Remove 2013 Remove Community Remove Writing
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How the New York Public Library’s Blog Mobilizes Communities

Cision

And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. I encourage people to write whatever inspires them, and often this does have a natural timeliness (“my favorite TV show just ended, I want to write a post about books that are similar in theme.”).

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Blogger Outreach Versus Media Relations: What Marketers Need To Know

Polaris

According to a 2013 Technorati study , blogs are one of the most important online sources of purchase influence. While independent bloggers often have lower audience reach than legacy media, their communities are typically more involved. In fact, they ranked third after retail and brand sites—well above online magazines and news sites.

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Successful Libya Build 2013 Highlights Potential For a Bright Future

Waxing UnLyrical

The actions of individuals, in their communities, control how their neighborhood evolves. The recent Libya Build 2013 saw hundreds of foreign companies participating. Weeks of photography, designing and copy writing end with endless phone calls to printers, sign writers, electricians, and various other contractors.

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Three cardinal rules of PR that Adidas broke with Kanye West

NewsWhip

In the days immediately following, West unleashed a torrent of anti-Semitic comments on social media, culminating in his appearance on Drink Champs, a hip-hop community podcast on October 16, where he said: “I can say anti-Semitic things, and Adidas can’t drop me. Adidas shouldn’t have signed West in 2013. Now what?” .

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Context and Community: the 2 Cs That Can Make Social Scoring Work

Waxing UnLyrical

While it’s technically not my first speaking engagement for 2013 (though it is the first public one), I am anticipating xPotomac (Feb. If you’ve created neat Listly lists the WUL community and I should know about, please leave the URL(s) in your comment below! Adding context and community. 25 in DC) rather eagerly.

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The Two Most Effective Media Relations Tactics for 2013

Journalistics

In this post, I’ll share what I believe to be the two most effective media relations tactics for 2013 (hint: it’s all about inbound and real-time). Before I get to the two most effective media relations tactics for 2013, let’s agree that the smile and dial approach doesn’t work anymore.

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Making Your Blog More PR-Friendly

ImPRessions - Crenshaw Communications

Write “vertically.” ” It’s particularly important to stick to industry topics and issues when writing for a B2B audience. Today’s PR teams encourage clients to blog about relevant topics for their audience and pitch these writings to trade pub and other editors. A successful outcome?

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