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How Earned Media Drives Consumer Behavior: Publication Authority

Onclusive

Onclusive invented PR Attribution in 2011 to determine how many times people, after having read an article about your brand, eventually visit your website and which actions they take – for example, view a specific page, download content, sign up for a demo, or purchase a product or service. Research methodology.

Consumer 370
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How Earned Media Drives Consumer Behavior: Publication Authority

Onclusive

Onclusive invented PR Attribution in 2011 to determine how many times people, after having read an article about your brand, eventually visit your website and which actions they take – for example, view a specific page, download content, sign up for a demo, or purchase a product or service.

Consumer 195
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Voice moves from awareness to application

Stephen Waddington

Data on the adoption of voice technologies by consumers is hard to find. It’s an area of the media and technology that organisations such as Ofcom or ONS don’t yet track. It is easy to forget that the technology is more than a decade old. Apple’s Siri launched in 2011, Google’s Voice Search in 2012, and Amazon’s Alexa in 2013.

Hotels 138
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How to Tackle Social Media for Your Business Even When Technology is Not Your Strong Suit

ReimaginePR

So with the help of today’s article, I’ll show you how to use social media even when technology is not your strong suit. Snapchat was initially released in 2011, but it didn’t gain much traction until recently. Remember, all of these social media sites were foreign territory for everyone when they first launched. Click Here.

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Sales Development Representative

Onclusive

We have developed the first technology platform for measuring and optimizing the true ROI of Communications and PR efforts. Learn our technology stack (Salesforce, Google, Salesloft, DiscoverOrg, and more) to become more effective and efficient at your job. Beneficial experience: data services, SaaS, or marketing technology.

Software 150
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Hail the Superforecasters: Towards Better Predictions in Tech and PR   

Flack's Revenge

In this post I explain the relevance of predictions in technology and PR, and about armchair superforecasters who can do a radically better job than experts. Predictions in PR, Technology and Society. Looking beyond just PR, technology prognostication is big business. Some of you may have seen my post about surfing tech trends.

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Sales Director, East

Onclusive

We have developed the first technology platform for measuring and optimizing the true ROI of Communications and PR efforts. The ideal candidate is a consultative sales director with proven success selling data and technology solutions directly to communications and/or marketing professionals. Requirements.

Software 150