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Study says influencers that turn off social media comments aren’t very influential  

Sword and the Script

Across seven studies, we found that online influencers, ranging from digital content creators to celebrities-turned-influencers, are perceived as less sincere, likable, and persuasive when they disable their social media comments.” How was the research conducted? “We As such, non-verbal cues are going to be increasingly important.

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Enhancing cybersecurity PR strategies with social media analytics

Agility PR Solutions

Social media analytics has emerged as a vital tool for measuring the effectiveness of cybersecurity communications, understanding audience sentiment, and refining messaging strategies. As cybersecurity threats continue to evolve, organizations must adopt innovative strategies to enhance their public relations efforts.

Analytics 168
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The New Era Of Press Releases: Multimedia, SEO, And Social Media Integration

5W PR

Today’s press releases work harder – they attract journalists, reach consumers directly, boost SEO rankings, and generate social media buzz. Social Media Integration and Distribution Social media platforms have become primary channels for news consumption.

SEO 143
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Watching social media trends: A complete guide to Instagram Analytics in 2025

Agility PR Solutions

By consistently analyzing how your content performs, you can fine-tune your strategy, boost your […] The post Watching social media trends: A complete guide to Instagram Analytics in 2025 appeared first on Agility PR Solutions. That’s where Instagram Analytics comes in.

Analytics 176
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A Step-By-Step Guide to Managing a PR Crisis

In an instant, your brand could be going viral on social media for all the wrong reasons, or picked up by a news outlet that received an anonymous tip. These sayings are only true if you and your team are prepared for the worst. No one expects a PR crisis or brand image issues.

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Social Media Laws: What Are They and How Do They Impact Brands?

Contently - Strategy

Social media has profoundly shaped global events, public discourse, and the very fabric of our societies since the early 21st century. This provision established that online platforms (and later social media companies) would not be classified as publishers, which gave them immunity from liability for user-generated content.

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Social Media-Driven PR: Building Brand Success Across Digital Platforms

5W PR

Social media has fundamentally changed how brands connect with their audiences, shifting public relations from traditional press releases to real-time, multi-platform engagement. The most successful PR campaigns today integrate social media not just as a distribution channel, but as a core element of their communication strategy.

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Cision's 2022 Global State of the Media Report

How are journalists utilizing social media? What are the best practices for providing multimedia to the media? Get answers to your big questions like: What are the biggest challenges journalists face right now? What do journalists want – and need – from PR pros? What are the PR approaches that really get journalists’ attention?

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Communicating During a Crisis & Navigating the Chaos

Speaker: Shawna Bruce, Director of M.D. Bruce & Associates Ltd.

What are the best practices for managing social media during a crisis? Get ready to sharpen your skills and learn to prepare for anything that comes your way as Shawna Bruce unpacks the three most frequently asked questions about crisis communications today: What are the essential elements of a crisis communication message?