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S&T Live Recap: Local News Deserts Leave Residents Uninformed, Encourage Misinformation

PRSay

This year alone, 127 newspapers closed in the United States, an average of nearly two per week, according to Northwestern University’s Medill State of Local News Report 2024. Despite the demand for local news, news deserts “are counties with no newspaper, no digital-only news site, no ethic media, and no public radio,” Franklin said.

Local 140
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What is the value of Earned Media in 2021?

5W PR

This type of content is reviews and testimonials from customers, mentions from them on social media platforms, word of mouth recommendations, blog posts as well as magazine and newspaper articles. Although blog posts and newspaper articles are also considered a part of earned media they can also be a part of paid media.

Media 88
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What people think vs. What people think about

Onclusive

but Martin and Garz proved that round, milestone numbers around unemployment rates increased newspaper coverage by 10%. Intuitively, most people understand the relative newsworthiness of a milestone that can be expressed as a round number, e.g. 1 billion users, 5% unemployment, 50% faster, etc.,

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What PR Pros Should Know about the Next Generation of Journalists

PRSay

The new research follows Greentarget’s reports in 2020 and 2021 , which examined how journalists can counter fake news. As a sports reporter at the Chicago Sun-Times wrote, “It took the university’s student newspaper, The Daily Northwestern , to bring to light what the school chose not to.”

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6 Elements of Modern Public Relations in 2021

PReview: A Blog by NewsVoir

Humans started communication with postcards, banners, posters, books, newspapers and then came radio and televisions and now reached a digital age. The post 6 Elements of Modern Public Relations in 2021 appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals. Today traditional mediums have become […].

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The Top 10 Most Read Posts on Sword and the Script in 2020

Sword and the Script

The first two places journalists go to find news is online newspapers and magazines (60%) and Twitter (22%); 85% of journalists say Twitter is the most valuable social network. And wishing you success and health in 2021. Seeing Around Corners: 30 Marketing and PR Predictions for 2021. Thank you for reading! Good riddance 2020!

SEO 119
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How B2B Brands Can Use TikTok Without Ruining It

Contently - Strategy

One of America’s most reputable daily newspapers, The Washington Post , has done a fantastic job of utilizing TikTok to emphasize their exceptional company culture. original sound – We are a newspaper. Their company mission is to portray news truthfully and unbiasedly and reach the public at large.

B2B 138