ImPRessions - Crenshaw Communications

JANUARY 26, 2021

Now, as tech leaders look at their PR and marketing 2021 calendars, they see a transformed conference ecosystem. Live will return, but don’t count on it in 2021. Everybody wants IRL, but only 62% of event marketers are planning to resume in-person events in 2021. The future is hybrid.

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PRSay

JANUARY 22, 2021

The effects will be felt this year and beyond and fuel the10company’s top 10 2021 communications trends, each with significant implications for companies and executives: 1. Instilling trust is the 2021 challenge. Empathy is essential. Virtual virtuosos are the next wave. Mastering virtual meetings have become must-have skills.

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Trends Communications Skype Employee 186

ImPRessions - Crenshaw Communications

OCTOBER 21, 2020

By the same token, many business executives rely on attending, speaking, or sponsoring in-person trade shows for their own visibility and thought leadership, and to stay on top of trends. We’re all longing to return to real live meetings, but conference producers are only tentatively planning physical events for 2021.

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Conference Trade Shows Technology Video 310

ImPRessions - Crenshaw Communications

OCTOBER 20, 2021

can show an inclusive and progressive environment through awards in the DEI and women in technology spaces. Magazine’s Best WorkPlaces 2021 – earning visibility for job seekers who can now afford to be selective about where to grow their careers. Our clients Chili Piper and Innovid planted their flags as Inc. Who should I enter?

B2B 295

B2B Industry Company Case Study 295

Critical Mention

AUGUST 7, 2020

NEW YORK — Critical Mention, the leading earned media platform, has announced the promotion of Vishal Padhye to Chief Technology Officer. As exciting as this is for me personally, I am even more excited to be leading an incredible team of technology professionals into a new era at Critical Mention.”.

Technology 125

Technology Television Analytics Radio 125

PRSay

OCTOBER 8, 2021

I’m delighted that technology can help keep us connected,” she said during her keynote presentation at PRSA’s ICON 2021 on Oct. This time also forced her to revisit her own relationship with technology, she said. “I And I see an opportunity to be more creative.”. It can be an exciting beast, but a difficult one.

Creativity 177

Creativity Facebook Technology Television 177

Sword and the Script

DECEMBER 14, 2021

73% of respondents are willing to pay more for a product or service from, businesses they trust – and other marketing statistics summarizing 2021. And now on to the statistics summarizing marketing in 2021…. Thought leadership that doesn’t sell – sells. Companies with digitally savvy leadership outperform.

Marketing 106

Marketing Survey B2B Government 106

5W PR

FEBRUARY 18, 2025

This starts with assembling key decision-makers from legal, IT, communications, and executive leadership. During their 2021 ransomware incident, they maintained regular contact with the FBI while still providing appropriate updates to stakeholders. Only then should you craft initial messaging.

Communications 78

Communications Crisis Communications Crisis System 78

PRSay

NOVEMBER 10, 2020

Each week this fall, PRsay will interview one of the nominees for the 2021 PRSA Board of Directors. You served in a variety of key volunteer leadership roles for PRSA, including as president of the Alaska Chapter. How do you describe your leadership style? What’s the best leadership advice you’ve ever received?

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Meeting Leadership Energy Ethics 153

ImPRessions - Crenshaw Communications

OCTOBER 14, 2021

New York, NY, October 14, 2021 — Crenshaw Communications , a leading New York-based public relations agency specializing in PR for B2B and SaaS technology brands, today announced key personnel moves in support of its growing ad tech PR unit. Crenshaw Communications Grows Ad Tech PR Team. About Crenshaw Communications.

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B2B Leadership Technology Web 170

ImPRessions - Crenshaw Communications

MARCH 6, 2023

Sasha joined the B2B tech PR firm in 2021 as PR director and was quickly promoted into a VP role. As VP, Sasha oversees strategy and execution for many of the firm’s sales tech and other enterprise technology clients. Sasha was one of two PR professionals named to the “Mentors” category.

Agency 156

Agency Communications Enterprise B2B 156

Onclusive

MAY 12, 2022

In our May blog series, we’ll share brand new insights into the relationship between different media attributes and consumer behavior, based on our analysis of the PR Attribution data from over 100,000 media articles published in 2021 that cover both business-to-consumer and business-to-business brands across a wide range of industries.

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Consumer Publicity Media Analysis 195

5W PR

MARCH 18, 2025

Managing a public relations crisis in health technology requires careful planning, swift action, and clear communication to protect both patient safety and organizational reputation. Addressing Negative Press About Technology Failures Technology failures in healthcare settings can generate significant negative media coverage.

Crisis 60

Crisis Healthcare Crisis Communications Crisis Management 60

Critical Mention

FEBRUARY 23, 2021

NEW YORK — Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one media monitoring and intelligence platform—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2021. . It’s a great time to be at Critical Mention.”.

Analytics 78

Analytics Technology Instagram Leadership 78

5W PR

MARCH 5, 2025

The fallout from these events often spreads rapidly across social media and news outlets, demanding swift and strategic responses from leadership teams. Data breaches, privacy scandals, and security incidents can strike AdTech companies without warning, threatening both customer trust and market value.

Privacy 78

Privacy Crisis Crisis Communications Crisis Management 78

Flack's Revenge

DECEMBER 12, 2022

But I am not sure how seriously people took the Metaverse before Facebook’s grand pivot, which was announced on October 28, 2021, when Mark Zuckerberg laid out the vision in a keynote at the Oculus Connect show. A Look at Technology Evolution. A post on McKinsey & Co.’s There are many players in the hype-industrial complex.

Real Estate 156

Real Estate Case Study Technology Education 156

Sword and the Script

MARCH 1, 2022

It finished the full year 2021 with $403 million in sales and was cash-flow positive. million on R&D in 2021, which works out to about 10% of revenue. million on R&D in 2021, which works out to about 10% of revenue. By contrast, Meltwater spent roughly $100 million on three acquisitions in 2021. It spent $40.5

Software 150

Software Case Study Advertising Advertising 150

Stephen Waddington

JULY 16, 2021

Reuben Sinclair was among several recruiters that reported increasing demand talent in January 2021. It has become firmly aligned with leadership and executive management as a strategic management function. Practitioners have been at the forefront of helping organisations respond to the COVID-19 pandemic.

Publicity 199

Publicity Government Crisis Employee 199

Onclusive

OCTOBER 12, 2021

Here are the key elements of a well-rounded communications budget to consider: Team headcount and salaries Agency retainers, including media relations & crisis communications Owned media and contributed content development Technology tools, such as media monitoring, media database and internal communication platforms for employee engagement.

Resources 195

Resources Technology Data Measurement 195

PRSay

MARCH 25, 2022

The Associated Press recently issued explanations and updated style guidelines for several emerging technology terms that will continue to appear more frequently in your communications: cryptocurrency. Web3 refers to a possible future stage of the internet that would be based on cryptocurrency -related blockchain technology.

Banking 182

Banking Technology Guidelines Sports 182

Sword and the Script

MAY 18, 2021

That’s according to a survey of 750 communicators tallied up in the 2021 Communications Benchmark Report by Ragan Communications. 30% said, “new technologies that are helping businesses and consumers.”. 29% said, “more research-based, thought leadership content covering topical issues.”. click image for higher resolution).

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Study Communications Survey Pitching 180

ImPRessions - Crenshaw Communications

OCTOBER 8, 2020

Global spending on cybersecurity products and services will exceed $1 trillion by 2021. In an industry as crowded as cybersecurity, we are often competing against hundreds, if not thousands, of other brands and executives for thought leadership space. Diversify vertically.

Enterprise 261

Enterprise Privacy Government Software 261

Critical Mention

MARCH 4, 2022

NEW YORK — For the second consecutive year, Vishal Padhye, Chief Technology Officer at Critical Mention—the leading all-in-one Earned Media Suite—has been named to PRWeek’s list of the 25 most influential people in communications technology for 2022.

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YouTube Engineering Technology Instagram 137

PRSay

DECEMBER 7, 2023

The new research follows Greentarget’s reports in 2020 and 2021 , which examined how journalists can counter fake news. The findings also suggest that PR professionals continue to play an important role as mediators between experts and reporters, even amid significant technological changes and new business models.

Journalism 188

Journalism Real Estate Survey Report 188

Stephen Waddington

SEPTEMBER 10, 2020

Reorganisation and investment in talent Agency positioning for growth Scaling and corporate development Brexit is done: deal and no deal bring same issues Environment, society, and governance an emerging issue for 2021 Every conversation with marketing and PR agency bosses at the moment starts with the same question about the market.

Agency 122

Agency Creativity Marketing Government 122

Stephen Waddington

SEPTEMBER 7, 2021

The study by the Institute for Public Relations and PR NEWS published in August 2021 explores more than 300 US organisations, including international organisations. Regardless of structure, communicators should focus on being valued and invested in by top leadership. The study was conducted from November 2019 to March 2021.

Corporate 135

Corporate Communications Public Affairs Resources 135

Sword and the Script

FEBRUARY 13, 2024

Although it had roots in technology, it had little software experience and even less when it came to SaaS. CEO listening session with employees At one point the CEO flew in from the headquarters in another city to meet with the division leadership. in 2021, and 5.3% It went out and acquired a dozen different software products.

Software 170

Software B2B Employee Meeting 170

Sword and the Script

MAY 17, 2022

Forrester conducted a “buyer’s survey” in the years 2017, 2019 and 2021. B2B buyers engaged in an average of 27 interactions with a vendor over the course of making a purchase decision in 2021. 51% of finance shops were buying decision-makers in 2021 – up from 35% in 2017. That’s up from 17 interactions in 2019.

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B2B Study Survey Comparison 115

PRSay

OCTOBER 21, 2021

19 at ICON 2021 , Radocchia discussed blockchain and decentralization as the future backbone for emergent technologies. Decentralizing technologies represent an evolution in thought,” she said during a conversation hosted by Brandi Boatner, manager, digital and advocacy communications, IBM.

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System Government Local Technology 78

Sword and the Script

MAY 11, 2021

One of the biggest frustrations in the marketing and PR profession today is the lack of understanding from the leadership. When the time comes to pitch your plan to the leadership, you begin to realize they don’t have a clue what you’re talking about. — MIT Sloan Management Review (@mitsmr) March 3, 2021. Ends tomorrow.

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Study Company Leadership Education 99

Stern + Associates

MARCH 15, 2023

Frameworks for Determining How Emerging Technologies Will Impact Your Business When it comes to looking ahead to the important technology trends of tomorrow, Azeem Azhar , international bestselling author of “ The Exponential Age ” (2021), has built a reputation as one of the tech industry’s most influential futurists.

Technology 118

Technology Ethics Creativity Tools 118

PRSay

JANUARY 16, 2020

The rise of AI technology, fake news as a weapon, a divisive political climate and a growing panoply of third-party perils are just a few of the factors contributing to the evolving reputational threats that companies will have to reckon with in 2020. Jon Goldberg is founder and chief reputation architect of Reputation Architects Inc.,

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Reputation Privacy Banking Ethics 182

Contently - Strategy

JULY 12, 2021

” That’s what Walter Chen, SEO of Sacra, a financial research platform, said on Wistia’s podcast in April 2021. However, we saw a shift on that front in our 2021 report on the state of finance content. Change happens a lot faster once leadership gets involved. Chen’s right. Start with executive support.

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Financial Banking How To Marketing 129

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. This is even more pertinent in the context of the current leadership deficit in both businesses and governance globally.

Marketing 213

Marketing Content Marketing Data Social Media 213

NewsWhip

AUGUST 26, 2021

Their leadership practices, acts of authority, or leisurely antics are covered in scrutiny and awe, all adding to their influence. . The technology industry has had such a profound impact on our society, especially in the past 10 years. The post How big tech CEOs were covered in the media in August 2021 appeared first on Newswhip.

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Media Community Leadership Employee 78

PR 20/20

SEPTEMBER 8, 2021

Register for Marketing AI Conference (MAICON) 2021 Virtual, Sept. 31, 2021, I sold PR 20/20 to Blue Cypress , a family of companies owned and led by Amith Nagarajan that is dedicated to building purpose-driven businesses. We will be making new investments over the coming months in talent and technology to advance the agency.

Financial 98

Financial Conference Agency Resources 98

Stern + Associates

APRIL 17, 2023

With jobs demanding more from us than ever before – more collaboration, engagement and technological knowhow – the research of leadership expert Rob Cross , the Edward A. What creates a sustainable, high performer today? I wanted to understand the magic in those people, how they’re able to thrive in their work and not burn out.”

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How To Leadership Enterprise Groups 116