Deirdre Breakenridge

MARCH 8, 2017

Content is also the starting point in building relationships with your different publics, whether they are your customers, influencers, journalists, analysts, or other stakeholders. She continues to cheer on her “new team” at NRPR and is a graduate of San Jose State University with a Bachelor of Science degree in Public Relations.

Radio 170

Radio How To Community Storytelling 170

Sword and the Script

FEBRUARY 2, 2022

Buying a publication can be a faster path to developing an audience than building one organically. Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. It’s long-time editor Richard Carufel , is still running the publication today. Case in point?

SEO 165

SEO Content Marketing Marketing Software 165

Waxing UnLyrical

NOVEMBER 19, 2010

Earlier this year, Korean netizens questioned the academic credentials of musician Tablo , pen name Daniel Armand Lee, who graduated from Stanford University in 2002. Addressing them in a timely manner is a critical function of public relations. The rumors have already disseminated. Regardless, thanks for visiting!

Publicity 85

Publicity Reputation Crisis Communications Twitter 85

Ishmael's Corner

OCTOBER 8, 2014

We supported HP’s communications efforts from 1988 to 2002 when the Compaq merger resulted in a game of musical chairs with the PR agencies … and left us standing. Uncategorized business storytelling corporate communications global public relations HP public relations' The loss involved more than just revenue.

Agency 132

Agency Storytelling Corporate Enterprise 132

Cision

APRIL 14, 2017

The lionshare I have read (or snoozed through) are invariably based on share price and volume juxtaposed against some activity calculated with a painful equation built on old data i.e. “earning share price from 2002 to 2008 and the impact of XYZ.” More frustrating to me is that the results are, well, academic. Rarely IRO actionable.

Corporate 120

Corporate Conference Study Analysis 120

5W PR

OCTOBER 22, 2018

The past two decades have seen a world of change in the public relations industry, not least due to the pivotal role social media has come to play in the way firm’s connect with their customer base. Duration: 2002-present. Here are five world-changing campaigns you might have forgotten about: The Heart Truth.

Engineering 22

Engineering Education Retail YouTube 22

Critical Mention

JULY 15, 2020

The product launch is one of the company’s most significant since its founding in 2002 and will allow customers to leverage a powerful Earned Media Suite when combined with Critical Mention’s TV, Radio, Social Media and Online News Monitoring. About Critical Mention.

Media 108

Media Radio Television Engineering 108

PRSay

FEBRUARY 12, 2020

In 1965, Parke joined the behavioral public relations and management consulting firm of Jackson Jackson & Wagner (JJ&W) in New Hampshire, where she provided invaluable counsel to clients in a wide variety of industries for more than five decades. Photo courtesy of the Plank Center for Leadership in Public Relations.

Education 97

Education Journalism Leadership Industry 97

PR Conversations

JUNE 18, 2014

As a leader and innovator in advertising , it is not surprising that Glenn and Denny Griswold asked the firm’s vice president, Marvin Murphy, to author chapter VII in their 1948 US book, Your Public Relations (being serialised here with monthly posts - to read other chapters in our series of posts, use this link to the book’s contents list.).

Advertising 76

Advertising Advertising Agency Publicity 76

Flack's Revenge

OCTOBER 30, 2019

Public relations is my turf, after all. I didn’t get the chance to explain that amidst a tech downturn, one segment has continued to rack up impressive gains (IDC predicts an amazing 86% compounded annual growth rate through 2002), creating boundless value for shareholders and fostering a dynamic and innovative market.

Pitching 120

Pitching YouTube Data System 120

Shift Communications

JUNE 28, 2017

How does investor relations relate to public relations? Investor relations (or IR) is a specific sub-discipline of public relations that revolves around how a company communicates with investors, shareholders, government authorities, and the financial community. What is investor relations? What do investor relations professionals do?

Financial 92

Financial Government Corporate Community 92

Cision

NOVEMBER 3, 2016

The issues we tackle are complex, so it’s fulfilling to continually brainstorm and strategize ways to protect public health and help Californians receive high quality and affordable care. When I started back in 2002, we were still faxing press releases and op-eds to newsrooms. What role does social media play in your job?

Knowledge Base 120

Knowledge Base Social Media Policies Communications 120

Waxing UnLyrical

APRIL 30, 2012

Sponsoring a local charity to start filling in both your publicity and your warm-fuzzy quota? Based in Maryland with roots in New York, she’s been crafting effective marketing copy as a writer and polishing many forms of prose as an editor since 2002. It’s a hint that it’s time to say yes something new.

Small Business 100

Small Business eBook Web Local 100

Axia PR

JANUARY 12, 2021

Jason is the managing partner of Axia Public Relations. He founded Axia Public Relations in July 2002. Learn what makes a story newsworthy with our host, Jason Mudd. Guest: Jason Mudd, On Top of PR host, helps companies get on Undercover Boss. Topic: The one with Jason Mudd on how to make sure your story is newsworthy.

Airlines 62

Airlines Publicity Company Brand 62

Cision

FEBRUARY 3, 2017

No marketing and public relations executive is immune from the educational curve of bringing their client up to speed on the latest in search, bridging the digital and SEO divide on an hourly basis. The power of ideas and proper communication is one that cannot and will not be underestimated.

Creativity 120

Creativity SEO Mobile Journalism 120

wiredPRworks

APRIL 20, 2022

Each edition covers the modern approaches for highly effective public relations, marketing, and customer communications—all at a fraction of the cost of traditional advertising. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams.

Marketing 118

Marketing Social Media Trends Instagram 118

Doctor Spin

APRIL 30, 2023

There are four models of public relations. In their seminal work, “ Managing Public Relations ,” James Grunig and Todd Hunt (1984) introduced four models of public relations that have since become the most widely cited in academic circles. Model 2: Public Information Model. Model 3: Two-Way Asymmetrical Model.

Publicity 52

Publicity eBook Ethics Resources 52

Contently - Strategy

SEPTEMBER 20, 2019

Consider a 2002 study conducted by behavioral economist Dan Ariely and marketing professor Klaus Wertenbroch. ” Recently, Contently’s data science team ran its own study to see the effect public deadlines were having on the work our clients created. Ariely and Waternbroch gave their subjects a proofreading project.

Content Marketing 101

Content Marketing Data Marketing Study 101

Waxing UnLyrical

MARCH 1, 2011

Publicity experts swear by becoming an author of something. If your own website is geared toward a technical readership level, try writing a news release for the general public. Based in Maryland with roots in New York, she’s been crafting effective marketing copy as a writer and polishing many forms of prose as an editor since 2002.

Writing 82

Writing Comparison Web Resources 82

Cision

AUGUST 18, 2016

It’s allowing me to flex my brain muscle in a different way, as I learn how to maximize what I can do for our clients in the world of public relations. The last one was in 2002. Prior to Cone, I was in the digital and user experience space for the majority of my career, so PR is a new animal to me. Images via Pixabay: 1 , 2 , 3.

Nonprofit 120

Nonprofit Analytics Consumer Creativity 120

Critical Mention

OCTOBER 17, 2017

The Business Insight Solutions business unit of LexisNexis Legal & Professional serves companies and organizations across the globe, offering premier news, corporate information and public records through a portfolio of solutions, including the award-winning media monitoring solution, LexisNexis Newsdesk ®.

Television 74

Television Radio Media Analytics 74

Communications Conversations

MAY 30, 2018

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). Fall of 2002. Since the fall of 2002. What was your last PR job?

Apparel 106

Apparel Public Affairs Corporate Training 106

PR in High Definition

JULY 9, 2018

The NGINX open source project started in 2002 and was formally created as a company in 2011. NGINX powers two thirds of the world’s busiest sites and applications including Buzzfeed, Instagram, Netflix, Pinterest and SoundCloud.

Groups 69

Groups Communications Pinterest Enterprise 69

Stephen Waddington

AUGUST 29, 2019

I valued Mandy’s counsel on CIPR Governance issues and engagement with public sector communications communities during my time as President in 2014. She sits on the CIPR Board, has been a Council member for five years and volunteered for ten, most recently as Chair of the Local Public Service and Policy committees.

Meeting 96

Meeting Training Ethics Government 96

Critical Mention

OCTOBER 8, 2017

Critical Mention’s clients include public relations practitioners and marketing professionals who need to see all their online news, television and radio, and social media coverage in one fast, intuitive and easy-to-use platform. Founded in 2002, Critical Mention is headquartered in New York City. Media Contact.

Internal 60

Internal International Television Radio 60

Critical Mention

JUNE 24, 2017

The Zignal Enterprise platform already brings together an unparalleled combination of traditional news, online and social datasets to give communications and marketing professionals the complete picture of public perception around brands, products and events. Founded in 2002, Critical Mention is headquartered in New York City.

Television 60

Television Enterprise Media Analytics 60

Bianchi Biz Blog

APRIL 26, 2021

Since 2002, the company had been a member of the United Nations Global Compact (UNGC) , a worldwide initiative for an inclusive and sustainable global economy. And with new all-electric innovations like the Volkswagen ID.3 3 or the new Mercedes EQS coming out strong German car manufacturers try to catch up quickly.

Automotive 95

Automotive Study Report Transportation 95

Mark My Words

MAY 8, 2015

A far cry from the cheeky childish earlier incarnation –last seen in 2002- the new Hamburglar is somewhere between Hipster and Christian Gray. Here it distracts from the usual disdain that McDonald’s receives from the chattering public. Creativity is now a by-word for ideas refracted in the lens of ironic self-reference.

Viral 60

Viral Advertising Advertising Creativity 60

Bad Pitch Blog

FEBRUARY 12, 2006

Empire NY here to help us navigate the road to success circa 2002. “In local business leaders are searching for some answers they must have now: How do companies in New York 2002 ensure they are part of its future and not its “storied” past? Why do some companies always know about huge public contracts and why don’t all of us?

Pitching 40

Pitching Real Estate Government Writing 40

Stephen Waddington

OCTOBER 4, 2020

Public relations needs a louder voice to engage with business, public sector and government. I worked in the NHS from 1996 to 2002, in one hospital, for six different chief executives and four different NHS bodies. What’s the plan? How will the CIPR help practitioners capitalise on the opportunity?

Meeting 78

Meeting Government Energy Employee 78

PRSay

SEPTEMBER 2, 2016

I was able to jump in there with the media relations and publication relations teams at a time the country was on fire with Olympic pride and the Olympic movement was more popular than ever. That’s probably our biggest thing in certainly public relations, and corporate communications as well. Follow Natalie on Twitter @npmikolich.

Sports 68

Sports Education Construction Television 68

wiredPRworks

MAY 13, 2022

Allan Schoenberg is an experienced public relations executive with a successful track record in all aspects of business-to-business communications. Barbara is an international trends speaker with a Hungarian heritage, digital marketing advisor since 2002, and sales leadership guide for all types of teams. About Allan.

Social Media 52

Social Media Corporate Communications Media 52

Mindful Marketing

DECEMBER 14, 2018

This past spring, California detectives revealed that they tapped a public genealogy database to break the longstanding case of the Golden State Killer, identifying suspect Joseph James DeAngelo. Although such risks for entire people groups are probably few, there are many risks that could impact specific individuals.

Policies 71

Policies Government Data Insurance 71

Practical Law Construction

JULY 28, 2022

Approved Document B, Fire Safety, 2000 edition, 2002 revision (ADB 2002) should not be construed as meaning that whatever was not expressly prohibited was permitted and acceptable. However, none of those numerous disputes had fought through to a TCC trial.

System 52

System Construction Meeting Exercises 52

PR Conversations

JULY 5, 2016

Once you get your head into the slightly dusty atmosphere of paper files, books and publications, diaries and whatever else (including expenses claims for dry cleaning, in one case), you have to follow your instincts and let multiple stories unfold. Would I be interested in the “old papers” and various publications and books?

Ethics 75

Ethics Software Meeting Policies 75

Sword and the Script

JUNE 4, 2022

It seemed like any ordinary day in August of 2002. >>> Do you work in communications, PR, public affairs, marcom, or a related field? I rode the WMATA bus down Wisconsin Avenue. It was still early morning, but the August heat of Washington, DC, was already on high. His answers follow below. >>>

Survey 78

Survey Public Affairs Government Community 78

Bad Pitch Blog

NOVEMBER 3, 2008

Cue squiggly lines and narrator’s voice… - The seeds for the Bad Pitch Blog were planted in 1995 when the book “Toxic Sludge is Good for You,” used some specific events to discredit the entire public relations industry. Dugan began the Strategic Public Relations blog in 2002 and, as a result, was added to electronic media databases.

Pitching 40

Pitching Media Relations Blogging Survey 40