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The 15 Best PR and Marketing Conferences to Attend in 2020

Onclusive

Browse this curated list and then book tickets to kick off your best year of marketing and PR yet! Dates: Feb 25 – 26, 2020. Dates: March 19, 2020. Dates: March 13 – 22, 2020. Dates: April 5 – 7, 2020. Dates: April 15 – 17, 2020. Dates: April 20 – 22, 2020. PRWeek Awards.

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2020, PR Moment (decade) of Truth

Flack's Revenge

2020, the moment (Decade) of Truth. In 2020 it is a different moment of truth, a different kind of reckoning. The problem is bigger than PR and even journalism. Yet journalism can combat fake news. Next up: A PR truth-telling how-to guide (and no, it is not the shortest book ever written!).

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Book review: Powerful B2B Content by Gay Flashman

Stephen Waddington

Brand journalism is seldom done well by B2B organisations. Gay Flashman has answers in her new book. Her new book Powerful B2B Content was published earlier this month by Kogan Page. Brand journalism is a form of content marketing whereby an organisation reports on its business, people, events and industry news.

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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. They are all issues that will occupy us all in 2020. Here are the headlines. Issues in practice 1.

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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

So as we plan for 2020, we take stock of the events we’d like to attend. To share the knowledge wealth, below is my list of the 20 coolest marketing events in 2020 (coming to a venue somewhere in the U.S.). Disclaimer: Some of our favorite events have yet to release their dates for 2020. March 1 - 3, 2020 | San Diego, CA.

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A Woman in Charge: Inside the PR Life of AT&T Executive Marilyn Laurie

PRSay

The following is adapted from Dick Martin’s book about Marilyn Laurie’s life in public relations, “ Marilyn: A Woman in Charge ” (PR Museum Press, 2020). All proceeds from the sale of the book — available in hardcover, softcover and as an ebook — benefit the Museum of Public Relations.

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Spotlight on a Solo PR Pro: Meet Doug Levy

Solo PR Pro

After college, Doug was a typical journalism nomad, working in newsrooms in Chicago, New York and Washington, D.C. Although it wasn’t necessarily something he had planned all along, Doug admits that transitioning from a role in journalism to one behind-the-scenes in PR made perfect sense on his career journey.

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