PRSay

JULY 1, 2020

The International Association for the Measurement and Evaluation of Communication also offer two free tools to help PR pros put the Barcelona Principles into practice: Measurement-maturity mapper. In 2015, the principles were updated to version 2.0. “At

Measurement 174

Measurement Communications Banking Survey 174

Institute for Public Relations

JUNE 1, 2023

Cornelia Wolf and colleagues conducted research on the role and need for strategic internal communication in startup environments. A review of 25 journal articles focused on strategic communication, business management, and entrepreneurship was conducted between January 2010 and June 2020.

Internal 52

Internal International Communications Journalism 52

Contently - Strategy

MAY 7, 2020

But there was one part that I had to learn how to master as I got more experience: the art of the internal sell. But, if you fail to make an internal case for your content, your plan will never get the buy-in or budget it needs to succeed. Instead, you want to focus on a few key results that your internal stakeholders care about.

Content Marketing 141

Content Marketing Marketing Case Study International 141

PRSay

SEPTEMBER 9, 2019

Such a scenario presented itself to me in 2010 and 2014. We also learned we could share it with the media, and we did so, but only after the internal VA channels didn’t work. Better yet, what do you do when your allegiance to the company you work for directly contradicts the moral framework of your career? The beauty of the truth.

Ethics 151

Ethics Public Affairs Government System 151

Cision

MAY 29, 2017

The search industry was further revolutionized with the introduction Google’s Instant Results around 2010. While you can make your content discoverable by using search bars, internal links and a content recommendation engine; strategic organization helps users find the most relevant content quickly and easily.

How To 129

How To Content Marketing Engineering Advertising 129

Cision

JULY 19, 2016

Lynda Fernandez, senior vice president of public relations & international at the Miami Association of Realtors, says if you do not establish strong relationships in the PR industry, you will miss out on opportunities to expand your brand’s reach. In 2005, I was hired by the former Realtor Association of Greater Miami and the Beaches.

Real Estate 120

Real Estate Agriculture Local Technology 120

PRSay

JUNE 9, 2021

In the complaint, Massachusetts Attorney General Maura Healey alleges that from 2010 to 2019, Publicis Health partnered with the drug company on dozens of contracts, collecting more than $50 million “in exchange for marketing schemes to get doctors to prescribe Purdue’s opioids to more patients.”.

Crisis 167

Crisis Ethics Publicity Marketing 167

Stuart Bruce

DECEMBER 29, 2014

She’s also a brilliant example of how in the UK you can forge a successful international public relations career without resorting to living and working in London. Robert deserves an honour because of his selfless, unflagging work and campaigning to get a fair deal for interns in public relations.

Ethics 95

Ethics Local Blogging Social Media 95

Sword and the Script

JULY 7, 2020

Two small international PR tech vendors Prezly, and Propel, both promote a similar concept ( here and here ). Around 2010, I worked for a PR software vendor that occasionally rattled the CRM idea, but it never really got traction in the market. In an interview with PRWeek, the company likened it to a CRM for PR.

Technology 128

Technology Publicity Software Print 128

Cision

OCTOBER 1, 2015

but it has morphed from simply loading the kids in the back of a station wagon in the 1950s and 1960s to boarding flights to international destinations today. Moreover, citing 2010 U.S. The family vacation has a long tradition in the U.S. Marketers must keep in mind that the very definition of family has markedly changed.

Travel 120

Travel Hotels How To Airlines 120

Sword and the Script

NOVEMBER 5, 2019

This month was no exception, and perhaps because many of the launches were timed with annual PRSA International Conference which wrapped up recently. Internal data such as survey responses, call center data or customer service email data according to a company representative. What sort of data? Why would you do this?

Internal 71

Internal International Data Media 71

Stern + Associates

OCTOBER 31, 2023

His international leadership experience spans the academic, business, non-profit and government sectors giving him a global, multidisciplinary perspective on leadership development, the talent pipeline and the important decisions leaders face every day.

Policies 132

Policies Leadership Technology Groups 132

Sword and the Script

FEBRUARY 2, 2022

In 2010, Vocus acquired the Help a Reporter. Internal comms platform Firstup – formerly known as SocialChorus – named Nicole Alvino as CEO. Buying a publication can be a faster path to developing an audience than building one organically. It doesn’t happen often, but we’ve seen software companies in the PR space run this play before.

SEO 164

SEO Content Marketing Marketing Software 164

PRSay

MAY 7, 2021

In 2010, as a student, I was elected to serve as the vice president of career services on the PRSSA National Committee. At our International Conference that year, the Committee met with the PRSA Board of Directors for lunch. Applications are due May 25. Find details here. Except, then, we called it “internships and jobs.”)

Education 122

Education Technology Policies Leadership 122

PRSay

OCTOBER 22, 2019

Shaw, corporate vice president of communications at Microsoft, during the lunchtime keynote session Monday at the 2019 PRSA International Conference in San Diego.

Conference 113

Conference Communications Storytelling Social Media 113

Solo PR Pro

SEPTEMBER 22, 2015

A continually important topic, it has been updated from the original version, which ran on this blog in 2010. The topic of interns versus assistants is the topic of discussion. Don’t get me wrong – interns can definitely do SOME administrative work. Is having interns worth the investment for you? So, how do you decide?

Internal 40

Internal International Telecommunications Tourism 40

Waxing UnLyrical

NOVEMBER 18, 2010

November 18th, 2010 Tweet Guest post by Seth Duncan As a researcher in the PR industry, I couldn’t be more excited about some of the advances I’ve seen around automation in media measurement over the past several years. My Love/Hate Relationship With Automated Media Measurement | Beyond says: November 18, 2010 at 1:48 pm [.]

Measurement 87

Measurement Publicity Analysis Tools 87

Waxing UnLyrical

OCTOBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali PR Is As PR Does October 28th, 2010 Tweet Just a little bit crazy This has been a bit of a crazy week for me (actually, it’s been a bit of a crazy last few weeks for me, but who’s counting?).

Conference 74

Conference Tourism Measurement Twitter 74

Sword and the Script

NOVEMBER 12, 2016

If your buyer personas are based on generic or internal ideas about your buyers, your content won’t be any better than it was before you had personas.”. Good sales people shouldn’t be offended by this notion – the high performers embrace it.

B2B 121

B2B Marketing How To Survey 121

Waxing UnLyrical

NOVEMBER 22, 2010

But the bottom line is, it’s VERY important for anyone in PR, whether internally or externally, to understand the messy dynamics of the Open Community around organizations. At the same time, internally, we can start thinking about what social media might help us achieve in terms of individual departmental goals (e.g. Lindy : Exactly.

Community 88

Community Publicity Web Social Media 88

5W PR

AUGUST 29, 2018

We all remember the 2010 BP oil spill. The accident despoiled Gulf beaches from Florida to Texas and created a massive – and expensive – PR crisis for the international oil company. Trust in the brand, whose chief stock in trade is trust, plummeted. BP Learns the Past Doesn’t Always Die.

Crisis 88

Crisis Data Consumer Agency 88

Waxing UnLyrical

DECEMBER 20, 2011

Our analysis also revealed that in 2010 the movie “Inception” staring Leonardo DiCaprio surpassed jarrers’ enthusiasm for Christmas. 2010 it showed the following changes in jarrers from the year before: A 44% decrease in gift satisfaction. A 2009 gift that received a “meh” was more likely to receive an “eh” in 2010.

Communications 66

Communications Analysis Print Meeting 66

Waxing UnLyrical

NOVEMBER 20, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Meandering Through Measurement November 20th, 2010 Tweet Measurement takes a holiday What happens when you get a roomful of communicators listening to a bunch of speakers on measurement? pts Settings.

Measurement 79

Measurement Conference Tourism Blogging 79

PRSay

OCTOBER 24, 2018

In 2010, Nissan Motor Company had contracted with Mitsubishi in a joint venture to design and produce minicars. Then, on April 20, 2016, Mitsubishi President Tetsuro Aikawa resigned suddenly after admitting that his company had falsified its fuel-efficiency reporting. The automaker’s stock price fell from ¥864 to ¥434 (from $7.91

Ethics 265

Ethics Automotive Conference Technology 265

Practical Law Construction

NOVEMBER 10, 2020

I therefore glanced through the last 12 years of blogs that Matt and I have written, and noticed one of Matt’s from May 2010 when he covered what Coulson J (as he was then) had said at a Society of Construction Law meeting earlier that month about the seven golden rules for adjudicators. This golden rule is as important now as it was in 2010.

Construction 105

Construction Writing Examples Fashion 105

Stephen Waddington

JUNE 12, 2018

Developing an integrated approach to measurement You spearheaded the creation of the Barcelona Principles in 2010 with Bagnall, Rockland and McNamara, among others. Members include public relations agencies, leading not for profits, governments, and global corporations.

Measurement 75

Measurement Government Education Conference 75

Maxim Behar

AUGUST 24, 2021

was awarded with Silver in the PR Agency of the Year in Europe category at the international competition Stevie International Business Awards 2021. Stevie International Business Awards® are one of the most prestigious international business awards. Maxim Behar's leading PR agency M3 Communications Group, Inc.

Groups 52

Groups Agency Communications Internal 52

Contently - Strategy

NOVEMBER 14, 2018

In 2010, Michael Dubin used to work at Time Inc., By the end of the series, we’ll tell you everything you need to know about building your brand, setting up effective internal processes, and proving the value of content marketing throughout your organization. doing improv comedy on the side.

Leadership 106

Leadership Brand Branding How To 106

Sword and the Script

SEPTEMBER 19, 2022

Goals, channels and metrics for internal comms. Internal communicators are striving to better inform employees – and improve engagement rates. That’s according to a survey of 250 internal comms pros conducted by Ragan in May 2022. Internal comms demand more focus. “62% Other interesting statistics: PR tech desires.

Survey 82

Survey Corporate Communications Financial 82

Waxing UnLyrical

NOVEMBER 24, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? How and where can your consumer touch your brand? Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Travel 87

Travel Case Study Creativity Advertising 87

The Hoyt Organization

NOVEMBER 16, 2023

They were crafted and endorsed at the 2010 2nd Annual European Summit on Measurement, which took place in Barcelona, Spain. The International Association for Measurement and Evaluation of Communication (AMEC) convened the summit.

Publicity 91

Publicity Measurement Privacy Guidelines 91

Waxing UnLyrical

DECEMBER 16, 2010

It’s one of the reasons I’ve felt so at home during the last few PRSA International Conferences. removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks Tweets that mention Talking The Social Media Walk | Waxing UnLyrical -- Topsy.com says: December 16, 2010 at 7:04 am [.]

Social Media 97

Social Media Media Facebook Twitter 97

Stuart Bruce

MAY 19, 2017

This week it hasn’t been business as usual because AMEC (the International Association for the Measurement and Evaluation of Communications) and the CIPR (Chartered Institute of Public Relations) both announced the death of AVEs (advertising value equivalency). It was 2010 and AVEs were even worth mentioning.

Measurement 60

Measurement Groups Guidelines Education 60

Stephen Waddington

AUGUST 29, 2019

I’ve been a CIPR member since 2002 and a volunteer since 2010 as group Chair, Council and Board member I have a long track record of giving my time. Member engagement What’s your motivation to stand as CIPR President for 2021? Put simply I want to deliver for my profession, my institute, our volunteers and members.

Meeting 96

Meeting Training Ethics Government 96

Cision

NOVEMBER 2, 2015

As an example in each instance, I used 2010 fire incident data from Cincinnati for the data in my charts (about 12,000 rows of data). Imagine the strength of your media pitch or the engagement of your content with a unique interactive chart or two to illustrate your points. It is a free up to.5 5 GB and 50 columns.

Data 120

Data Tools Google Examples 120

Cision

NOVEMBER 2, 2015

As an example in each instance, I used 2010 fire incident data from Cincinnati for the data in my charts (about 12,000 rows of data). Imagine the strength of your media pitch or the engagement of your content with a unique interactive chart or two to illustrate your points. It is a free up to.5 5 GB and 50 columns.

Data 120

Data Tools Google Examples 120

Sword and the Script

JANUARY 29, 2019

I began to realize there are many good reasons for PR and HR to work together beyond internal communications. While the rate has been trending down since 2010, it’s still largely been an employer’s market since the housing market popped a couple years before then. 3 Ways PR and HR can Team up to Attract Talent.

Resources 86

Resources Creativity Publicity Local 86