The Proactive Report

JUNE 17, 2020

Key findings: Journalism matters again – there has been a sharp uptick in the use of TV and digital news due to the pandemic. Facebook and other social media groups are now used on average by around a third (31%) for local news and information. This information might give you a reason to rethink your 2020 PR strategy.

Instagram 165

Instagram Groups Social Media Journalism 165

NewsWhip

MAY 19, 2020

The man had bought the products from local retailers planning to sell them on the platform, but then found himself unable to do so. . An Englishman in New York, he is interested in the intersection of PR, brands, and journalism, and the trends and innovation around that. Benedict Nicholson is the Managing Editor at NewsWhip.

Technology 97

Technology Analysis Privacy Facebook 97

PR Fuel

JUNE 5, 2020

Do you want your business to gain more publicity in your local area or online? Read on to learn all about how to send a press release and whether they’re still relevant in 2020. The post How to Send a Press Release and Why They Still Matter in 2020 appeared first on eReleases. What Is a Press Release? Credibility.

How To 98

How To Ethics SEO Writing 98

Stephen Waddington

APRIL 14, 2020

Local and national newsprint impacted The crisis is indiscriminate in its impact on local and national media. According to the Reuters Institute for the Study of Journalism, local media is down by 50% and national media by 30%. There are similar stories unfolding at local newspaper companies JPI Media and Newsquest.

Print 102

Print Newspapers Crisis Local 102

Communications Conversations

OCTOBER 29, 2014

One of the things I appreciate most about my local paper is that they hire and employe professional journalists. People who are trained in journalism. Learn about LOCAL news–you know, that place where you live? But, one of the only places I can get local news coverage is my local newspaper. With our park.

Newspapers 152

Newspapers Print Local Instagram 152

Onclusive

NOVEMBER 8, 2023

Crisis Communications There were some serious PR blunders in 2020. Data Journalism Data journalism entails gathering internally curated data and turning that information into marketable stories, whether that’s earned media pitches or brand-published content. PR pros often review and edit when appropriate.

Training 195

Training Media Training Crisis Communications Reputation 195

Sword and the Script

SEPTEMBER 1, 2020

The year 2020 has been many things including a warp in the time-space continuum. SocialChorus claims “50% year-over-year growth in both 2018 and 2019” and that growth “has accelerated in 2020.” Isentia , the largest provider in the Asia-Pacific region, reported revenue for fiscal 2020 was ~$78.3 Or thereabouts.

Internal 148

Internal International Tools Software 148

NewsWhip

JUNE 4, 2020

The man had bought the products from local retailers planning to sell them on the platform, but then found himself unable to do so. . An Englishman in New York, he is interested in the intersection of PR, brands, and journalism, and the trends and innovation around that. Email Benedict via benedict.nicholson@newswhip.com.

Technology 78

Technology Analysis Privacy Facebook 78

Stephen Waddington

JUNE 25, 2020

The Reuters Institute Digital News Report 2020 is a challenging read. Local news is most valued but is on life support. But in both these countries a significant minority are now taking out more than one subscription, often adding a local or specialist publication. The future of news is complicated. There are no easy answers.

Newspapers 103

Newspapers Print Local Television 103

NewsWhip

FEBRUARY 25, 2025

“Gone are the days of your local football team only being a community that lives within a certain town or certain postcode,” explains Jon Birchall, LADbible’s Director of Editorial Strategy. This was the question facing LADbible Group as they looked to build on their position as the world’s largest social publisher.

Reddit 78

Reddit Community Film Sports 78

PRSay

OCTOBER 28, 2020

After her keynote speech at PRSA’s ICON 2020 virtual conference today, author Nina Jankowicz, disinformation fellow at the Wilson Center in Washington, D.C., What we’re trying to do, from the standpoint of good old-fashioned journalism, is to report on what’s true, what’s not true, and to be a check on speech [and] manipulation.

International 145

International Internal Conference Fashion 145

Sword and the Script

SEPTEMBER 22, 2020

Three-quarters (75%) of public relations professionals say media relations is getting harder, according to the 2020 JOTW Communications Survey. Exclusives help build relationships with important media companies (national or often local). That number has grown a total of 25% in three years. Builds relationships. Use sparingly.

Media Relations 169

Media Relations Survey Media Report 169

Bianchi Biz Blog

JUNE 3, 2024

In the past year, I worked on two profiles, one on a local shop owner in Wyoming and another on a president of a vocational school. How long have you been in journalism and how did you get started? I’ve been in journalism for almost two years. Describe the craziest or most fun story you have worked on.

Meeting 97

Meeting Media Training Automotive 97

Bianchi Biz Blog

AUGUST 9, 2021

I’m proud of my reporting for Automotive News on the supply chain production halts and ramp up early in the pandemic in spring 2020. How long have you been in journalism and how did you get started? About a decade – my interest in journalism started in high school. What story or stories are you most proud of?

Transportation 95

Transportation Meeting Report Automotive 95

Burrelles Fresh Ideas

APRIL 2, 2024

While overall trust in the media reached its lowest depth in 2020, it is now rebounding. More than half of US adults (55%) found nine major news outlets (ABC News, CBS News, NBC News, CNN, Fox News, MSNBC, The New York Times, The Wall Street Journal and NPR) to be credible.

Media 103

Media Radio Print Newspapers 103

Landis PR

MARCH 29, 2021

During the summer, when various protests and conversations regarding social justice were taking place, a local high school’s mascot, which at one point in its history looked like a Confederate soldier, was under scrutiny, and some alumni were hoping for a change. What story or stories are you most proud of? Tell us a little about yourself.

Meeting 96

Meeting Media Local Interviews 96

Solo PR Pro

APRIL 8, 2021

She began her career as an aspiring newspaper reporter, securing an internship at the Atlanta Journal Constitution before becoming a daily reporter in Greenville, South Carolina, not far from her hometown. Pivoting from journalism to PR. I knew that journalism was changing,” she said. “I

Meeting 96

Meeting Journalism Employee Storytelling 96

Sword and the Script

DECEMBER 20, 2022

Local news and indy journalism more trusted. “I I predict the continued rise in readership of local news channels and independent journalism. Agencies and organizations today have the benefit of scouring the world for the talent best suited to a vacant position, rather than sourcing from the pool in their local backyard.

Marketing 212

Marketing Content Marketing Data Social Media 212

Bianchi Biz Blog

MARCH 22, 2021

Not too long ago I reported on how a local venture capitalist had been among the early investors in the company that went on to become Moderna, now one of three companies with a vaccine against COVID-19. How long have you been in journalism and how did you get started? I began in journalism in around 2010, mostly by accident.

Technology 76

Technology Report Meeting Financial 76

PR Fuel

SEPTEMBER 4, 2020

Local outlets may publish less. 2020, June 25). In your text, you’d cite this as (Centers for Disease Control and Prevention, 2020). CDC, June 25, 2020. This one would appear as (Centers for Disease Control and Prevention 2020). Major news outlets publish anywhere between 200 and 500 stories every single day.

How To 83

How To Guidelines Case Study Examples 83

NewsWhip

JUNE 10, 2020

This changed in 2020 quite dramatically. Generally, Italian content saw a huge boost in 2020 that began even before the coronavirus took hold in the country. The only other article that was not to do with it was about people pledging not to attend Sanremo 2020 , which received more than 400k engagements. Il Corriere.

Journalism 78

Journalism Web Local Groups 78

Sword and the Script

JUNE 16, 2020

I couldn’t imagine a vice president of marketing at any of the local tech companies could get behind that idea. That’s why we included a dedicated and open-ended question about storytelling in the 2020 survey. Long-form journalism.” The idea of “ storytelling ” was even stranger. Perhaps that consultant was ahead of his time.

Storytelling 135

Storytelling Communications Survey Case Study 135

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. Or the Longview Journal in the case of this particular announcement. years, having joined in September of 2020. Some of these syndications, or “pick-ups” are better than others.

Software 149

Software Case Study Advertising Advertising 149

Solo PR Pro

AUGUST 2, 2022

For many solo PR pros, the idea of becoming an adjunct instructor at a local college or university can be appealing. “With more programs moving online, opportunities to teach no longer have to be limited to your local university,” explains Kristie. “It gives me additional credibility among my peers and clients.”

Education 107

Education Course Nonprofit Resources 107

Buzzstream

DECEMBER 30, 2024

Data from Muck Racks State of Journalism 2024 report backs this up directly. Or maybe local stores are running out! Identify Your Areas of Relevancy and Expertise You must establish where you or your brand can establish expertise and relevance. Because that is what journalists want from their pitches and sources.

Pitching 62

Pitching Trends Google Data 62

NewsWhip

JULY 21, 2020

Figure 1: Iffy Quotient from February 1 – May 1, 2020 Figure 2: Mainstream Quotient from February 1 – May 1, 2020. There was a somewhat steady rise of the Iffy Quotient on Facebook starting in mid-January 2020 until it hit a local maximum of 9.8% Two figures tell the tale. on February 18.

System 78

System Facebook Twitter Software 78

NewsWhip

MAY 10, 2023

Conservative publisher Newsmax, which first rose to prominence in the aftermath of the 2020 election, had the top article of the month with their report on Carlson being fired. In total, the Newsmax article had more than 437k engagements.

Facebook 78

Facebook Hotels Sports Course 78

Bianchi Biz Blog

JANUARY 24, 2022

How long have you been in journalism and how did you get started? I did that for a fair number of years, covering the local music scene and any big national acts making a tour stop in town. Automoblog came along in 2014 and AutoVision News in early 2020. Music and cars; I suppose that sums up my journalism career!

Meeting 77

Meeting Automotive Media Technology 77

Buzzstream

MARCH 5, 2025

Narrow it down to 2024, 2023, 2022, 2021, and even 2019 (skip 2020 to avoid COVID-19 saturation) and see what was happening in your vertical at the same time in previous years. This ripple effect dominates local news coverage. Its all the local press wants to talk about. Read more about the importance of link relevancy.

Digital PR 62

Digital PR Pitching Study Google 62

Flatiron Communications

APRIL 19, 2022

The Wall Street Journal ($100). This is especially true for the hundreds of struggling local news brands whose vital role in a thriving democracy cannot be overestimated. Instead, their daily intake of local, national, and world events is mainly derived from what freely and algorithmically flows across their screens.

Journalism 36

Journalism Enterprise Local Writing 36

Ethical Voices

AUGUST 29, 2022

I was the managing editor of the local business journal here in Nashville before joining a local PR firm. And I spent a few years as a solo practitioner before opening this current consulting business, of all times, in March of 2020. I was there three years, then myself and two other folks opened our own firm.

Ethics 93

Ethics Groups Handbook Education 93

Maxim Behar

AUGUST 11, 2024

It was quite exciting, but I felt that my heart was in journalism and I spent some 10 years in a newspaper and decided to start my communications company in a small kitchen back in 1994. For all those 30 years, I and my team have turned M3 Communications Group, Inc. M3 Communications Group, Inc. has been announced Company of the Year.

Leadership 64

Leadership Industry Crisis Management Groups 64

Newsfile

FEBRUARY 27, 2024

Its portfolio includes high-profile brands like The Wall Street Journal, Dow Jones Newswires, Factiva, Barron’s, MarketWatch, and Financial News. Content comes from newspapers, journals and magazines, making it a valuable resource for in-depth research and analysis. million Canadians.

Media 52

Media Financial Analytics Newspapers 52

Victorious PR

FEBRUARY 22, 2023

I started Victorious PR in 2020 and grew it to 7-figures in the first year by WORD OF MOUTH ALONE. and Wall Street Journal just BEGGING us for a quote from a small business owner just like you! People are more likely to shop from Target or Walmart over their local supermarket because they’ve heard of Target and Walmart.

Publicity 52

Publicity Video Pitching Google 52

Buzzstream

MAY 16, 2024

Alternatively, you can just Google search “how to set up a fishing pole,” though you will get more localized results.) In fact, after a now-deleted conversation on X with John Mueller in 2020, it was clear that essentially devalues links from guest posts because they are “unnatural.” “The Let’s check “How to hold a catfish.”

Blogging 62

Blogging Google Writing SEO 62

Stephen Waddington

MARCH 15, 2021

The PRCA Census for 2020 showed 12% non White professionals in the industry. In the UK, the recent launch of the Facebook News service is the first outside the US, a demonstration that the platform is prepared to doing deals with some local publishers. But more than anything else it is representation.

Google 119

Google Data Government Social Media 119

Bianchi Biz Blog

JUNE 21, 2021

I wouldn’t describe this as a “fun” story, but it was heartbreaking, somewhat surreal and deeply meaningful to me to cover the story of my hometown newspaper, an institution that meant so much to the local community and gave me my start in journalism. How long have you been in journalism and how did you get started?

Meeting 95

Meeting Report Automotive Real Estate 95