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Community for Career Development: A Look Inside One NAVUG Community Member’s Journey

Presspage

I’m a member of NAVUG , an online community that is the epitome of Margaret Mead's statement. If you will humor me and enjoy the story I am about to share, you too can build a thriving and successful online community in your sphere of influence. Online communities and learning were unleashed to the masses.

Community 115
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Digital PR Insights on Trust in 2017

The Proactive Report

The 2017 Edelman Trust Barometer has some interesting data for PR practitioners. Treating your employees well. Find the smart employees within your company and make them excellent spokespeople and advocates. Identify the communities that will respond to your brand values, products, services and social programs.

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PR Insights from the 2017 Trust Barometer

The Proactive Report

The 2017 Edelman Trust Barometer has some interesting data for PR practitioners. The three most important attributes that will build trust in a company are: Treating your employees well. The one-way communication model doesn’t work anymore. Here the top 10 insights from the report. Trust in media is now at an all time low.

System 100
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The Most Epic PR Fails of 2017

Barokas

The rapid rate at which information is flows via social is probably why 2017 had some of the most epic PR fails of all time. After the incident, which everyone still has engrained in their minds, United’s corporate spokespeople resorted to an extremely legalistic approach, claiming the airline’s employees followed standard procedures.

Crisis 76
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How to Turn Your Brand Crisis into PR Success with Ease

Cision

— United (@united) April 10, 2017. — United (@united) April 11, 2017. GitLab, a startup with $25 million in funding, got into a major PR embarrassment when one of its employees accidentally deleted client data from the primary database server. — GitLab.com Status (@gitlabstatus) January 31, 2017.

Crisis 271
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The 22 Responsibilities of PR and What They Entail

Onclusive

Originally Published August 23, 2017; Updated August 9, 2021 ; Updated November 2023 PR is always evolving. Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. How do you know what’s working?

Training 195
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Content analysis tool BuzzSumo adds journalist database for SMBs [PR tech sum no. 48]

Sword and the Script

BuzzSumo was acquired by Brandwatch in 2017 , which in turn was acquired by Cision ( which owns a long list of other companies ). According to the release the software uses employee behavioral data to “identify content themes and gain insights into audience engagement.” Meltwater gamifies customer community.

Analysis 140