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Nonprofit Local News Gains Steam

PRSay

24, Chuck Todd of NBC’s “Meet the Press” shared his insights on the state of journalism and its future. It was refreshing to hear Todd’s optimistic vision for a future in which a more independent news media will regain the public’s trust and return to covering local communities with a sense of shared values.

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20 of the Coolest Marketing Conferences to Attend in 2020

PR 20/20

So as we plan for 2020, we take stock of the events we’d like to attend. To share the knowledge wealth, below is my list of the 20 coolest marketing events in 2020 (coming to a venue somewhere in the U.S.). Disclaimer: Some of our favorite events have yet to release their dates for 2020. March 1 - 3, 2020 | San Diego, CA.

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Future of PR: 2020 edition

Stephen Waddington

He published a paper called PR 2020 on behalf of the CIPR in 2011 that examined the future of PR. The PR 2020 project was based on interviews with PR practitioners throughout the UK and the outlook for the forthcoming decade. They are all issues that will occupy us all in 2020. Here are the headlines. Issues in practice 1.

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Digital News Takes Another Radical Shift

The Proactive Report

Key findings: Journalism matters again – there has been a sharp uptick in the use of TV and digital news due to the pandemic. Facebook and other social media groups are now used on average by around a third (31%) for local news and information. This information might give you a reason to rethink your 2020 PR strategy.

Instagram 165
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How to Send a Press Release and Why They Still Matter in 2020

PR Fuel

Do you want your business to gain more publicity in your local area or online? Read on to learn all about how to send a press release and whether they’re still relevant in 2020. The post How to Send a Press Release and Why They Still Matter in 2020 appeared first on eReleases. What Is a Press Release? Credibility.

How To 98
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Newsprint in pain as COVID-19 bites, so what’s next?

Stephen Waddington

Local and national newsprint impacted The crisis is indiscriminate in its impact on local and national media. According to the Reuters Institute for the Study of Journalism, local media is down by 50% and national media by 30%. There are similar stories unfolding at local newspaper companies JPI Media and Newsquest.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Crisis Communications There were some serious PR blunders in 2020. Data Journalism Data journalism entails gathering internally curated data and turning that information into marketable stories, whether that’s earned media pitches or brand-published content. PR pros often review and edit when appropriate.

Training 195