Prowly

FEBRUARY 13, 2025

MEASURE YOUR BRAND SENTIMENT NOW #4 Competitive benchmarking By comparing your reputation metrics against your competitors, you can get insights into industry standards. Moreover, you can effectively pitch user stories and monitor online mentions via robust media monitoring and social listening tools.

Software 104

Software Reputation Examples How To 104

Buzzstream

MARCH 19, 2025

As Doug is an expert in all things podcasting, I figured picking his brain about pitching yourself or your clients to get on podcasts would be an excellent opportunity. Ditch the Templates Generic mass-pitching doesnt work. Prioritize Relevance Over Volume Mass pitching might land you spots on low-quality podcasts.

Pitching 71

Pitching How To YouTube Tools 71

Buzzstream

APRIL 2, 2025

A different team member wrote each chapter, encompassing everything from digital PR history to tactics to measuring performance. The journalists are most likely getting inundated with pitches. Do you see this kind of strategy changing at all in 2025? Do you see the digital PR strategy changing at all in 2025?

Digital PR 62

Digital PR Branding Brand SEO 62

Buzzstream

JANUARY 7, 2025

We interviewed over 150 digital PR professionals worldwide between November and December 2024 to give you the State of Digital PR Report for 2025. 1 Based on these results, most believe digital PR mainly involves pitching data-led content, expert commentary, and creative hero content. This is when magic really starts to happen.

Digital PR 62

Digital PR Report SEO Data 62

Wadds Inc.

MARCH 5, 2025

I pitched a proposal to the CIPR Research Fund in the Spring last year to work with Socially Mobile graduates with lived experience of this issue to understand why progress is so limited. It impacts not just individual careers but also shapes the entire industry's approach to leadership, value and measures of success. Shepherd, J.,

Publicity 52

Publicity Mobile Leadership Study 52

Buzzstream

MARCH 5, 2025

The authors of these stories can quickly become journalists to target for follow-up stories, additional quote pitches, and more. Between creating content and pitching, I barely had time. Check the trending topics at the beginning of each day and see if there are opportunities to pitch. However, not all links are due to a pitch.

Digital PR 62

Digital PR Pitching Study Google 62

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Case in point: By the time 2025 rolls around, social commerce in China is projected to hit a two trillion US$ mark, expanding at an impressive annual rate of about 18% between 2021 and 2025. Getting all the cyber risks measured and assessed is required for a better user experience. Increasing Importance of Sustainability.

Social Media 87

Social Media Media Mobile SEO 87

Prowly

DECEMBER 11, 2024

Luckily, competitor tracking in 2025 is much easier than in the 80sif you know what tools to use (and how to use them). Enhance your pitching strategy Identify the top media outlets and journalists covering your industry trends and competitors. If you're focusing on PR campaigns, you'll measure media placements online and offline.

Print 104

Print Analysis SEO Tools 104

Prowly

FEBRUARY 26, 2025

The new goals of digital PR While your clients might still want to see vanity metrics and concrete data, it's your job to make sure they also understand that success isn't only measured by the number of media mentions, backlinks, and press releases being sent out. This is important and measures general brand awareness.

Digital PR 104

Digital PR Case Study SEO Measurement 104

5W PR

NOVEMBER 18, 2024

Strategic Priorities : PR is challenging to measure, so understanding what to prioritize from day one with an agency is key. I shared examples of how impactful quotes and tailored pitching resonate with different types of media. I emphasized why having a proactive, adaptable, detail-oriented, and creative team is essential.

Strategy 60

Strategy Leadership Product Launch Retail 60

Flatiron Communications

JANUARY 17, 2025

Jason) Kelce In a recent post on resources for discovering podcasts, I noted that 2025 will be a year when those in the PR profession must reconcile the desire by clients for coverage in legacy media versus the potentially greater impact of a whole new cadre of earned media platforms. Not Gonna Lie Podcaster Kylie (Mrs. They have legs.

Journalism 28

Journalism Resources Twitter YouTube 28

Sword and the Script

DECEMBER 10, 2024

And with that, I present to you, 40+ marketing and PR predictions for 2025 1. While truth has forever been a core component of communications, brands that prioritize truth and transparency in 2025 will rise to the top. on Tuesday, December 9, 2025. To break through the noise, be selective and use more care when pitching.

Marketing 216

Marketing Content Marketing Data Pitching 216

Prowly

MARCH 6, 2025

The role of public relations on social media has evolved from simply pitching journalists to covering media outlets in real time, tracking journalist engagement, and handling reputation management. In short, social is a major part of PR in 2025. Provides media contact databases, press release distribution, and pitching tools.

Social Media 104

Social Media Media Measurement Analysis 104

Presspage

FEBRUARY 5, 2025

In this article, well get into the basics of PR distribution, explain the difference between wire services and all-in-one platforms, and reveal the 7 best press release distribution services you should be using in 2025. What is press release distribution? Lets start by setting the record straight on press release distribution.

Tools 78

Tools Enterprise Analytics Software 78

Buzzstream

OCTOBER 10, 2024

Although authority and traffic aren’t the only two ways to measure a link’s quality (relevance is also a major factor), they are two significant signals. In my post about guest posts sites, I lay out an evaluation process for guest post sites and whether or not it makes sense to pitch your story idea to them.

Analysis 126

Analysis Digital PR SEO Agency 126

Prowly

MARCH 3, 2025

Today, we'll show you what daily media monitoring is and why it's necessary in 2025 and beyond. While you're at it, check to see which journalists are actively covering industry trends and jot them down so you can pitch them in the future. Checking in occasionally is just not an option, you need daily media monitoring.

How To 104

How To Media Print Crisis 104