Agility PR Solutions
NOVEMBER 30, 2022
New survey research from omnichannel comms solutions firm Mitto explores how small and mid-sized business (SMB) leaders view customer experience within their organization and what might be holding them back from deploying CX technologies.
ImPRessions - Crenshaw Communications
JUNE 7, 2017
Small businesses today are empowered through digital technology. Technology is a great equalizer for a business. ” This applies to the media who cover business, whether they’re on the SMB beat or not. And an SMB located in a smaller city is far likelier to attract the attention of local press than a behemoth.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ImPRessions - Crenshaw Communications
OCTOBER 18, 2018
Every pro has her go-to channel for tracking news developments in technology. Clearly, one of the great advantages of technology is its improvement of collaboration not only in PR, but all industries. An SMB can conduct market research with unlimited survey questions at a reasonable cost.
Sword and the Script
OCTOBER 3, 2023
BuzzSumo edges into PR with journalist database for SMBs; Poppulo adds generative AI for internal comms; why don’t PR software vendors follow basic PR standard practices? I believe the generative AI is based on OpenAI technology, which makes ChatGPT. Have an interesting announcement from a PR technology vendor?
Cision
NOVEMBER 28, 2017
These SMB (small and mid-sized businesses) and mid-market companies are in a unique situation when it comes to brand outreach and consumer attraction. When SMBs are looking for hard returns and metrics that show direct results of their efforts, paid media has been historically difficult to beat. It’s highly trackable.
Sword and the Script
JUNE 18, 2024
Think about a hypothetical software company that designed a product for the SMB space. And business spent lavishly on technology. Growth-at-all-costs led many to close “bad fit” customers The growth-at-all-costs mandate caused too many companies to pursue customers outside their ideal customer profile (ICP).
Communications Conversations
MAY 3, 2017
The regulations can’t keep pace with the technology, so it leaves a lot of room for interpretation. And I’m personally very interested in the intersection between health and technology – I see lots of potential there. You mentioned at the last SMB that you’d love to get your hands on some Snap Spectacles.
Expert insights. Personalized for you.
154 
Let's personalize your content