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PR Tips For Virtual Media Trainings

ImPRessions - Crenshaw Communications

Any company can benefit from media training , but it’s particularly important for one that is new to public relations. For B2B PR, media training prepares company execs for press interviews and stresses how to make the most out of them. Pros and cons of virtual media trainings. What makes a good media prep session?

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Not All Media Trainings Are Evidence-Based

Prowly

If you are a senior manager or spokesperson of an organization there is a high probability you will have followed a media training session at one time in your career. These trainings are typically conducted by external consultants and will always involve a mix of theory and mock interviews.

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11 all-too-common public mistakes made by people without media training

Agility PR Solutions

There’s trained and untrained.” The post 11 all-too-common public mistakes made by people without media training appeared first on Agility PR Solutions. In Man on Fire, Denzel Washington plays a bodyguard who says, “There’s no such thing as tough. You can be as charismatic, canny, and charming as you like, but that talent […].

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Social Listening: When #AI Takes Over

Deirdre Breakenridge

How does it work : algorithms are trained to recognize patterns in images and videos by going through huge data sets (this process is called machine learning ). Enter custom models, which prompts you to tag results as relevant or irrelevant without any data training. Example of video recognition technology. Too complicated?

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This New Year, Resolve to Give Your Staff Presentation Training

PRSay

A good training program will help presenters improve their skills. Not all presentation training is the same, of course. As you likely know, traditional media training and crisis training tend to focus on one spokesperson, usually the CEO, who is put through his or her paces in front of a group.

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Demystifying PR Measurement

Onclusive

Measurement has become one of the most important elements of a solid communications strategy, but many PR pros still struggle with it and not surprisingly so — most of us in communications don’t have data and measurement backgrounds or training.

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GE was the training ground for a generation of PR talent

Steve Barrett on PR

As the industrial behemoth prepares to split into three separate entities, it’s worth reflecting on the enormous amount of respected communications leaders who plied their trade at GE.

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