2012 Corporate Infographics 
Onclusive
MARCH 21, 2018
In 2012, in response to the Altimeter group’s white paper on “converged media” last summer, Jeremiah Owyang took a stab on his blog at defining the new workflow for paid, earned, owned and shared media. In the meantime, the rise of shared or social media complicated things further. Was it a function of PR? Its own function?
Cision
MAY 26, 2017
To that point, like any corporate messaging (products, PR, IR) you need to target your earned media (earnings and news release) where your audience (investors) will easily receive it. Since 2012, the study has evolved. The post Infographic: Where Institutional Investors Read News and Earnings Releases appeared first on Cision.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Cision
MAY 5, 2017
Exactly like any of the content a corporation produces from any communications group (PR, marketing, scientific), IR needs to evaluate and use earned channels. Since 2012, the study has evolved. Generally, I express the opinion that the budget heavier weight is best placed into active outbound initiatives i.e. targeting and news.
ImPRessions - Crenshaw Communications
NOVEMBER 13, 2018
As noted in our post on long-form content , a CEO can help influence a corporate image as well as build a personal brand through regular video communications. Internal communications teams use video to convey a corporate culture. An expression of corporate values. 7 best PR uses for video. A public-facing CEO.
Contently - Strategy
JUNE 11, 2020
However, 15 of them had no content presence whatsoever like a blog or resource center on their websites, while 30 more had extremely limited content outputs such as corporate newsrooms or bare blogs hidden in the footer of their sites. Oscar, founded in 2012, has a very simple tagline: “Health insurance made easy.”
MaccaPR
JANUARY 6, 2015
Since MaccaPR first launched in late 2012, we''ve averaged a new blog post nearly every week for our loyal chief marketing and PR officer, corporate communication directors and marketing professional subscribers.
MaccaPR
FEBRUARY 10, 2015
January 30, 2012. Corporate Video Producers Take Note: See how Swift addresses the camera in a conspiratorial whisper, the lens a foot from her face, as she takes you (yes, just you alone – except for the other 2.4 My favorite Swiftie partnership was an alliance during the 2012 marketing campaign for "Red."
Expert insights. Personalized for you.
281 
Let's personalize your content