5W PR

DECEMBER 11, 2024

Esports, the competitive realm of video gaming, has rapidly evolved from a niche hobby to a global phenomenon. As esports continues to captivate millions worldwide, it has become a formidable force in video game marketing. Additionally, the increasing globalization of esports will expand the reach of brands to a truly global audience.

Video 78

Video Brand Branding Marketing 78

5W PR

DECEMBER 5, 2024

A well-executed pre-launch video game marketing campaign is essential for generating excitement, building anticipation, and ultimately driving sales for a video game. Building a Strong Brand Identity A strong brand identity is crucial for establishing a video game’s presence in the competitive gaming market.

Video 78

Video Community Social Media Interviews 78

5W PR

NOVEMBER 6, 2024

The launch of a new video game is an exciting yet demanding endeavor. Developing a successful video game marketing campaign for a new video game requires a strategic approach that combines creativity, data-driven insights, and targeted execution. To ensure its success, a well-crafted marketing campaign is essential.

Video 78

Video How To Marketing Television 78

Agility PR Solutions

SEPTEMBER 13, 2023

Thanks to their versatility and reliability as effective marketing tools, animated video explainers have gained a ton of popularity over the past few years. However, different types […] The post 8 animation styles for making captivating explainer videos for your brand appeared first on Agility PR Solutions.

Video 190

Video Brand Branding Tools 190

Deirdre Breakenridge

MAY 13, 2019

Today, because of the sheer online data volume, this approach is no longer sustainable: in the next ten minutes, there will have been over 3 million new tweets posted online, along with hundreds of thousands of Tumblr articles, Instagram posts, YouTube videos and much more. Image & Video Recognition – Analyzing visual content.

Training 399

Training Video Analysis Data 399

Agility PR Solutions

NOVEMBER 26, 2023

New insights and predictions from customer engagement platform Emplifi give us a pretty good […] The post 2024 social media outlook: Social shopping, messaging apps and video content will become integral to brand marketing strategies appeared first on Agility PR Solutions.

Social Media 185

Social Media Video Strategy Brand 185

ReimaginePR

NOVEMBER 1, 2020

Susan McLennan from Reimagine PR walks you through how to work Zoom — everything from how to optimize your video and mic settings to changing your name on the screen to spotlighting, pinning, hiding, and bringing back your video — and one career-saving thing to know about the chat function.

How To 317

How To Video Interviews Meeting 317

Remote PR Jobs

JANUARY 14, 2025

Regular team meetings via video conferencing platforms like Zoom or Microsoft Teams help maintain alignment and morale. Schedule video calls as check-ins and make time for feedback so your team knows how theyre performing and where they can improve. Share any emerging concerns early on to avoid bigger issues down the line.

How To 162

How To Training Crisis Communications Leadership 162

Axia PR

JULY 23, 2024

Today, video conferencing is paving the way for a more effective and far-reaching result. A decade ago, press releases were almost exclusively held in brick-and-mortar locations with physical participants. As the digital landscape evolved, the press releas went online and many syndication platforms emerged for ease of use.

Video 127

Video Conference 127

Sword and the Script

JULY 16, 2024

B2B marketing video. 75% of US adults spend “up to 2 hours per day watching short videos” and “video uploads on LinkedIn” are “up 45% year over year.” ( source ) 14. Marketers saw “a 56% increase in requests for a demo” stemming from webinars based on an analysis of 2023 data. source ) 13. Unsubscribe. source ) 15.

B2B 180

B2B Survey Marketing Analysis 180

Business Wire

APRIL 21, 2021

Business Wire’s media survey revealed the three most important elements of a news release are multimedia assets such as video, pictures, logos, and infographics (57%); contact information (51%); and company background (38%). For public relations and communication professionals, it’s becoming more challenging to get a journalist’s attention.

Survey 446

Survey Infographics Media Pitching 446

Agility PR Solutions

OCTOBER 29, 2024

Generative AI is intelligent software that can help create conversations, images, videos, and more. It is the next step of artificial intelligence. You can train it to learn human language, programming languages, art, chemistry, biology, or any complex subject matter. It reuses training data to solve new problems.

Trends 179

Trends Training Software Video 179

5W PR

JANUARY 30, 2025

Major brands like Apple and Tesla now regularly include high-resolution images, videos, and interactive elements in their announcements. Research from PR Newswire shows that multimedia press releases generate up to 9.7 times more views than traditional text releases.

SEO 143

SEO Social Media Crisis Communications Media 143

ImPRessions - Crenshaw Communications

DECEMBER 21, 2021

Not prioritizing video in content mix. We’ve witnessed the explosion of TikTok and Instagram Reels this past year as marketers have recognized the power of video. In 2020, 80% of marketers incorporated video into their organic efforts, and B2B companies are realizing that excluding video from the content mix is not a viable option.

Social Media 323

Social Media B2B Media Video 323

ImPRessions - Crenshaw Communications

SEPTEMBER 25, 2023

After announcing that her show would resume production despite the Writers Guild of America strike, Drew Barrymore issued a tearful, 5-minute video apologizing for her decision, but seeming to stand by it. But the video was a bit repetitive, self-involved, and unclear. Be clear and concise This is where Drew Barrymore went a bit wrong.

Publicity 343

Publicity How To YouTube Video 343

Business Wire

APRIL 14, 2021

Live videos. Breaking news. Social media updates. Push notifications. 24/7 news cycles. We're more informed now than we've ever been. We have unlimited choices to consume news. But, as modern journalists work around the clock, how are they facing the industry’s biggest challenges?

Survey 375

Survey Blogging Media Video 375

Remote PR Jobs

NOVEMBER 8, 2024

Remove Distractions: It can be hard to concentrate during video calls, but don’t forget it matters just as much as it would in person. If you can’t find one, use a digital Zoom background or blurring feature. Test Your Setup : Ensure your camera, microphone, and internet connection are all working properly.

Interviews 227

Interviews Communications Tools Examples 227

Deirdre Breakenridge

APRIL 30, 2020

Similar to my last two videos, the first “5” is my give to 5 pros who want to learn more about FEEL First communications with a complimentary consulting session (the getting advice part). Details are in the video below on how to contact me. The last “5” is my 5 tips for actively listening.

Video 302

Video Internal International Technology 302

ImPRessions - Crenshaw Communications

MARCH 27, 2024

In a beautifully simple video message delivered as she sat on a bench against a spring backdrop, the Princess of Wales explained why she’d been out of the public eye. The heartfelt video statement instantly quelled the furious conspiracy-mongering that had consumed coverage of the Royal Family – at least for the time being.

Privacy 332

Privacy Video Crisis Publicity 332

Business Wire

AUGUST 22, 2024

Today, simply distributing a text-only press release is no longer sufficient; incorporating multimedia content, especially video, is essential for making a press release stand out. Press releases have long been a cornerstone of public relations, but the way they are used and valued by journalists has evolved.

Video 302

Video Publicity Media Relations Media 302

ImPRessions - Crenshaw Communications

DECEMBER 8, 2021

The obvious challenges include technical issues with video playback, since on many platforms it’s necessary to log out and wait for a recorded interview to download, then log back on to view and discuss it. Here, video examples of interviews, from terrible to terrific, can be very powerful. Updating media interview best practices.

Media Training 334

Media Training Training Media Interviews 334

ImPRessions - Crenshaw Communications

MAY 15, 2020

A recent post featured a short animated video on new product updates for Slack’s mobile app. Even something as mundane as a product update can take on a new life with an animated video. . Its Instagram is a showcase for Slack itself, the posts are fun, just like the brand. Show the personalities on your team.

Instagram 333

Instagram B2B B2C Case Study 333

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

The discussion can be released in edited video snippets, bylined articles, contributed blog posts, op-ed pieces, and even on-site interviews. Alternatively, a short and compelling video testimonial can work well as part of an explainer video or even on a business platform like LinkedIn. Customer case studies sell benefits.

Case Study 390

Case Study B2B Study Interviews 390

Agility PR Solutions

FEBRUARY 20, 2025

Storytelling is an excellent way to engage your audience and when you include photos and videos […] The post 6 reasons why visual storytelling is critical for successful PR campaigns first appeared on Agility PR Solutions.

Storytelling 117

Storytelling Video Tools Publicity 117

Agility PR Solutions

NOVEMBER 12, 2024

What do blog posts, social media content, videos, and web copy have in common? If done well, they have the potential to boost your brand’s visibility and accelerate your growth exponentially.

Web 105

Web Video Social Media Blogging 105

Deirdre Breakenridge

MARCH 9, 2022

In my video, I share more about how to “walk” the ethics “talk: and to evaluate whether you and the leaders around you demonstrate ethics in every communication and business interaction. . Choosing the high road when making decisions; remembering two wrongs don’t make a right.

Ethics 433

Ethics Leadership Video Social Media 433

ImPRessions - Crenshaw Communications

OCTOBER 21, 2020

Delegates can still enjoy stimulating interactions with industry leaders even if their video sessions are pre-recorded, since most conferences offer live online Q&A sessions that follow recorded presentations – known as the hybrid event model. I’ve seen seasoned thought leaders shrink at the prospect of recording a video session.

Conference 310

Conference Trade Shows Technology Video 310

5W PR

MARCH 10, 2025

Videos, blog posts, and social media content should demonstrate both the educational value and entertainment factor of the toys. Short-form videos work well on social media, while longer formats can explore learning journeys in depth.

Strategy 78

Strategy Education Video Storytelling 78

Deirdre Breakenridge

MARCH 13, 2020

Here’s my video discussing these tips in more detail and how they can help you. Tip #2 : Show up with your Emotional Intelligence (EI) so you can respond thoughtfully and not react to challenging communication. It’s time to FEEL First in your communication.

Communications 297

Communications Ethics Travel Employee 297

Sword and the Script

OCTOBER 29, 2024

You can see in the themes we developed are focused on external relationship building – which is a comms team’s mandate.

Marketing 215

Marketing eBook Guidelines B2B 215

The Proactive Report

NOVEMBER 14, 2022

Adding data visualizations , infographics, images, and videos to your text not only makes it more interesting and attractive, but it can help your message to be absorbed better too. Each year video usage online continues to grow. If a picture is worth a thousand words a video really brings a story to life.

Digital PR 264

Digital PR Marketing Infographics Video 264

Agility PR Solutions

NOVEMBER 20, 2024

Brands invest in high-quality content, like social media postings, blog articles, videos, and lectures. Currently, content marketing is the main function of modern digital marketing. It improves awareness of the company, educates customers, and turns leads. Content marketing grew quickly.

Content Marketing 105

Content Marketing Industry Marketing Education 105

PRSay

OCTOBER 15, 2024

He went to replace it and waited for hours in a long line to get the latest iPhone, which was the first model to have video. He played the old video clip for the audience, showing him flubbing up and unable to get the right words out about an incident while on the air.

Storytelling 138

Storytelling Local Transportation Television 138

Contently - Strategy

OCTOBER 29, 2024

Recently, I have become obsessed with “ Pack my Stanley ” videos, but not because I own a Stanley tumbler or have any desire to “pack” it with custom ice cubes and snack accouterments before plunking it down in my also-nonexistent car. (Do Do I also find their popularity ethically dubious in the face of our ever-growing consumer waste?

B2B 96

B2B Brand Branding Case Study 96

5W PR

JANUARY 24, 2025

Their behind-the-scenes content and player-focused videos regularly generate millions of views by matching TikTok’s informal, authentic style. LinkedIn values professional insights and thought leadership. The NFL’s TikTok strategy shows how traditional brands can adapt to new platforms.

Social Media 109

Social Media Brand Branding Crisis Management 109

Sword and the Script

SEPTEMBER 17, 2024

A renewed focus on customer relationships and B2B video content are among the most commonly cited aspects of marketing that those in the trenches say are yielding success B2B marketing has seen better economic times. She next takes the video and chops it up for repurposing across other mediums like podcasts, social media and email. “I

B2B 180

B2B Marketing LinkedIn Video 180

5W PR

NOVEMBER 21, 2024

Creating animated book trailers, interactive elements, and engaging short videos can captivate audiences and drive interest. Utilize TikTok’s short-form video format to showcase book excerpts, character introductions, or behind-the-scenes content. Use animation to bring stories to life, especially for picture books.

Industry 78

Industry Apparel Print Marketing 78