Cision

APRIL 7, 2017

Kristin Daher, the President and founder of Powerhouse Communications , spearheads the creative communications agency providing a wide range of media relations, brand strategy, and social media services with a specialty in the foodservice and franchise space. I was destined to work in the field of communications.

Pitching 228

Pitching Agency Social Media Creativity 228

Stern + Associates

MAY 6, 2024

Since making the career change to marketing in 2010, I’ve been a consultant and advisor, evolved to PR agency work and now oversee marketing for Stern Strategy Group—helping with our leader-to-leader marketing and communications for our business and its clients. What value does digital marketing bring to sharing a brand’s story?

Strategy 71

Strategy Marketing SEO B2B 71

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

MailChimp is admired for its pithy and wryly humorous communications – all of which helps it stand out from bland competitors. Part of the founders’ strategy was to publish business book s under the company’s name, culminating in co-founder Jason Fried’s 2010 best seller ReWork. Tell a story.

Branding 196

Branding Brand Reddit B2B 196

Waxing UnLyrical

DECEMBER 20, 2011

Without the input of communicators and marketers far and wide I fear Christmas may be doomed. Christmas Communication Plan 2011. Prepared by senior communication elves: Peppermint Pete and Ernie Evergreen. 2010 it showed the following changes in jarrers from the year before: A 44% decrease in gift satisfaction.

Communications 66

Communications Analysis Print Meeting 66

Communications Conversations

DECEMBER 29, 2020

And, after watching it, the movie’s primary message was one that resonated specifically with me–as a professional working in the communications and social media world. This message resonated with me personally, but also as someone who’s worked in the creative field for 25 years. For both old and young viewers.

Industry 88

Industry Conference Creativity Training 88

Shift Communications

SEPTEMBER 13, 2017

However, since the financial crash of 2008 and the coinciding rise of AWS, iPhones, and frictionless services, non-banks are finding creative ways to fill financial needs for both consumers and businesses across the country in a phenomenon known as shadow banking. As expected, the “big” banks offer something in all of these areas.

Banking 79

Banking Financial Advertising Advertising 79

The Resolution Blog

JUNE 25, 2015

Check out my post on integrating paid into your PR communications plan. Want some inspiration on a creative way of using Google Adwords? Splendid Communications worked with Smirnoff on a fantastic PR campaign called 'Smirnoff Nightlife Exchange' from 2010 to 2012. Paid amplification provides a fast- track to them.

Google 120

Google Analytics SEO Comparison 120

Waxing UnLyrical

NOVEMBER 15, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Four Steps To Optimize A News Release For Google News November 15th, 2010 Tweet Guest post by Erica Holt Please stop yawning Don’t worry. What do you think is going on here? A news release is third.

Google 110

Google SEO Engineering Measurement 110

Cision

MAY 21, 2015

Over the past 11 or so years in the communication industry, I’ve observed what works and what doesn’t as a press trip coordinator and attendee and as a press release writer and recipient. Most clients now see the value in courting writers who will cover their destinations in creative ways across platforms.

Hotels 120

Hotels Tourism Travel Pinterest 120

Doctor Spin

DECEMBER 26, 2023

I consciously strived to improve my English, and then, after ten years (2010–2020) , I called it quits. I credit this progress with something I call “clean thinking”—the unsentimental application of Occham’s razor onto the chaos of human existence. 3 Silfwer, J. 2023, November 17). Mental Models: How To Think Better—Faster. Cést la vie.

Leadership 52

Leadership Blogging Course Resources 52

Sword and the Script

JANUARY 3, 2023

Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. PR is a broad field that encompasses many different tactics and strategies for managing communication between an organization and the public. It’s not a bad take.

Interviews 98

Interviews Publicity Technology Social Media 98

Cision

NOVEMBER 2, 2015

More than just charts or graphs, today’s tools allow journalists and communication professionals to provide interactive content in very customizable and visually pleasing ways. As an example in each instance, I used 2010 fire incident data from Cincinnati for the data in my charts (about 12,000 rows of data).

Data 120

Data Tools Google Examples 120

Cision

NOVEMBER 2, 2015

More than just charts or graphs, today’s tools allow journalists and communication professionals to provide interactive content in very customizable and visually pleasing ways. As an example in each instance, I used 2010 fire incident data from Cincinnati for the data in my charts (about 12,000 rows of data).

Data 120

Data Tools Google Examples 120

Waxing UnLyrical

DECEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Public Relations Lessons From Jesus, The Apostles And The Bible December 24th, 2010 Tweet Note: this is not a religious post, and is meant neither to proselytize nor offend. Thanks for sharing!

Publicity 93

Publicity Creativity Measurement Twitter 93

Bianchi Biz Blog

JANUARY 24, 2022

That includes our creative director, writers, industry and content partners, numerous marketing and PR professionals, and readers. Our creative director Alex Hartman joined me for the press days at Motor Bella. I began writing for 605 Magazine in early 2010 in Sioux Falls, South Dakota.

Meeting 77

Meeting Automotive Media Technology 77

Waxing UnLyrical

NOVEMBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Simply The Best November 27th, 2010 Tweet There’s a big difference between being “the best&# and “one of the best.&# Greenbanana - Heather Yaxley Jon (Newman)'s PR 1.5

Tourism 72

Tourism Measurement Blogging Twitter 72

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? However, they wanted to amplify this positive WOM by bringing STA’s advocates online.

Travel 86

Travel Case Study Creativity Advertising 86

Waxing UnLyrical

NOVEMBER 18, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Automation in Public Relations Measurement: Yea/Nay? Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e.,

Measurement 85

Measurement Publicity Analysis Tools 85

Communications Conversations

FEBRUARY 10, 2015

2: Very few Employer Brands get creative with visual assets–even though those same companies are clearly putting effort toward generating creative visuals on the “master brand” side. 3: Many Employer Brands seem to be playing by rules of 2010 instead of the rules of 2015. Remember posts like these?

Social Media 60

Social Media Brand Branding Media 60

Waxing UnLyrical

OCTOBER 19, 2010

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. Bing, Nielsen recently reported , received nearly 14 percent of search traffic in August 2010. received 13 percent.

Google 104

Google Nonprofit Engineering SEO 104

Waxing UnLyrical

DECEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How Reading Fairy Tales Can Improve Public Relations December 28th, 2010 Tweet What’s your favorite fairy tale? I actually have a bunch of them. Also Cinderella. Also Cinderella.

Publicity 99

Publicity Facebook Twitter Measurement 99

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 73

Conference Tourism Measurement Twitter 73

Waxing UnLyrical

OCTOBER 23, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So What Will You Have For Lunch? October 23rd, 2010 Tweet I can still remember my first tweet. Waxing UnLyrical -- Topsy.com says: October 23, 2010 at 11:41 pm [.] pts Settings. link] (esp.

Twitter 72

Twitter Measurement Tourism Social Media 72

Waxing UnLyrical

OCTOBER 16, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Conch and Drum October 16th, 2010 Tweet Tomorrow is Bijoya Dashami, the culmination of the single-most important festival Bengalis celebrate: Durga Puja. durgapuja [.] Wanna Subscribe? Shall We Tweet?

Construction 64

Construction Tourism Measurement Blogging 64

Sword and the Script

JANUARY 31, 2023

The product name and press release position the tool as a writing assistant of sorts, “to create initial draft frameworks for press releases and outreach communications.” He “held the same position at Falcon.io, a company he founded in 2010. Mr. Larsen has filled that role since June 2021 after it was acquired by Cision.

Software 78

Software Case Study Technology Tools 78

Waxing UnLyrical

NOVEMBER 6, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali So Much To Do November 6th, 2010 Tweet So much to do So little time For places to go, for reason or rhyme. Image: Louise Docker via Flickr , Creative Commons Thanks so much for stopping by WUL!

Tourism 66

Tourism Measurement Twitter Facebook 66

Waxing UnLyrical

OCTOBER 27, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Value Of A Fire Drill October 27th, 2010 Tweet Guest post by Narciso Tovar I remember the time I went through my first fire drill. Regardless, thanks for visiting! and then its time for the show.

Crisis 79

Crisis Twitter Facebook Measurement 79

Waxing UnLyrical

DECEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Become A Public Relations Star December 14th, 2010 Tweet Guest post by Mike Doman I recently had the pleasure of sitting on the admissions panel for a PR course. Applying creatively.

Publicity 97

Publicity How To Course Facebook 97

Waxing UnLyrical

NOVEMBER 19, 2010

Image: twchoi11 via Flickr , Creative Commons Though I wouldn’t consider myself as devoted as some fan clubs. Although I have no experience in crisis communication, I have learned some important lessons in light of Tablo’s scandal. Image: Gitgat via Flickr , Creative Commons Instead, speak up and join the conversation.

Publicity 84

Publicity Reputation Crisis Communications Twitter 84

Waxing UnLyrical

NOVEMBER 14, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Magic of Discovery November 14th, 2010 Tweet Whither blogroll? Image: Arturo Sotillo via Flickr , Creative Commons How about you? I have a blogroll (I suspect you do too).

Facebook 91

Facebook Blogging Twitter Measurement 91

Waxing UnLyrical

DECEMBER 16, 2010

Image: Lars Plougmann via Flickr, Creative Commons Really, if you just read through the comments, there’s your follow-up blog post… but since I promised you one, you’re getting one. Image: Aftab Uzzaman via Flickr, Creative Commons It’s why I wrote about networking with a twist a while back.

Social Media 96

Social Media Media Facebook Twitter 96

Waxing UnLyrical

NOVEMBER 17, 2010

Image: mj*laflaca via Flickr , Creative Commons It’s about how that writing looks. Army via Flickr , Creative Commons Usually these are placed at the top of a post, but often, if a post is long, I’ll insert additional images, alternating left- and right-aligning them. D’oh, you say. An image speaks a thousand words.

Blogging 93

Blogging Writing Facebook Twitter 93

Waxing UnLyrical

DECEMBER 12, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: The Holly And The Ivy December 12th, 2010 Tweet As I write this, it is grey and damp outside. Christmas music is playing in my house. There are so many it's hard to choose.

Writing 64

Writing Measurement Tourism Twitter 64

PR Conversations

JULY 24, 2018

This is often gendered with claims that women innately have superior communications skills and so are best suited to a career in public relations. . What I think is missing is a focus on the art of smart thinking in public relations to ensure we see creativity and intelligence as equally important. This undervalues the role.

Publicity 46

Publicity Study Government International 46

Waxing UnLyrical

OCTOBER 17, 2011

Based on the idea that NAB were breaking up with the other leading Australian banks, the campaign combined new and traditional media and communications to achieve some stunning results for the bank, including winning the Cannes Grand Prix in PR. We launched into Twitter on 25 August 2010 and into Facebook on the 7 February 2011.

Publicity 93

Publicity Banking YouTube Social Media 93

Waxing UnLyrical

NOVEMBER 4, 2010

First, you… Image: Kate Sumbler via Flickr , Creative Commons Hold on! Bland Image: jason carlin via Flickr , Creative Commons I mean, chicken-soup-with-no-celery-or-pepper bland. Blog Comments Comm 2322 « Sam Mooty Fall 2010 PR Blog says: November 9, 2010 at 9:19 pm [.] Possibly, never to return.

Blogging 101

Blogging Facebook Twitter How To 101

Waxing UnLyrical

NOVEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Weekly Roundup: Paloozas And Palominos November 7th, 2010 Tweet Apparently a “palooza&# is an “ exaggerated event.&# In other words, something very unusual. .&# Definitely a palomino.

Facebook 62

Facebook Twitter Measurement Social Media 62