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Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

Brands that do not include us and are not engaging with the LGBTQ community are starting to [be scrutinized] for why they are not being diverse and inclusive,” said panelist Rich Ferraro, chief communications officer for GLAAD, a non-governmental media-monitoring organization that fights the defamation of LGBTQ people.

Community 189
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What is a PR Campaign? How-to Guide with Examples (2025)

Prowly

Typically, this is to build brand awareness, improve brand reputation, manage a crisis, or promote products, services and ideas. 3 Craft compelling messages and choose the right channels The messages you send out should be clear, timely, relevant and aligned with your brand's voice.

Examples 104
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The Evolution Of Corporate Social Responsibility In PR: A Snapshot

ImPRessions - Crenshaw Communications

His goal was to build competitive advantage for the American Tobacco Company’s Lucky Strike brand. Was Dove’s famous Campaign for Real Beauty , launched in 2004, a similar co-opting of a cultural moment? Unilever’s Dove aims to sell beauty products, and it used a powerful social issue to position its brand.

Corporate 189
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Faces & Markets of PRGN: Finland – Growth Path Ahead  

Bianchi Biz Blog

Taru Tujunen, Ellun Kanat – Finland We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Finns still trust the news media: The role of the news media in Finland is strong by international standards and Finns still have strong trust in the news.

Marketing 100
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Spotlight on a Solo PR Pro: Meet Doug Levy

Solo PR Pro

He was a frequent contributor to All Things Considered and Morning Edition and ended up as an intern in NPR’s Washington Bureau a year later, gaining extensive industry experience and honing his writing skills. I helped them recognize the importance of clear internal communications. In 1997, when USA Today moved him from D.C.

Meeting 96
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5 Proven Strategies to Make Remote Work Thrive in Your Organization

PRSay

A remote-work experiment Carabiner was founded in June 2004, largely as a remote-work experiment to see if high-performing teams could be virtually assembled to meet client needs without the real-estate overhead, long commutes and nine-to-five hours of traditional agencies. But can agencies thrive solely through remote work?

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#HeForShe: 5 women who made a big impact on my career (but may not know it)

Communications Conversations

Candee reached out to me in about 2004 with a simple ask: volunteer with the PRSA programming committee. She reached out to me for a meeting, and at the time she was the director of internal and external communications at Sleep Number. Kellie Weiland, senior director, employer brand and social recruiting.

Meeting 51