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9), or the 2026 and 2028 Olympics, means that management has plans for their advancement. Many PR people think that being assigned to a Super Bowl account (this years game will be played on Feb.
through 2028. A well-executed influencer strategy not only drives awareness and creates UGC but also builds trust and authenticity among audiences eager to embrace new beauty trends. Leveraging Market Growth and Demand for Innovation The global K-beauty market was valued at $10.2 billion in 2021 and is projected to grow at a CAGR of 10.6%
billion by 2028. The esports betting market has grown into a multibillion-dollar industry, with projections showing it will reach $4.39 This rapid growth stems from increasing viewership, mainstream acceptance of competitive gaming, and rising interest in esports wagering.
billion by 2028. In fact, the global market revenue for AI continues to soar. According to Statista, in 2021, the market for AI in marketing was estimated at 15.84 billion U.S. dollars, with projections indicating it will surpass 107.5
Statista projects that there will be over 6 billion social media users by 2028. In 2024, over 5 billion people were using social media platforms. As the number of users rises, so does your potential audience. At the same time, as social media usage increases, reach is stagnating.
percent between 2023 and 2028. The eCommerce business market was expected to hit US$16.6 trillion in 2022, as per IMARC. The projection is for US$70.9 trillion, which can grow at a compound annual growth rate (CAGR) of 27.43 Driving success in such a competitive […].
The cannabis industry is expected to attain an annual growth rate of 14.06% between 2024 and 2028. This means the market volume will reach $102.90bn by 2028! The liberalization of cannabis under state laws for medicinal and recreational use has led to a significant increase in the number of businesses operating in this industry.
To support with these challenges and supercharge its ambition of reaching a £10m business by 2028, in 2023 Manifest introduced a number of NEDs into its global leadership team, including Wadds Inc. Manifest has always had a tight and nurturing culture, so it’s imperative to its business that it can retain that as it expands.
Demand for talent isn’t showing any signs of slowing — the Bureau of Labor Statistics projected a 32% rise in available positions for infosec analysts between 2018 and 2028. Fifty-three percent of IT pros, however, have said they lack the security knowledge to safeguard the organizations they work for.
Demand for talent isn’t showing any signs of slowing — the Bureau of Labor Statistics projected a 32% rise in available positions for infosec analysts between 2018 and 2028. Fifty-three percent of IT pros, however, have said they lack the security knowledge to safeguard the organizations they work for.
million by 2028. Now, I know “freelancers” includes a lot more than just PR/marketing consultants, but that’s a big number. And, it’s going to get a lot bigger. Statista predicts that number will climb to a whopping 90.1
Interactive Media : According to a report by Statista, the augmented reality (AR) and virtual reality (VR) worldwide market is expected to grow at an annual rate of 10.77% (CAGR 2024-2028), resulting in a projected market volume of US$58.1bn by 2028.
though not until at least 2028). On the surface, China’s dominance seems a given. The country’s GDP is likely to surpass that of the U.S. It’s already the world’s largest. The post The Truth about China’s Growth and Why It Matters appeared first on Stern Strategy Group.
Department of Labor Statistics, the number of cashiers in the country is expected to decline by 4% by 2028. Consider examples like 9/11, the Great Recession, the Vietnam war or assassinations of Martin Luther King or John F. Cashierless. Who Do I Pay? According to the U.S. The agency said there were more than 3.6
The global CBD market is estimated to reach $47 billion by 2028 , according to Vantage Market Research. Independent PR practitioners, those with a national or international presence and those with 250 or more employees were more likely to foresee working with CBD brands in the next three years.
It’s expected to reach $350 billion by 2028 , no doubt driven by second-hand market platforms like Vinted and Depop, which are used by millions across the globe. That corner has since exploded into a multi-billion-dollar industry, but exactly how big is second-hand marketplace growth?
However, it’s anticipated that the global market for influencer marketing will reach $84 billion by 2028. It’s no secret that influencer marketing is booming, according to Influencer Marketing Hub , influencer marketing was a $13 billion industry in 2021.
Of those, 78 projects are due to expire before December 2027 and a further 91 projects will expire in 2028-2030. However, contract expiry is becoming an increasingly pressing issue. There are over 550 current PFI contracts. The nature of PFI contracts means that significant claims can arise in relation to hand-over of assets.
One report projects that content created using AI will reach human-level sophistication by 2028-2030. While AI can generate content based on algorithms and data patterns, it lacks the innate human ability to truly resonate on an emotional level—yet.
This past March, the NFL announced that Nike would continue to be its official supplier of uniforms and sideline gear through 2028. Another concern for Nike should be its relationship with the NFL. It’s not known how much these rights cost Nike, but it’s likely the company paid more than the $1.1
Read more: Updated Marketing Spend Outlook 2024-2028 (October 2024, US edition) It takes a culture of marketing measurement Surveys on marketing measurement often find that “marketers still struggle with measurement.”
billion by 2028, marking a significant shift in how companies approach their marketing strategies. Artificial Intelligence continues to reshape the digital marketing landscape, bringing unprecedented capabilities to businesses of all sizes. According to recent data from Statista, global AI spending in marketing is projected to reach $107.5
According to Gartner’s latest research, we’re facing a 25% reduction in traditional search engine use by 2026, leading to a 50% drop in organic traffic by 2028. Dramatically. Because content discovery mechanisms that marketers have relied on for decades are being fundamentally disrupted.
billion by the year 2028 —a more than sevenfold jump from just $15.8 Photo courtesy of Pixabay Over the past year, artificial intelligence (AI) has taken the world of marketing by storm as it has emerged as a powerful, rapidly evolving tool for automating content creation and other marketing-related tasks. billion in 2021.
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