Wadds Inc.

OCTOBER 4, 2023

It’s the tenth anniversary of Brand Vandals written by Steve Earl and I in 2013. It tells the story of how organisations can build a reputational defence through their actions and by communicating with publics or audiences using paid, earned, shared, and owned media. Communities can have both good and bad intent.

Branding 122

Branding Brand Reputation Financial 122

Waxing UnLyrical

MARCH 22, 2013

. — Daniel Honigman (@DanielHonigman) March 22, 2013. shonali — Deb Lee (@SohoTechTraing) March 22, 2013. Julia Angelen Zunich (@JulesZunichPR) March 22, 2013. Jordan Parker (@JordanAleah) March 22, 2013. A company branded address seems more professional. There were others who agreed with Deb: @ shonali No.

Branding 110

Branding Brand LinkedIn Facebook 110

Journalistics

FEBRUARY 25, 2013

In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time). Before I get to the two most effective media relations tactics for 2013, let’s agree that the smile and dial approach doesn’t work anymore. What do you think?

Media Relations 52

Media Relations Media Pitching Writing 52

Cision

APRIL 2, 2015

This post is based on information in our “ Build & Evangelize Your Community With Word-Of-Mouth Marketing.”. One thing all grassroots marketing campaigns have, though, is an extremely engaged and hyperlocal community. Lots of organizations from political campaigns to indie musicians to big brands use grassroots communication.

Airlines 120

Airlines Storytelling Local Travel 120

Stephen Waddington

SEPTEMBER 29, 2021

It’s an overview of industry issues as discussed by my community of practice. I started an online community of practice at the outset of the pandemic. There are some topics that come up time and time again in the community. Press releases are well understood in organisations and used as a general-purpose form of communication.

Industry 153

Industry Publicity Agency Community 153

Cision

AUGUST 23, 2016

That’s an increase from 2013 when 41 percent of respondents felt this way. . The fifth annual Global Social Journalism Study, conducted in partnership with Canterbury Christ Church University, explores how social media affects journalists across seven countries in both their work and their communication with PR professionals.

Journalism 120

Journalism Social Media Study Media 120

Sword and the Script

FEBRUARY 2, 2022

Here’s another one: In 2013, the trade publication Bulldog Reporter was about to shutter after 30 years of covering PR news. Second, these weren’t just emails lists from downloaded content – but communities of engaged readers. OnePitch lists some of the major communications conferences for 2002. * * *.

SEO 165

SEO Content Marketing Marketing Software 165

Waxing UnLyrical

MAY 23, 2019

Evidence of volunteerism’s physical effects can be found in a study from Carnegie Mellon University, published in 2013 in Psychology and Aging. How does a nonprofit properly communicate with these wonder-people? This is the start of building a real community. Of course, you will be communicating on social media.

Communications 68

Communications Nonprofit Training Community 68

Waxing UnLyrical

DECEMBER 13, 2013

Ken’s business helps public relations and communication firms grow their businesses… and who couldn’t use help with that, right? I wasn’t able to attend in 2013, but I heard rave reviews. C2: the ColorComm Conference , which is billed as ”defining the future” for women of color in Communication.

Conference 110

Conference Hotels Privacy Resources 110

Stephen Waddington

FEBRUARY 4, 2019

Almost six million people listen to a podcast each week in the UK according to Ofcom’s Communications Market Report 2018. million in 2013 to 5.9 Chat rooms, Facebook communities, Twitter hashtags, audio comments, and surveys are all common means of engaging and quantifying listeners. million in 2018.

Measurement 90

Measurement Analytics Comparison Advertising 90

Marketwired

MARCH 31, 2016

In the process of preparing for the event we discovered a few ways that the IR community is using digital technology to more effectively reach and engage investors, shareholders, analysts and target media. Playing to a visual world. Leveraging social media.

Technology 100

Technology Infographics Financial YouTube 100

Reputation Us

OCTOBER 18, 2016

While credit union merger counts have slowed since the 277 consolidations completed in 2012 – totaling 254 in 2013, 257 in 2014 and 235 in 2015 – 2016 brought an uptick in numbers. Then the importance of timing and channels of communication can make all the difference in keeping institutional reputations intact. Timing Considerations.

Reputation 60

Reputation Communications Financial International 60

Cision

MAY 11, 2015

Mercy is a public relations manager at Belle Communications , freelance writer and communications director for the DC chapter of ColorComm. It’s such a great way to connect not only with reporters but fellow PR professionals and new communities. Up next is Mercy Chikowore. Tell us in our #InnovateNow Hashtag Sweepstakes.

Reddit 120

Reddit Social Media Pitching Comparison 120

MaccaPR

NOVEMBER 24, 2014

The Dove “Real Beauty” Sketches film, which became the #1 most viewed online ad of all time in 2013, had 65 million views and tens of millions of shares, likes and comments. Listen folks: It''s not all about the community size and fan counts! But what do these numbers mean for your organization? Source: Rebecca Zenefski ).

Social Media 82

Social Media Media YouTube Film 82

Waxing UnLyrical

FEBRUARY 25, 2013

Boiled it down back to the basics of communications – the objectives… - focused on this – PR is about getting the right message to the right target audience to achieve an objective…whatever that may be – footfall, sales, share price, downloads, reputation change etc. Richard Bagnall (@richardbagnall) February 19, 2013.

Handbook 87

Handbook Measurement Analysis Local 87

Cision

JUNE 29, 2015

This is a guest post by Jeremy Bamidele , a brand strategist, publicist and adjunct professor at Rancho Santiago Community College District. The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013. Want more insight on the top media trends and events?

Comparison 120

Comparison Television Print Social Media 120

Communications Conversations

SEPTEMBER 9, 2014

She’s a successful interactive/communicator/marketer at Life Time Fitness. But, I didn’t really get a chance to meet and know Nora until about a year ago when I asked her to speak at the 2013 Minnesota Blogger Conference. How wonderful our professional community is here. I expected smart. You know why they do it?

Energy 128

Energy Corporate Agency Insurance 128

Waxing UnLyrical

MAY 24, 2018

The great Brian Solis, who I had the pleasure of seeing live in 2013 as keynote speaker at the PRSA’s International Conference, recently published this article on LinkedIn about creative storytelling. Even though this is a well-known idiom, every time I hear or see it I picture the proverbial tire hitting asphalt. I love a good idiom.

Creativity 101

Creativity Storytelling LinkedIn Conference 101

Beyond PR

FEBRUARY 13, 2018

Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. Is there a reason to specifically target this community? percent in 2013 and exceeding the numbers for both whites and Hispanics. A Connected And Engaged Community.

Television 72

Television Education Groups Community 72

Cision

SEPTEMBER 10, 2015

As of 2013, 3 percent of the U.S. The FCC is investing in providing access to communities that do not have broadband. This will make interlingual and intercultural communication skills–or even the ability to recognize when to find a specialist–incredibly valuable for media and PR professionals.

Trends 120

Trends Mobile Web System 120

Ishmael's Corner

MARCH 8, 2015

Taking a page from the music industry, I introduced our “greatest storytelling hits” in 2013 pulling from posts published before 2011. Now I’m going back to the well, showcasing some of my favorite posts published between 2011 and 2013. An Open Letter to the PR Community to Help Restore the Credibility of Journalists.

Storytelling 60

Storytelling Conference LinkedIn Pitching 60

Shift Communications

JANUARY 12, 2017

Both media and public relations are constantly evolving, and as mentioned in our 2013 post, their dynamic nature in the past has resulted in a blurred line between concepts. As communications professionals, we know that the way you approach developing a relationship with each of these three groups differs considerably. So what’s next?

Strategy 60

Strategy Publicity Media Relations Social Media 60

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community.

Financial 98

Financial Conference Agency Resources 98

MaccaPR

OCTOBER 3, 2016

A communications tool that’s growing in popularity and complexity, corporate sustainability reports are more than just a public relations tool – they’re becoming mandatory in some countries, while also being demanded by stakeholders who ask for transparency from companies they choose to support. But they’re so much more.

Corporate 71

Corporate Report Survey Government 71

Shift Communications

FEBRUARY 18, 2016

And the conversation about the company continues to grow, as we can see in this Google Trends chart from the company’s launch in August 2013 to January 2016. With Slack, you can invite the world or one other person into your channel, and its virtually frictionless to spin up a community on the fly in minutes. Derek Lyons.

B2B 60

B2B Marketing Enterprise Community 60

Waxing UnLyrical

SEPTEMBER 16, 2015

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

Crisis Communications 40

Crisis Communications Social Media Crisis Communications 40

PR Conversations

NOVEMBER 20, 2014

Personally I feel the tendency to state that public relations practice (including internal communications) is better today than in the past is a mistake as much earlier wisdom seems to have not only been lost, but denied by this stance. As such it enables consideration of this specialism across a period of 65 years.

Employee 77

Employee How To International Internal 77

Critical Mention

JANUARY 3, 2019

When I came home in 2013, I did not have a business model or consultancy practice. That honor and experience dramatically increased my exposure to the anti-bribery and compliance community. One of the issues she addresses pertains to being where your community is, and you won’t know that until you try!

Interviews 105

Interviews Ethics Government International 105

prTini

SEPTEMBER 24, 2014

Tools are constantly popping up to help communication professionals save time, easily connect with journalist and influencers, and produce better results for their company and clients. Started in 2013, BuzzSumo is an up-and-coming tool I’ve kept my eye on since the beginning. Guest post by: @ Alicia_LW. BuzzSumo Pro.

Tools 72

Tools Viral Engineering Comparison 72

MaccaPR

MAY 23, 2016

After college I transitioned to a job at a life science marketing agency in Chicago and am now helping healthcare clients with their communications strategies here at Maccabee. Those of us who are healthcare marketers and communicators have a lot of work to do to gain consumer trust. lags all other sectors but one (financial).

Conference 80

Conference Healthcare Marketing Crisis 80

Sword and the Script

JANUARY 21, 2017

1) Communication Metrics: Disruption or True Crisis . She uses a series of case studies to illustrate the impact of monitoring and metric can have in shaping a crisis communications response: “Remember the Rutgers University debacle in 2013? And so, metrics is the theme for this week’s Unscripted Marketing links [UML] roundup.

Social Media 60

Social Media Crisis Marketing Media 60

Solo PR Pro

OCTOBER 15, 2015

On the second Wednesday in October, we held one of our traditional Q&A chats, where top independent communication professionals shared thought leadership, tips and advice in response to questions submitted by the community ( learn how to join us here ). Survey showed majority see income trending upward (2013 vs. 2014 vs. 2015).

Trends 40

Trends Survey Local Leadership 40

5W PR

OCTOBER 26, 2017

These influencers take their personal brand seriously and like brands, are working to further grow and develop their digital community. feedmedearly: I started my blog in 2013, partially as a creative outlet, and partially as a way to get in front of food brands. Furthermore brands must be appreciative and/or engage with the content.

Interviews 88

Interviews Instagram Video Creativity 88

PR in High Definition

FEBRUARY 24, 2020

Why isn’t kindness desirable in the leadership community? After all, McDonald’s was completely untouched during the ‘horsemeat scandal’ of 2013, despite reporters’ best efforts to dig up dirt. appeared first on Firefly Communications. Let’s unpack that a bit more, because as a human, there seems to be something wrong here.

Leadership 71

Leadership Employee Reputation Hotels 71

Solo PR Pro

JULY 26, 2022

After school, Jennifer made her home in San Francisco and cultivated a successful 25-year career in PR and communications. In 2013, she opened her solo firm Nova Communications, where she consults with companies of all sizes — from startup consumer apps to billion-dollar global tech giants — on their social media and communications programs.

How To 52

How To Travel Insurance Insurance 52

Solo PR Pro

JUNE 30, 2015

This year, we’ve joined forces with the well-respected Florida Public Relations Association (FPRA) Conference – being held August 10-12, in Orlando – to help develop a program jam-packed with sessions of interest to the Solo PR Pro community. Instagram for PR Success – Heather Whaling, President, Geben Communication.

Hotels 40

Hotels Conference Analytics Sports 40

The Hoffman Agency

MARCH 10, 2017

But before you dismiss a B2B social media presence altogether, think about this — more than a billion people are communicating on social media daily, so there’s bound to be a fraction of them who would be interested in your industry. If you package it with the right storytelling foil, the community might be more receptive to it.

B2B 49

B2B Social Media Strategy Media 49