The Proactive Report

One of his videos went viral on TikTok and that led to over 100,000 new followers within a week and then radio stations far and wide picked it up. So, it is no wonder that 89 percent of marketing professionals report using videos as a marketing tool. He had always been interested in music from the 1980s.

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How to Use Dynamic Listening to Reach New Customers

Cision

With social media and access to this information being so easy, anybody with a smartphone and an idea can become a viral source of news. With Cision® Media Monitoring tools, communicators have the power to listen dynamically across different media types. How to do that? It all starts with the news you are taking in.

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