Remove 2019 Remove Content Marketing Remove Measurement
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The 10 Best PR & Content Marketing Conferences to Attend in 2019

Onclusive

PR and content marketing are rapidly evolving with new access to data and insights, new methods of measurement and more channels to reach your audience than ever. If you’re in search of PR and marketing conferences to attend in 2019, AirPR has pulled together a definitive list of the best and the brightest.

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3 Content Marketing Trends for 2019

The Proactive Report

Not according to the 65 percent of brands who say that their success with content marketing is a direct result of a documented strategy. A complete content marketing strategy starts with research, not setting goals. You also need to know what content you have now, what’s working and what’s not.

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The 15 Best PR and Marketing Conferences to Attend in 2020

Onclusive

Our post last year on the 10 Best PR and Marketing Conferences to Attend in 2019 was a huge hit, so we’ve added even more insight to bring you 15 of our best conference recommendations. Browse this curated list and then book tickets to kick off your best year of marketing and PR yet! PRNEWS Crisis and Measurement Summit.

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State of Content Marketing 2019: Creativity Strikes Back

Contently - Strategy

Content marketing just doesn’t work,” they said. I’ve worked at Contently, one of the pioneers in content marketing, since 2013. After hundreds of meetings and workshops this year, I feel confident that content marketing is about to take a big leap—thanks to a few key factors.

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3 Studies with Benchmarks for Content Marketing, Blogging and Webinars [UML]

Sword and the Script

Fortunately, there are several new studies that have been published about content marketing, blogging and webinars that provide solid benchmarks. 1) Content marketing benchmarks. MarketingProfs and the Content Marketing Institute published their 10 th Annual B2B Marketing report with benchmarks, budgets and trends.

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4 Steps That Will Help You Sell Content Marketing to Your Boss

Contently - Strategy

When you’re working in a larger organization that has dozens, hundreds, or even thousands of employees, you can develop a brilliant content marketing strategy that will absolutely delight your customers. But, if you fail to make an internal case for your content, your plan will never get the buy-in or budget it needs to succeed.

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Content Marketing and the Customer Experience

5W PR

Marketers who are successful in connecting with their target audiences would also attest to that, but is it happening? Content Marketing Institute recently weighed in on the matter by sharing results of its research of folks who work at B2B and B2C companies. Content Marketing. Why the contrast?