PR in High Definition

FEBRUARY 24, 2020

Why isn’t kindness desirable in the leadership community? It’s clear to see why the default path for leadership is often being as cut-throat with your employees as you are with your competitors, but it’s not the only way to be. In fact, under Barra’s leadership, GM’s share price has been consistently higher than prior to her joining.

Leadership 71

Leadership Employee Reputation Hotels 71

Bad Pitch Blog

DECEMBER 31, 2013

Ready-Made Content Is there a place for pre-fab content in thought leadership campaigns? 3) Fake Personalization: If ANYONE that gets this email actually believes that this salesperson lurks on their blog, and someow wrote this pitch just for them, I am not suprosed.

Pitching 60

Pitching Leadership Measurement Company 60

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. We also host our annual National ¡Bravo!

Automotive 245

Automotive Resources Consumer Strategy 245

Doctor Spin

JANUARY 19, 2024

This is a checklist for communicative leadership. Make sure to pass these communicative leadership checks: This is what we are doing. link] Learn more: The Checklist for Communicative Leadership Subscribe and get a free ebook on how to get better PR ideas. Becoming a more communicative leader doesn’t have to be difficult.

Leadership 52

Leadership Communications eBook Course 52

Sword and the Script

MARCH 12, 2024

Given this lack of experience and attention, boards have difficulty providing effective governance of the marketing function.’”

Marketing 166

Marketing Survey Study Comparison 166

Critical Mention

MARCH 4, 2022

Padhye was promoted to CTO in 2020 in recognition of his contributions to the Critical Mention platform since joining the team in 2013. This also marks the third consecutive year a Critical Mention executive has made the list, with CEO and President Don Yount having made the list in 2020.

YouTube 137

YouTube Engineering Technology Instagram 137

Critical Mention

AUGUST 7, 2020

Padhye joined Critical Mention in 2013 as Senior Network/Systems Engineer. His leadership has resulted in the improvement and modernization of over 160 globally-distributed datacenters, using configuration management, distributed networking, datacenter infrastructure management and hardware lifecycle management.

Technology 125

Technology Television Analytics Radio 125

Cision

APRIL 21, 2015

Branded video views increased 73 percent from Q3 of 2013 to Q3 of 2014. What are some core videos (product demonstration, thought leadership, e.g.) that most any brand can make? Here are some of Matthew’s thoughts about the importance of video now and moving forward. Want the video creation tips and best practices you need?

Video 120

Video Branding Brand Trends 120

PRSay

JANUARY 17, 2019

Boards are anticipating a changing environment and putting leadership in place who are capable of succeeding in it.”. The report also found the 425 CEO changes in the fourth-quarter of 2018 to be the highest ever on record, a strong increase from 2017’s fourth-quarter departures of 294.

Study 87

Study Ethics Leadership Technology 87

Wadds Inc.

OCTOBER 4, 2023

It’s the tenth anniversary of Brand Vandals written by Steve Earl and I in 2013. The book set out how to upgrade communications operationally and get senior leadership to understand how to counter risks. “The book has the cover of a cheap thriller, and it is written much like one.

Brand 122

Brand Branding Reputation Financial 122

Ishmael's Corner

APRIL 14, 2019

Our push to integrate SEO and PR accelerated in 2013 when Google revamped its search algorithm with the Hummingbird update. The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. We’ve been touting the virtues of SEO in PR strategies since 2010.

SEO 113

SEO Industry Storytelling Google 113

Cision

JULY 20, 2015

In 2013, users sent 500 million tweets and uploaded 100 hours of video to YouTube each day. If you tap into your unique ideas or experiences, that is where your leadership can come from,” she says. “We Statistics like these prove how difficult it is for professionals to spread the word about their ideas.

Nonprofit 120

Nonprofit Viral YouTube Leadership 120

The Proactive Report

MAY 4, 2015

Facebook is nest at 80%, although that’s down slightly from 2013. Blogging has lost a little ground, but Dr Ganim-Barnes pointed out that blogging is still the best vehicle for though leadership and it’s one of the only social properties owned by the brand.

Social Media 100

Social Media Company Media Study 100

PRSay

MARCH 8, 2021

In a 2013 survey conducted by Weber Shandwick, Powell Tate and KRC Research, 70 percent of Americans said that they believe incivility has reached crisis proportion and 81 percent think that incivility is leading to violence. The state of our civil public discourse in America has taken a turn for the worse in recent years.

Ethics 158

Ethics Policies Groups Survey 158

Waxing UnLyrical

FEBRUARY 25, 2013

We talked a lot about what “good” and “bad” measurement is, how Richard got interested in the field, and his leadership role with AMEC. Richard Bagnall (@richardbagnall) February 19, 2013. Fleurie Amorette (@FleurieFM) February 19, 2013. And much more. He also created a lovely Storify of the chat.

Handbook 87

Handbook Measurement Analysis Local 87

Critical Mention

FEBRUARY 23, 2021

Padhye was promoted to CTO in August of 2020 in recognition of his contributions to the Critical Mention platform since joining the team in 2013. Under Padhye’s technical leadership, Critical Mention plans to release a full slate of new features in 2021.

Analytics 78

Analytics Technology Instagram Leadership 78

Contently - Strategy

DECEMBER 12, 2018

I’ve worked at Contently, one of the pioneers in content marketing, since 2013. Starting in 2013, brands started hiring journalists to work on their content programs. Now, five years later, they’re ascending to powerful leadership positions. Their bosses shrugged off the failure by blaming an entire industry.

Content Marketing 110

Content Marketing Creativity Marketing Travel 110

PRSay

OCTOBER 5, 2020

Since launching in 2013 as a remote company, Belle has grown to a team of 16 across six states. But by prioritizing communication, connection and community-building, leaders and employees can overcome those challenges to create a thriving remote-workplace culture. magazine’s list of “Best Workplaces.”.

How To 183

How To Employee Survey Exercises 183

PRSay

DECEMBER 19, 2018

And after a reputation-damaging 2013 documentary about captive killer whales, SeaWorld’s attendance and revenue started to pick up again in 2018, thanks to new pricing strategies and a commitment to being transparent about their treatment of wildlife. ” Tech trends.

Trends 112

Trends Crisis Corporate Course 112

Cision

MARCH 29, 2016

Here’s Gable’s insight as to how some PR professionals craft their boilerplate section: “Many companies think of the boilerplate as a dumping ground for unsubstantiated claims of leadership, professional jargon and copy from marketing materials.” ” How you communicate yourself to the world is important.

Retail 120

Retail Pitching Print Writing 120

ImPRessions - Crenshaw Communications

MARCH 10, 2017

This is true for the earned media we generate, the thought leadership content we produce for clients and for our own blog content. Quora took a stab at estimating how many blogs there are in the world – infographic How Many Blogs are on the Internet puts the figure at 152 million blogs for year 2013.

Blogging 136

Blogging Writing Engineering Analytics 136

PRSay

OCTOBER 17, 2022

A self-proclaimed “elections geek,” she was hired by Collier County in 2013 and now serves as PR officer for Jennifer J. In Collier County, Fla., in the southwest part of the state that includes the Gulf Coast city of Naples, Trish Robertson, APR, is using every communications tool at her disposal to help restore voters’ trust.

Communications 186

Communications Video Social Media Facebook 186

Ishmael's Corner

MARCH 22, 2015

Looking at traffic over a 12-month period that covered August 2013 thru July 2014, you can see nine of the top 10 posts for this period were published prior to August 2013 with the vast majority of this recent traffic coming from organic search or what we like to term “earned search:”. But it does require work and time.

Storytelling 60

Storytelling Blogging Corporate SEO 60

PR 20/20

SEPTEMBER 8, 2021

Continuity of Leadership: I will remain the CEO of both Marketing AI Institute and PR 20/20, and continue to lead the agency. My focus at PR 20/20 will be on vision, growth strategies, leadership team development, employee recruiting, business development, and AI integration into operations and services.

Financial 98

Financial Conference Agency Resources 98

PRSay

JUNE 18, 2019

Froke, who is based in Philadelphia, has been the Stylebook’s lead editor since 2016 and a member of the Stylebook team since 2013; she has worked for The Associated Press in various editorial roles since 1984. She will be leading a webinar tomorrow (June 19) from 2–3:30 p.m.

Guidelines 154

Guidelines Writing Social Media Newspapers 154

ReimaginePR

APRIL 18, 2015

He took home $19 million in 2013. It distributes leadership throughout the company and gives autonomy so that everyone has more ability to fix problems. Thing is, some of their people don’t feel that valued. Some struggle to make ends meet. Not the CEO though. It organizes people around values and not under managers.

Company 120

Company Banking Employee Corporate 120

Melissa Agnes

APRIL 4, 2016

Within the first 30 minutes from the time the bombs went off in the 2013 Boston Marathon Bombings, there were reported to be over 500,000 tweets with the hashtag #bostonmarathon alone. How can they successfully position their agency as the voice of trust, credibility and leadership throughout the management of a high-profile crisis?

Crisis 100

Crisis Crisis Management Video Conference 100

Sword and the Script

FEBRUARY 20, 2024

” I first heard the term in 2013, but it’s grown increasingly popular, because marketing people like to give new names to traditional concepts. One observation on metric for B2B marketing is that most tech companies have striving for a “marketing sourced pipeline.” What exactly is that?

Report 109

Report Publicity Marketing Pitching 109

Doctor Spin

JANUARY 19, 2024

Being informed and granted a bigger picture is a typical leadership privilege. 2013, May 3). 11 Evil Leadership Techniques. The Qualities of Leadership: Direction, Communication, and Obfuscation. 2013, May 3). 11 Evil Leadership Techniques. Leaders must wield the Sword of Certainty wisely. 1 Silfwer, J.

Wikipedia 52

Wikipedia Leadership eBook Exercises 52

PRSay

OCTOBER 9, 2017

However, despite multiple setbacks in her personal and professional life, including a trying experiencing of getting rejected on ABC’s “Shark Tank” in 2013, she maintained a tenacious mindset that allowed her to continue to find success. (She had also recently broken up with her boyfriend of two years.). Why am I here as a keynote speaker?

Conference 110

Conference Pitching Film Construction 110

Lauri Pehar Borsh

AUGUST 9, 2014

It was reported in 2013 that 70 percent of Fortune 500 CEOs still were not using social media. And, up until now, the outlet for thought leadership has been traditional media, i.e., print, radio and television. However, buy-in for this notion has been slow.

Social Media 60

Social Media Media Television Radio 60

Lauri Pehar Borsh

AUGUST 9, 2014

It was reported in 2013 that 70 percent of Fortune 500 CEOs still were not using social media. And, up until now, the outlet for thought leadership has been traditional media, i.e., print, radio and television. However, buy-in for this notion has been slow.

Social Media 60

Social Media Media Television Radio 60

Beyond PR

JULY 20, 2017

He was named President of PR Newswire in June 2016, and prior to that was a Senior Vice President at the company from June 2013 to June 2016. He previously worked at Bloomberg LP from 2003 to 2009 where he held progressing leadership roles within the company’s Media Group.

Communications 64

Communications YouTube Analytics Instagram 64

Communications Conversations

NOVEMBER 10, 2021

And it makes sense because these are still relatively new to a lot of folks (even though, technically, sponsored content has been around a long time on LinkedIn–since 2013, to be exact). Instead, focus on including your brilliant thought leadership or insights right in the post copy. Use pull quotes, if you want.

LinkedIn 97

LinkedIn B2B Exercises Advertising 97

ISEBOX

MARCH 3, 2016

The C&C Philosophy: Tom Martin spearheaded the notion of cornerstones and cobblestones at the inaugural Solo PR Conference in 2013. They created 54 different pieces of multimedia thought leadership over the course of a few months, including press releases, webinars, tip sheets, blog posts, SlideShares and email campaigns.

eBook 70

eBook Viral Conference Content Marketing 70

PRSay

AUGUST 31, 2020

He was fired in June 2013 after joining a gay men’s softball league and using his expense account to take clients to lunch at restaurants that displayed rainbow flags, he said. For more than 10 years, Gerald Lynn Bostock worked as a child-welfare-services coordinator for Clayton County, Ga., Bostock sued Clayton County for discrimination.

Communications 88

Communications Media Training System Training 88

Sword and the Script

AUGUST 5, 2014

Such reporting is expected on a monthly basis as respondents, “reported marketing metrics to their CEO and leadership teams at least monthly, up from 55% in 2013.”. Eight-five percent of marketers said the pressure to demonstrate business value had increased this year over the previous year. PR Measurement Isn’t Quite the Same.

Measurement 128

Measurement Analytics Tools Survey 128