Communications Conversations

JANUARY 2, 2020

That post represented the start of my social media journey. In the meantime, I wanted to write. That was my social media “ground zero” moment. I was a social media addict. I had heard of him earlier as he essentially started social media at Thomson Reuters (at least here in MSP).

Social Media 78

Social Media Media LinkedIn Instagram 78

Melissa Agnes

APRIL 16, 2014

There must be some motivation to go online and write a review, and oftentimes it is because a person is angry. According to Software Advice ‘s 2013 survey of more than 4,500 U.S. It is important to monitor your online reputation – even if you are not active on social media or other professional networking websites.

Reputation 199

Reputation Privacy Software Insurance 199

Cision

MARCH 1, 2016

In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” They write: “Facebook’s IPO is a flop.” Writing recently in Public Relations Tactics, John J. Identifying a PR crisis.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

Cision

JUNE 29, 2015

Jeremy is also a nationally syndicated journalist and writes for Huffington Post. The increased ingesting of media via smartphones and other portable devices coinciding with the increase of social media apps being downloaded on smartphones has led to a more socialized media distribution.

Comparison 120

Comparison Television Print Social Media 120

Waxing UnLyrical

MAY 29, 2013

I was a little rusty, as this was my first guest host of a chat in 2013. Here’s the write up from the #measurePR chat held on May 14: We kicked things off by discussing the new program from Klout, called Klout Experts. As always the full #measurePR Transcript, May 14, 2013 is available. Guest Post by Jen Zingsheim.

Analysis 98

Analysis Measurement Tools Meeting 98

The Resolution Blog

AUGUST 11, 2015

Getting a journalist to then write and publish something positive and "on message" remains as tough as it ever was. Of course, you can't write the headline for the journalist, but your story pitch should hopefully make use of the target keyword in headline and body copy as compelling as possible. The hard part starts now.

SEO 120

SEO Comparison Handbook Google 120

Waxing UnLyrical

MARCH 21, 2014

More than $19M online donations were processed on #GivingTuesday in 2013. Ask them to commit to types of supporting activities, such as writing emails to friends, raising a certain amount of money, and being a ‘social media buzz creator’ on behalf of the fundraiser.” Content really does rule.

Nonprofit 103

Nonprofit Infographics Community Content Marketing 103

Cision

APRIL 24, 2015

It can include social media, tip sheets, and emails, as well as paid promotions like native advertising and promoted posts on social platforms. Centrally, we have a cross-departmental weekly engagement meeting—representatives from marketing, homepage, media, web, programs—to plan what content to promote.

Mobile 120

Mobile Community Blogging Publicity 120

Cision

MARCH 24, 2016

Yes, traditional PR is still the core of our integrated communication strategy, however we have seen tremendous growth in our digital and social media strategy, as well as our trade strategy. In 2013-2014, we organized a series of 10 consumer events across the country, promoting the South African wine category through food.

Local 120

Local Agency Policies Travel 120

Cision

APRIL 4, 2016

Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be. Posted by Microsoft Research on Friday, March 8, 2013. Berger, J., & Milkman, K.

Viral 120

Viral Journalism Advertising Advertising 120

Cision

MARCH 29, 2016

– Richard Toohey, writing in Public Relations Quarterly , Fall 1972. Of course email and social media have changed the ways and the hours that we are available in this way. Steve Radick of Cramer-Kasselt (2014) writes that the entire customer journey is oftentimes ignored by communication professionals. Conclusion.

Retail 120

Retail Pitching Print Writing 120

Waxing UnLyrical

JANUARY 29, 2013

So, once they got to know one another and each’s shared passion for changing the world through what each did best … what else would they do but write a book together? Beth Kanter (@kanter) January 22, 2013. Beth Kanter (@kanter) January 22, 2013. Beth Kanter (@kanter) January 22, 2013.

Nonprofit 74

Nonprofit Measurement Case Study Social Media 74

The Proactive Report

AUGUST 5, 2016

Over the past ten years the news media has been under a great deal of pressure. This has led to some major changes in how media relations is practiced. It should be taught along with writing, in all PR classes. adults – 62% – get news on social media, and 18% do so often. Who Reads News on Social.

LinkedIn 100

LinkedIn Reddit Social Media Pinterest 100

Cision

SEPTEMBER 1, 2015

For example, here are the results from Cision’s social media listening solution for a search about realtors in a particular geographic area. Increasing visual media content. Anthropologists more or less agree that writing originated through pictures. A 2013 Piqora study found that pins have a half life of 3.5

Measurement 120

Measurement Trends Analytics Data 120

Critical Mention

JANUARY 3, 2019

When I came home in 2013, I did not have a business model or consultancy practice. My goal was to simply share my story and experience on-line through a blog, and to then re-share on social media. I was just enjoying the opportunity to write and speak about my experiences. When I was asked to speak outside of the U.S.,

Interviews 105

Interviews Ethics Government Internal 105

Cision

JUNE 22, 2015

Unlike U2, she doesn’t write all of her songs. The writing and co-writing credits on Rihanna’s albums are a venerable “who’s who” in the music industry: Kanye West, Sia, Justin Timberlake, Nicki Minaj, Jay-Z, Timbaland and even Paul McCartney. It was the Charlie XCX of social media platforms.

Instagram 120

Instagram Fashion Sports Pinterest 120

Sword and the Script

SEPTEMBER 1, 2020

The addition rounds out the company’s monitoring suite which includes online print and social media monitoring. At the time of this writing, it wasn’t clear if Propel built broadcast monitoring tool itself or partnered with a mature provider to obtain it.

Internal 148

Internal International Tools Software 148

Waxing UnLyrical

DECEMBER 16, 2013

Why: On August 6th, the oh-so-wonderful Jay Baer, author of YouTility , joined us for a lively chat where we discussed the state of PR measurement today, the evolution of social media in PR, common mistakes large organizations make when measuring PR/SM results, the best measurement tools, and lessons/case studies from his book.

Measurement 95

Measurement Case Study Twitter Google 95

MaccaPR

JULY 23, 2014

In fact, social channels with a laser-focus on visual content are exploding. lnstagram has more than 200 million active monthly users and more than 50 million users have signed up for the social network within the last six months. The brand attitude and graphic feel shine through in these social media photos.

Pinterest 91

Pinterest Storytelling Infographics Social Media 91

Critical Mention

AUGUST 5, 2018

She is nationally known as one of the foremost speakers in the country on all things social media. In the PR business for over 25 years, Bill Stoller helps his clients get their voices heard on social media. Named one of the top 25 PR influencers in 2017 by Izea , Sarah Evans runs her PR firm, Sevans Strategy. Steveology.

Twitter 77

Twitter Radio Social Media Print 77

PR 20/20

SEPTEMBER 8, 2021

Consider how much time and money you and your team spend performing repetitive marketing tasks such as: creating social media updates, writing blog posts, personalizing emails, developing advertising copy, managing digital media spend, optimizing web pages, testing creatives, and extracting insights from analytics.

Financial 98

Financial Conference Agency Resources 98

Cision

SEPTEMBER 10, 2015

Right now, the biggest focus is on writing and presenting content for mobile consumption. Search engine optimization for content will become even more integral to media relations and PR and will emphasize metadata and schemas as much as the text and images. As of 2013, 3 percent of the U.S. Emerged Trends.

Trends 120

Trends Mobile Web System 120

Waxing UnLyrical

FEBRUARY 4, 2013

While it’s technically not my first speaking engagement for 2013 (though it is the first public one), I am anticipating xPotomac (Feb. The topic Geoff asked me to speak on is quite interesting, and one that I’ve ranted expounded on before: social scoring. 25 in DC) rather eagerly. View more lists from Shonali Burke.

Community 85

Community Nonprofit Twitter Measurement 85

Ishmael's Corner

JANUARY 27, 2015

Credit to social media guru Steve Farnsworth who captured the debacle as a case study. For a fee, the publication will write stories for companies to distribute on the platforms of their choice. Might Fortune write content for Johnson & Johnson to be published on The Huffington Post? It’s a Bird. That would be rich.

Industry 60

Industry Storytelling Journalism Corporate 60

Bianchi Biz Blog

APRIL 18, 2022

When I was writing about appliances in Louisville, GE was starting to push induction cooktops. I’m not writing as much as I used to, but I’ve been really proud of the work my staff has been doing since I joined IndustryWeek. I didn’t write any of them, and in most cases, my edits were minimal.

Meeting 78

Meeting Automotive Media Newspapers 78

Melissa Agnes

APRIL 4, 2016

Within the first 30 minutes from the time the bombs went off in the 2013 Boston Marathon Bombings, there were reported to be over 500,000 tweets with the hashtag #bostonmarathon alone. After watching this video, Bridget Fitzpatrick , the Social Media Coordinator at the Omaha Police Dept.,

Crisis 100

Crisis Crisis Management Video Conference 100

ZudePR

JANUARY 21, 2016

Content marketing had been mushrooming and seemed to explode as 2013 turned into 2014. All they wanted in return was the odd social share. When it came to small business marketing, digital marketing, SEO, PR, media relations, crisis management, Glasgow no-one would curate better content than me. Truthfully. I even had a system.

Digg 104

Digg SEO System Reddit 104

Critical Mention

JUNE 29, 2018

The company also called in some big guns, having Patriots’ tight end Rob Gronkowski, a spokesperson for Tide, record a video for the brand’s social media channels where he talked about the dangers of eating Tide Pods. Consumers erupted in outrage at the ad on social media, criticizing it as racist. We all remember BP.

Crisis 68

Crisis Customer Service Video Financial 68

Beyond PR

FEBRUARY 13, 2018

percent in 2013 and exceeding the numbers for both whites and Hispanics. African American participation in social media has been spotlighted in recent years. For example, the highly influential community known as Black Twitter has driven many social and cultural issues and become a national political force.

Television 72

Television Education Groups Community 72

MaccaPR

MAY 23, 2016

The current business environment is enormously challenging for those in healthcare due to constantly-changing federal health policies, medical research breakthroughs and new products, but social media has become an invaluable tool to help get your messages to the right audiences at the right time. Engage Publishers as Opinion Leaders.

Conference 80

Conference Healthcare Marketing Crisis 80

prTini

SEPTEMBER 24, 2014

Started in 2013, BuzzSumo is an up-and-coming tool I’ve kept my eye on since the beginning. Interviews: Become an expert by answering questions in your industry or pose a question to the community for an article you’re writing. Media: Similar to My Blog Guest, post your content for others to share and link to. BuzzSumo Pro.

Tools 72

Tools Viral Engineering Comparison 72

Contently - Strategy

APRIL 10, 2019

In 2013, Andreas Johansson launched a new vodka for a celebrity who knows a thing or two about controversy. A post shared by Dennis Rodman – Bad Ass Vodka (@badassvodka) on Dec 3, 2013 at 12:11pm PST. “I think we launched Bad Boy Vodka right as he was coming back from his second trip to North Korea,” Johansson said.

Company 86

Company Marketing Education Data 86

Communications Conversations

SEPTEMBER 18, 2015

” Dave’s business is social media and digital marketing consulting. In fact, Dave’s made 184 posts on LinkedIn since he started writing there in January 2013. It created quite the hub-bub among internet and social media types. Straight up. His company has a corporate blog. In a big way.

Corporate 60

Corporate Blogging LinkedIn Web 60

Waxing UnLyrical

MAY 23, 2019

Evidence of volunteerism’s physical effects can be found in a study from Carnegie Mellon University, published in 2013 in Psychology and Aging. Of course, you will be communicating on social media. Make it interesting and fun, and use your best content writing strategies to keep them engaged. And it’s easy today.

Communications 68

Communications Nonprofit Training Community 68

Journalistics

MARCH 2, 2013

Three months from now, the class of 2013 will walk across the stage to collect their diplomas and immediately have a panic attack when they realize it’s time to look for that first job out of college. First, Writing Skills. No matter what you’ve heard about all that sexy social media stuff, you still need to know how to write in PR.

Pinterest 52

Pinterest Writing Interviews Social Media 52

Bianchi Biz Blog

JANUARY 25, 2021

I have a global perspective, having managed a global forecasting team for many years and lived in Saudi Arabia from 2013-2015. My analyst career stretches back to 1999, but my first foray into writing stories was as a Forbes contributor in 2011. You can follow Rebecca on social media at: Twitter: @Rebecca_drives.

Automotive 70

Automotive Meeting Industry Media 70

Journalistics

FEBRUARY 10, 2016

If you’re trying to decide whether or not you should plan the posts you’re going to write, perhaps Kaleigh’s post will bring you over to the planning side. This post is particularly relevant for content teams that are managing both the company blog, as well as social media channels.

Blogging 56

Blogging Strategy Resources Social Media 56