wiredPRworks

MAY 13, 2022

Listen in as Allan Schoenberg, Chief Communications Officer at Vinson & Elkins, shares lessons from his job as a top communicator and his passion for running to help you enjoy your job more, stress less, and keep running in the race we call social media marketing. Marketing and PR jobs have changed, so what skills do you need to succeed?

Social Media 52

Social Media Corporate Communications Media 52

wiredPRworks

NOVEMBER 15, 2016

To get you ready to launch or upgrade your influencer marketing campaigns, here's my Influencer Marketing Days Speaker presentation guide. Influencer Marketing Speaker Presentation Guide. BACKSTAGE TOUR: HOW TO BUILD BRANDS WITH INFLUENCE MARKETING & PACK THE HOUSE IN 3D by Barbara Rozgonyi , CEO, CoryWest Media.

Strategy 40

Strategy Marketing Social Media International 40

Doctor Spin

FEBRUARY 22, 2024

Through consistent and effective communication, PR can sway public opinion in favour of the organisation, enhancing its reputation and standing in the community. Educate the market and modify perceptions. Public relations and marketing: Dividing the conceptual domain and operational turf. That’s marketing !

Publicity 52

Publicity Public Affairs Journalism Corporate 52

Buzzstream

MARCH 3, 2020

To really bring the podcasting trend into perspective, a recent study from Statista found that, in 2006, only 22% of consumers knew what a podcast was, but by 2019 over 64% of consumers were aware of podcasting. Hopefully by now I’ve convinced you that podcast guesting is a strategy you should be incorporating into your content marketing mix.

Content Marketing 86

Content Marketing Pitching How To Marketing 86

Polaris

MARCH 20, 2015

In 2006, we started working with a reputable search company. I was no longer working with the SEO company I hired in 2006 so I was on my own. Original content also provides fodder for social media, eBooks, email marketing and DRIP campaigns—the possibilities for multi-purposing are almost endless. Content Marketing'

SEO 100

SEO eBook Google Engineering 100

wiredPRworks

MAY 23, 2022

Two years later, this list also landed me a place as the LinkedIn expert in Sticks and Stones: How Digital Business Reputations Are Created Over Time and Lost in a Click by Larry Weber. Barbara Rozgonyi leads CoryWest Media, a creative marketing communication consultancy that attracts attention, builds brands, and connects communities.

LinkedIn 52

LinkedIn How To B2B Social Media 52

wiredPRworks

SEPTEMBER 30, 2020

Taught in a quick-start format, this masterclass is ideal for creative professionals who want to advance digital branding, content marketing and social media skills as they accelerate success. 4D Digital Social Selling Secrets Marketing Map. Digital Decode: BRAVE Online Marketing. Direct Deploy: Engaging Content Marketing.

LinkedIn 52

LinkedIn Storytelling Facebook Measurement 52

wiredPRworks

MAY 18, 2022

There’s probably no better person on the planet to talk about small business and marketing than Barry. Delivering Customer Service in a Self-Service World” shows how customer service is the new marketing. With future vision, Barbara began publishing her top-ranked blog, wiredPRworks, in 2006.

Small Business 52

Small Business Social Media Radio Media 52

Mark My Words

OCTOBER 20, 2022

On the latest episode of her Spotify show, the Duchess of Sussex described feeling “objectified” when she was a briefcase girl on the game show Deal or No Deal from 2006 to 2007. It’s a global site that needs eyeballs and stories that capture their market from India to Brazil through to North America.

Instagram 60

Instagram Education Interviews Reputation 60

Sword and the Script

APRIL 6, 2021

Things are definitely picking up though and from where I sit, there’s a renewed sense of optimism across the PR and marketing community. Linkfluence was founded in 2006 has 150 employees in seven offices, with headquarters in Paris. You should look at some of the solutions on the grid if you are in the market for media monitoring.

Media 104

Media SEO Analytics Analysis 104

wiredPRworks

JUNE 17, 2016

attendees will learn to leverage social selling and multichannel marketing for associations. Get all your social selling and multichannel marketing questions answered in an interactive, campfire type experience. Interested in social media marketing and social selling for associations? Can't make it in person?

Strategy 40

Strategy LinkedIn Social Media Reputation 40

wiredPRworks

JUNE 8, 2016

I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! Barbara Rozgonyi to Present LinkedIn Marketing Strategies for Insurance Pros at MDRT Conference. About Barbara Rozgonyi: WIRED Social Selling Expert and Motivating Marketing Speaker.

Insurance 40

Insurance Insurance Financial LinkedIn 40

Doctor Spin

APRIL 30, 2023

His innovative marketing techniques and relentless pursuit of the extraordinary transformed laid the groundwork for modern public relations strategies. Born in 1810 in Bethel, Connecticut, Barnum rose to prominence in the entertainment world by founding the Barnum & Bailey Circus, dubbed “The Greatest Show on Earth.” Phineas Taylor (P.T.)

Publicity 52

Publicity eBook Ethics Resources 52

Presspage

NOVEMBER 13, 2017

One of the tools that greatly enabled this is Google News, a product launched by Google in 2006. Brand reputation: Similar to Domain Authority , except this is just for news. Overall content that is industry-specific and company-neutral, so not marketing or PR-based, has a larger chance of being included. What is Google News?

Google 94

Google Guidelines SEO Engineering 94

Sword and the Script

NOVEMBER 8, 2022

Two different PR tech vendors have launched Corporate PR indices; one tracks corporate reputations and the other tracks risk exposure to misinformation . For example, in finance, the Dow Jones Industrial Average is an indicator of how well the stock market is performing over a given period of time.

Corporate 78

Corporate Reputation Case Study Employee 78

Mark My Words

MAY 20, 2015

Yet two stories this week have demonstrated the persistence of the reputational tin ear at the rarefied high tables of corporate and geopolitical life. Yet the admission of fault and the promise to fully support the grieving relatives was the first step to winning back trust. Being closed and defensive is toxic to restoring trust.

Airlines 60

Airlines Crisis Corporate Financial 60

Stephen Waddington

JUNE 21, 2018

Their market dominance has led to media becoming weaponised. The Reuters report is based on a survey of more than 74,000 people in 37 markets. Twitter supplied raw data for an 11 year period from 2006 to 2017. of European organisations have faced a reputational impact from fake news in the last 12 months. million times.

Social Media 73

Social Media Print Study Advertising 73

PR in High Definition

MAY 31, 2022

For more than a decade, Abercrombie and Fitch have been in the process of rebuilding its reputation; this reveals some interesting lessons that we can take away as PR and comms professionals. The question is; what can the demise of Abercrombie teach us about the importance of managing your company’s reputation? Company values.

Reputation 62

Reputation Policies Leadership Company 62

PR Conversations

SEPTEMBER 22, 2015

Other strategic areas that relate include interpreting numbers and translating them into meaningful data about reputation, organizational issues, crisis management and so on. Finally, for women to position ourselves in the market by emphasizing (not hiding) unique, value-add qualities agreed on. Battles still to fight.

Interviews 40

Interviews Enterprise Corporate International 40

Doctor Spin

NOVEMBER 22, 2023

The research on perception management is focused on how organisations can create a desired reputation : “The OPM [Organizational Perception Management] field focuses on the range of activities that help organisations establish and/or maintain a desired reputation (Staw et al., Source: Hargis, M. & & Watt, John 7 Hargis, M. &

eBook 52

eBook Groups Resources Biotechnology 52

PR in High Definition

OCTOBER 19, 2017

Again – to us outsiders, it seems like an obvious error, but as you’ll also know from working in marketing or PR, certain factors can cloud our judgement or push things over the line that not everyone agrees on. ad campaign from 2006, which was banned from British television after the slogan was deemed ‘too risque’.

How To 69

How To Crisis Groups Facebook 69

ZudePR

MAY 31, 2015

You work in public relations, SEO, content marketing or social media marketing. You’re thinking of completely overhauling how you market your company. So I jotted down a list of PR/digital/SEO/content marketing influencers. Michael blogs at B2B Marketing Insider. Adam is a digital marketer.

Communications 81

Communications How To Blogging Content Marketing 81

Buzzstream

FEBRUARY 9, 2024

About [Company Name]: [A brief company overview, including its mission, market position, and achievements]. Getting Featured on Podcasts According to Edison Dial , 42% of Americans ages 12 and older have listened to a podcast in the past month, and the number has continued to grow each year since 2006.

Google 71

Google Infographics Pitching Resources 71

Waxing UnLyrical

NOVEMBER 15, 2011

As a student of American University from 2002 to 2006, I found politics a bit too vicious for my liking. Going negative often accomplishes the goal of making you the less scummy choice in a way that is faster and far more impressive than positive attempts to build up your reputation ever could be. Guest post by Daniel J.

Case Study 87

Case Study Study Comparison Reputation 87