2004 Brand Crisis 
PRSay
AUGUST 25, 2020
Brands that do not include us and are not engaging with the LGBTQ community are starting to [be scrutinized] for why they are not being diverse and inclusive,” said panelist Rich Ferraro, chief communications officer for GLAAD, a non-governmental media-monitoring organization that fights the defamation of LGBTQ people.
Prowly
FEBRUARY 18, 2025
Typically, this is to build brand awareness, improve brand reputation, manage a crisis, or promote products, services and ideas. 3 Craft compelling messages and choose the right channels The messages you send out should be clear, timely, relevant and aligned with your brand's voice.
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PR in High Definition
JULY 28, 2022
Needless to say, the crisis of loneliness and social disconnect was only further exacerbated during the height of the pandemic with strict isolation and social-distancing measures being implemented. But, of course, not all brands fit into this style of campaign ‘shareability’. So, what are you waiting for? Get hugging!
PR Conversations
OCTOBER 28, 2014
Distance from an event lends a certain perspective, as we all know from our various war stories on crisis communication. She was president of the Chartered Institute of Public Relations (CIPR) in 2004, leading it to Chartered status , and was awarded the Sir Stephen Tallents Medal in 2009 for her outstanding contributions to the profession.
Solo PR Pro
OCTOBER 5, 2021
When a former FDA commissioner became dean of medicine at the UCSF School of Medicine in 2004, Doug became his chief of staff and communications director, an incredible opportunity that allowed him to see how major research programs are put together and funded. In 1997, when USA Today moved him from D.C.
Waxing UnLyrical
MAY 20, 2012
When the world goes into crisis, Facebook gets more of its most prized possession (information). I don’t know about you, but I could care less if the stock I bought at IPO had fallen to second place as a brand but doubled every fifteen months! May 12, 2004: 2 for 1. 3. was about 1.20 in December of ’99 and is 15.42
Karen Freberg
JULY 3, 2021
When I officially retired in 2006, I ended my career as a 4x All-American, 2x SEC Conference Champion, 2004 Olympic Trials finalist, and was USC’s school record holder for 12+ years. I am very grateful for this experience and I was thinking what brands and partnerships would I want if NIL was available when I was a student-athlete.
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