PRSay

AUGUST 23, 2017

Below is a brief history lesson that explains why this is happening and what needs to be done at the upcoming PRSA Leadership Assembly (Oct. I applaud 2017 PRSA National Chair Jane Dvorak, APR, Fellow PRSA, the Board of Directors and the Governance Committee for their effort to update the Board’s representation model. Absolutely not.

Government 109

Government Leadership Local Communications 109

ImPRessions - Crenshaw Communications

JUNE 26, 2019

To show leadership during a serious crisis situation. A truly critical event, like one that involves loss of life, major litigation, or a viral story like the United Airlines incident of 2017 usually requires an ongoing commitment by the company chief. That was what happened when Dara Khosrowshahi was installed as CEO of Uber in 2017.

Trade Shows 271

Trade Shows Airlines Leadership Corporate 271

Cision

FEBRUARY 3, 2017

It continues a thought leading series based on Agency and Client-side workplace issues, and is the basis of a forthcoming coaching and mentoring book to be published in 2017 alongside the 15th anniversary of the agency. Creating such community in 2017 is now of the highest significance as journalism returns to its roots.

Creativity 120

Creativity SEO Mobile Journalism 120

Onclusive

AUGUST 9, 2021

Originally Published August 23, 2017; Updated August 9, 2021. Executive Thought Leadership. According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. PR is always evolving.

Training 370

Training Media Training Crisis Communications Reputation 370

Contently - Strategy

NOVEMBER 14, 2018

By 2017, he’d built a billion-dollar brand. And in 2017, Unilever bought it for $1 billion. At the time of the sale in 2017, Dubin had more than 3 million subscribers coming back for more every month. They’ll cover: Brand Awareness & Thought Leadership. In 2010, Michael Dubin used to work at Time Inc.,

Leadership 104

Leadership Brand Branding How To 104

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

The first step is to determine goals, desired outcomes, and the importance of earned media and thought leadership in the overall communications mix. The post How To Pick The Right PR Firm In 2017 appeared first on Crenshaw Communications. There’s no magic formula, but there are ways to help determine an appropriate PR budget.

How To 120

How To Case Study Product Launch Agency 120

Agility PR Solutions

MARCH 8, 2020

He has a long tenure of leadership at PRSA, serving as Chair-elect in 2019, Treasurer (2018), Secretary (2017) and an […]. A Birmingham native with more than 30 years of experience in communications, Garland is the Chief Communications Officer at Children’s of Alabama.

Leadership 174

Leadership Communications Analysis Publicity 174

Agility PR Solutions

JULY 13, 2022

For the first time since the Plank Center launched its biennial Leadership Report Card in 2015, the grade for overall performance rose to B-. Following small declines in leader performance in 2017 and 2019, the 2021 Report Card marks improvements in overall leadership performance, and gains in […].

Report 157

Report Leadership Publicity 157

Sword and the Script

MARCH 7, 2017

Those are some of the conclusions drawn from the annual PRWeek 2017 Salary Survey which suggests salaries for skilled PR pros remain strong. A useful external PR industry benchmark is the 2017 PRSA Corp Salary Snapshot which pegs an in-house communications director at $149,300, for example. Give our services a try. Talk to us!

Survey 89

Survey Corporate Comparison Financial 89

PRSay

FEBRUARY 21, 2020

When the Houston Astros were caught using illegal sign-stealing methods during its World Series-winning 2017 season, their response was inadequate at best. Appearing confused, he first said the sign-stealing did not impact his team’s play in 2017.

Conference 202

Conference Training Small Business Leadership 202

Cision

JANUARY 9, 2018

According to HubSpot’s State of Inbound 2017 , the top three inbound marketing priorities are: Growing SEO & Organic Presence. We learned a lot about the viability of visual content in the 2017 State of the Media. Blog Content Creation. Content Distribution & Amplification. How to do it? Infographics. How to do it?

Case Study 210

Case Study How To Infographics SEO 210

PRSay

FEBRUARY 20, 2019

For Duke Energy , the 2017 solar eclipse posed a special opportunity for the electric power holding company headquartered in the Carolinas. Also, we shot a video in August 2016 — a year before the eclipse — to make it look like the 2017 eclipse would be largely cloudless, and we displayed a limited-edition Braille map of the eclipse.

Energy 102

Energy Case Study Education Guidelines 102

PRSay

JANUARY 23, 2018

Our firm has conducted a number of studies in this area in collaboration with Dr. Bruce Berger at The Plank Center for Leadership in Public Relations at the University of Alabama. Digital media and individualized outreach are here to stay and have been colossal topics across the profession in 2017.

Communications 151

Communications Leadership Social Media Creativity 151

Sword and the Script

DECEMBER 30, 2017

The 7 Best Performing Blog Posts in 2017. What is clearer was the sort of topics that attracted readers in 2017. Note: This top post was published in February 2017 and some of the metrics were updated in November and those can be found here: 3 Habits of Highly Successful Bloggers B2B Marketing can Borrow [Study].

Blogging 81

Blogging B2B Content Marketing Trade Shows 81

PRSay

AUGUST 2, 2017

During PRSA’s Diversity & Inclusion Month, join National Diversity & Inclusion (D&I) efforts across the country to raise awareness about D&I in public relations, and inform your members and community about the importance of a diverse and inclusive workforce in our profession. 3 at 3 p.m.

Facebook 117

Facebook Community Twitter Social Media 117

ImPRessions - Crenshaw Communications

DECEMBER 29, 2017

Yet in 2017 we’ve seen the growth of specific trends that might reasonably be expected to continue through next year. Nor has PR embedded itself into academic community and its thought leadership and alumni networks. What can PR professionals expect in 2018? Here are some we’ve noticed. Brand advocacy will grow.

Trends 185

Trends Storytelling Corporate Leadership 185

ImPRessions - Crenshaw Communications

JUNE 21, 2018

Yet it can yield real insights for inclusion in a thought leadership program for key executives. Infographic from a 2017 article in MarTech Advisor. Data makes great thought leadership. Sometimes it’s just another way to add a new dimension to an existing storyline. Data-driven PR drives marketing engagement.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

Cision

MARCH 20, 2017

We expect the transaction to be completed by the second quarter of 2017, subject to approval by Capitol’s stockholders and other customary closing conditions. Once the transaction is complete, I will continue as CEO, and the rest of my leadership team will stay intact.

Technology 227

Technology Data Big Data Measurement 227

PRSay

OCTOBER 12, 2021

In 2017, Vanguard partnered with my alma mater The George Washington University and its Cisneros Hispanic Leadership Institute to fund a special paid internship program that gives Latinx students opportunities like what I wish I had. Providing more opportunities. Since living in the D.C.

Nonprofit 196

Nonprofit Financial Community Leadership 196

Sword and the Script

DECEMBER 26, 2017

And here we go…here are the benchmarks from 2017. 5) Thought leadership builds trust and drives sales. 82% of respondents to an Edelman study “said thought leadership has increased their trust in a vendor organization.”. Thought Leadership Influences Sales ). 26) Online advertising explodes; tops TV in 2017.

Content Marketing 140

Content Marketing SEO Social Media Publicity 140

Sword and the Script

SEPTEMBER 5, 2023

Cision shakes up C-suite again Cision has swapped out its leadership again. Leadership shuffles and company restructuring often followed soon after these transactions. If the name is familiar, it’s because he was the Chair and CEO of Cision until 2017. It’s gone from public traded – to privately held – twice in the same period.

Software 182

Software Marketing Leadership B2B 182

MaccaPR

MAY 11, 2017

Although more and more women are taking leadership positions ( the number of female CEOs is increasing ), the majority of business leaders tend to be male (the top 27 highest paid CEOs in Minnesota are all men, for example). Here are takeaways for MaccaPR blog readers on leadership styles and business decision making. May 5, 2017.

Leadership 74

Leadership Energy Corporate Conference 74

Sword and the Script

AUGUST 29, 2017

Marketing may be underestimating the impact of thought leadership on sales, according to a comprehensive study published in June 2017 by Edelman and LinkedIn. The study concluded thought leadership “attracts invitations to bid (RFPs), earns buyer preference by building trust, directly contributes to wins, and can even impact pricing.”.

Leadership 71

Leadership B2B Study Marketing 71

PRSay

MARCH 9, 2017

Best of all, the leadership and legal team can read the language on a sunny day, long before the documents will ever get used. Fourth, put your public relations and leadership team through the paces with a realistic, anxiety rich, drill at least once a year. On average, it takes 10 minutes to make the edits and issue the release.

Crisis Communications 160

Crisis Communications Social Media Crisis Communications 160

Cision

AUGUST 28, 2017

Editor’s Note: This post was updated on August, 28, 2017. Example: ‘When Nurses Unite: A call for leadership and advocacy in nursing.’”. When it comes to getting more people to read your press release, nothing does the job better than a well-written headline. Apply Alliteration.

Writing 258

Writing Newspapers Retail Groups 258

PRSay

AUGUST 8, 2017

Good governance takes leadership. Good leadership takes looking beyond the moment to make decisions that will have an impact long past the decision point. This year, we have several governance initiatives coming before the Leadership Assembly on Oct. Jane Dvorak, APR, Fellow PRSA, is the 2017 National chair.

Government 67

Government Leadership Fashion Communications 67

PRSay

NOVEMBER 16, 2016

Grounded in these accomplishments, we build the PRSA 2017–2019 Strategic Plan, “Framework for the Future,” on a strong foundation, and focus on a more strategic future. Jane Dvorak, APR, Fellow PRSA, chair of the Society for 2017. Our Code of Ethics remains the standard for performance, and we have added a collegiate credential.

Privacy 60

Privacy Mobile Ethics Conference 60

ImPRessions - Crenshaw Communications

MARCH 13, 2018

As a sort of “state of the communications field” analysis the CCI Corporate Communication Practices and Trends Study 2017 offered some fascinating insights into the challenges and trends noted by today’s top communicators. Speed Kills. Perhaps the most striking trend is the speed of the news cycle and pace of business. Focusing Inward.

Trends 199

Trends Corporate Employee Analysis 199

PRSay

OCTOBER 9, 2017

Change your results,” said business strategist and leadership development expert AmyK Hutchens. The author and think tank facilitator spoke on “Igniting Brilliance in Your Leadership” as part of Monday morning’s General Session at the PRSA 2017 International Conference in Boston. “As How might we judge great leadership?

Conference 127

Conference Leadership Meeting Energy 127

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

WordPress founder and current Automattic chief Matthew Mullenweg pens a popular long-running blog (his blogging predates WordPress by 15+ years) where he covers an array of topics from business ( The Importance of Meeting in Person ) to fun/personal ( What’s in my Bag 2017 Edition ). CEOs can let their personalities show.

Case Study 178

Case Study SEO Film Video 178

Stephen Waddington

JULY 6, 2022

The European Communication Monitor reported in 2017 that four out of five public relations departments are failing to operate at their potential. To offer organisational leadership. The scheme was changed to a one-day assessment in three areas of practice in 2014: ethics, strategy, and leadership. Professional Capabilities.

Publicity 167

Publicity Ethics Training Education 167

Cision

SEPTEMBER 28, 2017

percent in 2017, hitting $83 billion.” “The days of giving digital a pass are over,” P&G’s Chief Brand Officer Marc Pritchard said at the Interactive Advertising Bureau’s Annual Leadership Meeting , urging the rest of the industry to follow their lead. “It’s time to grow up.

Media 230

Media Measurement Advertising Advertising 230

Cision

MARCH 29, 2017

At a time when targeting and engaging with the right influencers is more critical than ever, Cision’s 2017 State of the Media Report reveals key findings that show a growing opportunity for journalists and PR professionals to work together to bring credible and compelling news stories to the public. Follow him on Twitter @cglynch.

Brand 120

Brand Branding Media Infographics 120

Melissa Agnes

APRIL 4, 2018

For example, some folks throw around terms like “Crisis Leadership Team,” “Crisis Action Team,” “Regional Crisis Management Team,” or “Global Crisis Management Team.” This accountability falls on the shoulders of your leadership team. They are the decision-makers, and ultimately bear the weight of the organization’s crisis management.

Crisis Management 169

Crisis Management Government Crisis Employee 169

Flack's Revenge

AUGUST 24, 2017

Geller, 1931-2017. Geller passed away on August 20, 2017. He was a founder of the Monsey Jewish Center, the founding partner of Hudson Valley Radiology Associates, and served in numerous leadership positions at Nyack Hospital including Chairman of Department of Radiology. Dr. Herbert Z. Dr. Herbert Z. He was 86 years old.

Writing 120

Writing Leadership Study Course 120

Sword and the Script

MAY 17, 2022

Forrester conducted a “buyer’s survey” in the years 2017, 2019 and 2021. Specifically, Forrester finds executives and the finance department are more involved in B2B buyer’s journey : 75% of executives were buying decision-makers in 2021 – up from 58% in 2017; and. Each survey polled at least 800 people making B2B purchases.

B2B 115

B2B Study Survey Comparison 115

Cision

JUNE 15, 2017

Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. HPRA provides year-round programs, professional development seminars and networking among other services. .

Automotive 245

Automotive Resources Consumer Strategy 245