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Behind the Headlines with Eliot Harrison

Cision

Eliot Harrison first joined MCS Healthcare Public Relations in 2005. This is especially true in healthcare where there is a long list of regulations and guidelines that can become obstacles to creativity. The truly successful people in healthcare PR are those who see obstacles as opportunities to forge new paths.

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Behind the Headlines With Jody Fisher

Cision

I have immensely talented colleagues at Austin & Williams: Madison Avenue veterans and young, inspirational creatives. anything about New York City history — so it’s a toss-up between “Island at the Center of the World” by Russell Shorto (2005) and “The Power Broker” by Robert Caro (1975). My favorite book is….

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Do I Need a Social Media Marketing Manager?

Landis PR

In 2005, the year after Facebook went live, that number was 5 percent. Merriam-Webster defines social media as “forms of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages and other content (such as videos).”

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Get Inspired by These 3 Content Marketing Innovators

Cision

What started as a technology-focused blog in 2005 has expanded into a broader content hub, bringing the Mashable community, and a new generation of visitors, with it. Images: opensource.com , woodleywonderworks ( Creative Commons ). This company succeeds by evolving with the digital world as it changes, not as an afterthought.

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What Content Teams Can Learn From ‘Saturday Night Live’ About Keeping Things Fresh

PRSay

Just like SNL doesn’t recycle content from 2005, your team shouldn’t be recycling its work over and over. who trusts your team of talented creatives to do their jobs and achieve results. Let your talent lead the way. Like any content organization, the team at SNL has to churn out a lot of material in a small window.

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12 News Release Alternatives

Bad Pitch Blog

5) Haiku : Creative writing might work, but what if you''re announcing an acquisition? Your news has already been vetted at this point and in certain cases it can help create momentum. 4) Bullet Point: Can you get your news across in a sentence or two? You should. Procter and Gamble acquired Gillette to grow and be number one.

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I Sold PR 20/20, but That’s Just the Start of the Story

PR 20/20

I started PR 20/20 in November 2005 out of a spare bedroom in my Cleveland home with a $25,000 loan and a belief that there was a better way to build an agency. I created the PR 20/20 tagline, “Look Beyond,” in 2005 when I launched the agency. This is a story about the future of PR 20/20. And now a few thoughts about the future.