Prowly

FEBRUARY 20, 2025

FIND OUT WHAT OTHERS SAY ABOUT YOUR BRAND Difference between internal and external communication Communication typically happens on two levels: internally, with your team and key stakeholders, and externally, with the general public, the press, other businesses, etc. RUN ALL YOUR PR FROM ONE PLACE 4.

Writing 104

Writing Communications How To Internal 104

Sword and the Script

DECEMBER 31, 2024

These ideas span marketing budgets, studies on tactics, and sadly, goodbye to a couple of beloved brands in marketing and PR This blog was started in 2009 as a tool for my own professional development. Goodbye, HARO Cision shuttered the HARO brand this year a huge miscalculation in my opinion. was changing my profession.

B2B 151

B2B Marketing Leadership Study 151

Prowly

DECEMBER 13, 2024

With a solid tool, you should be able to track every print mention, access licensed content so you can show your clients the actual articles they were mentioned in, and gather valuable data on how your brand is portrayed in the media. Start monitoring print media mentions and get a better overview of how your brand is performing.

Print 104

Print Tools Software Media 104

Prowly

FEBRUARY 13, 2025

Anyone can share an opinion and experience on social media, so managing your brand's reputation has never been more critical. You can monitor the online buzz about your brand and quickly answer any comments shared by users. Brand awareness is more than numbersits about making an impact. How does it work?

Software 104

Software Reputation Examples How To 104

Prowly

FEBRUARY 20, 2025

Therefore, its services are now offered under the GlobeNewswire brand. Their services include publication on Benzinga.com, which can enhance brand visibility and SEO performance. Their services include a white-label distribution option, ensuring that third-party branding is not associated with your press release.

Analytics 104

Analytics SEO Engineering Financial 104

PRSay

OCTOBER 30, 2024

Are you curious about how brands connect with influencers and build relationships that drive real results? For brands that are just starting to invest in influencer strategies, what’s your advice for getting it right? You have a brand to protect, a reputation that you want to make sure grows positively. It’s breaking on social.

Trends 60

Trends Print Social Media Reputation 60

Bianchi Biz Blog

JUNE 27, 2024

This transformative phase calls for a blend of localized insights and global thinking, reshaping brand perception within India and across borders. However, despite growing digital literacy, print media has bounced back after Covid-19, especially in Tier 2 and 3 cities.

Meeting 90

Meeting Print Marketing Local 90

Cision

NOVEMBER 3, 2016

According to Fox Business News , millennials – who will comprise 75% of the workforce by 2025 — fall into this social media practice the most. We also know the flip side all too well where someone (perhaps a client or colleague) says too much and suffers the consequences in print.

Social Media 120

Social Media Media Reputation Training 120

Bianchi Biz Blog

AUGUST 22, 2024

Crisis Management and Brand Reputation: Given Italy’s diverse and sometimes polarized media landscape, businesses must be prepared for crisis management and stay proactive in maintaining a positive brand image. Conversely, the readership of printed newspapers has seen a sharp decline, dropping to 22% in 2023. of Italians.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Shoppers can connect with brands, explore, and buy the products all in one place.

Social Media 87

Social Media Media Mobile SEO 87

PRSay

JANUARY 10, 2025

Whereas print advertising in a local newspaper used to guarantee high reader engagement, ads are now displayed on entirely different platforms from Spotify to Snapchat. In 2025, our PR expertise will require a clear understanding of changing media conditions. That has always been the case, and it will continue to be true in 2025.

Trends 162

Trends Publicity Newspapers Tourism 162

Critical Mention

MAY 8, 2018

Millennials are the last generation experiencing the shift from print to digital media firsthand. By 2025, they’ll make up 75% of the global workforce. Like we mentioned before, talking a lot about your brand alone won’t resonate with this generation. The question becomes for a PR pro, what can you learn from them?

Mobile 90

Mobile Education Technology Examples 90

Prowly

FEBRUARY 21, 2025

A brand audit is a health check for your brand: a way to determine how people perceive you and where you stand against your competitors. You can use a brand audit to benchmark your brand's performance, determine your brand equity and main brand elements, and in general, find out what people think of you.

Brand 104

Brand Branding How To Analysis 104

Prowly

MARCH 6, 2025

It's an important part of any public relations strategy, built to drive organic traffic to your website, make your brand more discoverable, strengthen your SEO, and rank higher in Google search. Links from known media outlets and authoritative websites not only enhance your search engine ranking but also strengthen your brand's credibility.

Strategy 104

Strategy SEO Engineering Data 104

Presspage

FEBRUARY 5, 2025

This is your one-way ticket to increasing your media coverage and boosting your brand credibility in the process. In this article, well get into the basics of PR distribution, explain the difference between wire services and all-in-one platforms, and reveal the 7 best press release distribution services you should be using in 2025.

Tools 78

Tools Enterprise Analytics Software 78

Prowly

MARCH 3, 2025

But even broader than that, what does the general public think about your brand and how are media outlets reporting on you? Today, we'll show you what daily media monitoring is and why it's necessary in 2025 and beyond. Checking in occasionally is just not an option, you need daily media monitoring.

How To 104

How To Media Print Crisis 104

Prowly

MARCH 6, 2025

That's brand identity: the distinct visual representation of a brand. Or, in simple terms, being able to recognize a brand based on just a few simple cues. For PR teams, a strong brand identity means shaping public perception and keeping the messaging consistent for you or your client's brand.

Brand 80

Brand Branding How To Guidelines 80