PRSay

MARCH 5, 2025

To that end, 2025 might be the year that we dump the dreaded unique visitors per month metric for the media websites where we place client stories. Qualitative metrics Media relations measurement has long been a numbers game, based on stories placed and a publications circulation or tally of unique visitors per month.

Media Relations 97

Media Relations Measurement Media Tools 97

Prowly

DECEMBER 10, 2024

if you want measurable, high-quality results you can rely on, opt for advanced tools - just like those listed below. It's always worth learning how to conduct thorough sentiment analysis , and you can read more on how to measure sentiment in brand-related public relations.

Twitter 104

Twitter Software Tools Social Media 104

Prowly

DECEMBER 17, 2024

Pair that with ongoing budget limitations, reaching out to people and curating perfect media lists, along with having the constant need to measure ROI, and you've got yourself a ticking bomb. The post 7 Best Prowly Alternatives to Try in 2025 appeared first on Prowly.

Comparison 104

Comparison Software Tools Analytics 104

The Resolution Blog

JANUARY 16, 2025

If you are compiling annual reports and thinking about setting targets or KPIs for 2025, our new coverage benchmarking report based on six million URLs uploaded to CoverageBook in 2024 will be really interesting.

Report 156

Report Data Measurement Blogging 156

Reputation Us

JANUARY 23, 2025

In 2025, RepUs continues to witness the evolution of reputation management and crisis mitigation in the real world and digital world. The following RepUs speaking topics for 2025 reflect emerging corporate trends, challenges and opportunities in reputation management. The post Talkin’ Reputation.

Reputation 78

Reputation Crisis Insurance Insurance 78

Prowly

FEBRUARY 20, 2025

Make sure your goals are SMART (Specific, Measurable, Achievable, Relevant, Time-bound). For example, a good objective could be to increase brand awareness by 20% in the North American market by the end of Q2 of 2025. Were focusing on carbon, waste, water, and chemistry, aiming to hit targets by 2025."

Writing 104

Writing Communications How To Internal 104

Prowly

MARCH 4, 2025

Thats why weve broken down the five biggest PR trends shaping 2025. DOWNLOAD THE FULL REPORT FOR FREE Trend #5: Strategic partnerships If youre looking for a place to allocate your budget, 48% of respondents in our PR Trends 2025 report said it will be strategic partnerships. Let's dive in! Were all human, after all.

Trends 104

Trends Reddit Pitching Data 104

Prowly

FEBRUARY 20, 2025

LinkedIn can favor images in posts in one year and then, in 2025, text-only posts will suddenly be the way to go. Define goals and KPIs Set clear, measurable objectives that align with your overall business goals, such as increasing followers, driving traffic, or improving brand awareness. Stay abreast of changes by.

SEO 104

SEO Analytics Tools Google 104

Buzzstream

JANUARY 28, 2025

Combining data from our State of Digital PR Report , Muck Rack, Cision, and Google Trends, the following digital PR statistics tell the story of PR in 2025 and beyond. Nearly three-quarters (72%) believe digital PR is more challenging in 2025 than in 2024. Its also harder to sell to clients and stakeholders in 2025 (45%).

Digital PR 71

Digital PR Branding Brand SEO 71

Prowly

FEBRUARY 18, 2025

5 Monitor, measure and iterate Track the campaign's performance in real-time using analytics tools, media monitoring platforms, or surveys. Measure against your KPIs to assess effectiveness. 9 Incorporate metrics and analytics You can't improve what you don't measure.

Examples 104

Examples How To Product Launch Print 104

Prowly

FEBRUARY 3, 2025

Today, we'll explain what brand recognition is, how it differs from brand awareness, and give you actionable advice on building, measuring and leveraging brand recognition. Power up your brand recognition strategy by pitching to the right media and measuring key metrics. In measuring PR campaign reach and impressions.

Brand 104

Brand Branding How To Measurement 104

Prowly

FEBRUARY 28, 2025

You can't improve what you don't measure. Today, we show you everything you need to know about press release analytics: what to measure, when and how. Today, we show you everything you need to know about press release analytics: what to measure, when and how. Shift towards measurable business goals.

Analytics 104

Analytics Measurement Tools Social Media 104

Wadds Inc.

FEBRUARY 23, 2025

The PR & Comms 2025 UK Salary and Market Guide, published by Reuben Sinclair, tells the story of these changes. The Reuben Sinclair PR & Comms 2025 UK Salary and Market Guide The year began cautiously, with economic uncertainty dominating business decisions. Agencies and in-house teams once more adopted a measured approach.

Industry 52

Industry Government Insurance Insurance 52

Prowly

FEBRUARY 3, 2025

Measuring brand performance Tracking metrics like Share of Voice , audience sentiment , reach, and engagement is also part of brand research. Tools like Prowly's media monitoring and social media listening can measure these metrics by analyzing media coverage and campaign impact. PR campaign.

Examples 104

Examples Brand Branding How To 104

Sword and the Script

JANUARY 21, 2025

3 recent surveys predict #B2B #marketing budgets will get a boost in 2025 1. Sagefrog : 41% expect bigger budgets in 2025 3. Pluralstrategy : B2B marketing budgets grow 2% in 2025 [link] pic.twitter.com/kCmseLysvz Frank Strong (@Frank_Strong) November 26, 2024 7. CMOs say marketing budgets grow to 12.7%

Google 156

Google Course Survey YouTube 156

Prowly

FEBRUARY 13, 2025

MEASURE YOUR BRAND SENTIMENT NOW #4 Competitive benchmarking By comparing your reputation metrics against your competitors, you can get insights into industry standards. Top Prezly Alternatives for 2025 (Pricing Plans & Features) Top 7 Muck Rack Alternatives You Should Consider in 2025 Muck Rack Pricing in 2025 How Much Does it Cost?

Software 104

Software Reputation Examples How To 104

Sword and the Script

MARCH 18, 2025

Today, in 2025, its on pace to surpass Walmart in sales , which would make it the largest retailer by that measure, according to The Wall Street Journal. That snappy quote is widely attributed to Jeff Bezos, who of course founded Amazon. It famously took Bezos and Amazon close to a decade before it turned into a profit.

Film 93

Film Retail Course Pitching 93

Prowly

FEBRUARY 20, 2025

LinkedIn can favor images in posts in one year and then, in 2025, text-only posts will suddenly be the way to go. Define goals and KPIs Set clear, measurable objectives that align with your overall business goals, such as increasing followers, driving traffic, or improving brand awareness. Stay abreast of changes by.

SEO 104

SEO Analytics Tools Google 104

5W PR

JANUARY 29, 2025

From real-world experiences to lasting connections to measurable change, this years CES was about making an impact. How Was This Reflected at CES 2025? The Growth of TV Technology Television advancements are always a highlight at CES, and 2025 continued that tradition.

Technology 78

Technology Healthcare Television Customer Service 78

Prowly

MARCH 12, 2025

The guide you're about to read shows how to use print media tracking to create well-informed and effective PR strategies in 2025. REQUEST A PRINT MONITORING DEMO What is print media monitoring in 2025? Can't miss out on print coverage if you want to build a high brand reputation and credibility. And you can help them get there.

Print 104

Print Strategy How To Newspapers 104

Reputation Us

JANUARY 23, 2025

In 2025, RepUs continues to witness the evolution of reputation management and crisis mitigation in the real world and digital world. The following RepUs speaking topics for 2025 reflect emerging corporate trends, challenges and opportunities in reputation management. The post Talkin’ Reputation.

Reputation 78

Reputation Crisis Insurance Insurance 78

Prowly

FEBRUARY 26, 2025

The new goals of digital PR While your clients might still want to see vanity metrics and concrete data, it's your job to make sure they also understand that success isn't only measured by the number of media mentions, backlinks, and press releases being sent out. This is important and measures general brand awareness.

Digital PR 104

Digital PR Case Study SEO Measurement 104

PRSay

AUGUST 6, 2024

Make them: Short While PR quotes measure in the triple digits, journalists use much shorter quotes. One frustrated writer says: “Most quotes in press releases sound like the teacher in Charlie Brown cartoons: ‘Wah wah wah wah.’” So how can you make your sound bites sound better? Instead, paraphrase.

Writing 182

Writing Automotive System Leadership 182

Contently - Strategy

SEPTEMBER 10, 2024

How do I measure the success of timely content? Project management tools like Trello, Asana, and Airtable are great for organizing and tracking your content calendar. These platforms allow for collaboration and real-time updates, ensuring your team stays aligned.

Content Marketing 95

Content Marketing Trends How To Travel 95

Buzzstream

JANUARY 7, 2025

We interviewed over 150 digital PR professionals worldwide between November and December 2024 to give you the State of Digital PR Report for 2025. As we move into 2025, the most effective tactics for most brands are hero campaigns (often data-led, but not always) and both proactive and reactive expert commentary. Why or why not?

Digital PR 62

Digital PR Report SEO Data 62

Presspage

JANUARY 21, 2025

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. Presspages analytics allow you to track engagement, measure the reach of your stories, and identify what resonates most with your audience.

Writing 78

Writing How To Product Launch Crisis 78

Buzzstream

APRIL 2, 2025

A different team member wrote each chapter, encompassing everything from digital PR history to tactics to measuring performance. Do you see this kind of strategy changing at all in 2025? Do you see the digital PR strategy changing at all in 2025? Vince: How do you measure that? Vince: Yeah, well put.

Digital PR 62

Digital PR Branding Brand SEO 62

Wadds Inc.

MARCH 5, 2025

It impacts not just individual careers but also shapes the entire industry's approach to leadership, value and measures of success. 2025) The Missing Women Report. Solutions require systemic change There isn't a single answer - if there had been, the countless interventions over the past 50 years might have been more successful.

Publicity 52

Publicity Mobile Leadership Study 52

Axia PR

JANUARY 1, 2025

UnitedHealth Group CEO shares mournful communication following his colleagues death Top measurement trends to watch for in 2025 as PR goes digital 60-second close: Strategic communications are proactive

Trends 62

Trends Measurement Groups Communications 62

Wadds Inc.

SEPTEMBER 27, 2023

Bates and Patel (recently named CIPR President-elect for 2025) have impressive CVs as change makers, communicators and business people. She’s on the Committee of CIPR Scotland and has a CIPR Diploma in Internal Communications and the AMEC International Certificate in Measurement and Evaluation.

Internal 122

Internal International Case Study Analysis 122

Buzzstream

MARCH 19, 2025

Yeah, that’s one of the tools that you can use to measure and it’s free. It’s 2025 by the time this goes live, it’ll be 2025. Doug, does every brand need a podcast in 2025? Does every brand need a podcast in 2025? Downloads is only one way to measure a podcast. Yeah, for sure.

Pitching 71

Pitching How To YouTube Tools 71

Prohibition

JANUARY 21, 2025

As we kick off 2025, social media platforms are already making major updates that impact us advertisers. Secondly, measurement insights this is also a new addition to Campaign Manager where you can see actionable insights from member, company, campaign and ad formats.

Community 62

Community Tools Strategy LinkedIn 62

Presspage

FEBRUARY 8, 2024

The first step is establishing a comprehensive ESG framework, which includes aligning business practices with ESG goals, setting measurable targets, and introducing communication strategies that highlight achievements and milestones. A whopping 82% of investors want ESG in the mix, and by 2025, ESG investments could hit US$50 trillion.

Report 109

Report Government Financial Trends 109

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Case in point: By the time 2025 rolls around, social commerce in China is projected to hit a two trillion US$ mark, expanding at an impressive annual rate of about 18% between 2021 and 2025. Getting all the cyber risks measured and assessed is required for a better user experience. Increasing Importance of Sustainability.

Social Media 87

Social Media Media Mobile SEO 87

Presspage

JANUARY 21, 2025

In this blog, well explore why press releases are still a must-have in 2025, how to write them like a pro, and how to tailor them for any situation. Presspages analytics allow you to track engagement, measure the reach of your stories, and identify what resonates most with your audience.

Writing 78

Writing How To Product Launch Crisis 78

Presspage

FEBRUARY 8, 2024

The first step is establishing a comprehensive ESG framework, which includes aligning business practices with ESG goals, setting measurable targets, and introducing communication strategies that highlight achievements and milestones. A whopping 82% of investors want ESG in the mix, and by 2025, ESG investments could hit US$50 trillion.

Report 78

Report Government Financial Trends 78

PR in High Definition

AUGUST 28, 2024

Set Clear Objectives Setting clear, measurable objectives is the cornerstone of successful PR planning. When setting objectives, use the SMART framework: Specific, Measurable, Achievable, Relevant, and Time-bound. Monitor, Measure, and Adjust – PR is not a set-it-and-forget-it activity.

Strategy 62

Strategy Crisis Management Measurement Product Launch 62