article thumbnail

Promoting Esports Betting Platforms Through Strategic PR Partnerships

5W PR

billion by 2028. Success requires understanding the unique aspects of the gaming community while maintaining professional betting standards. The esports betting market has grown into a multibillion-dollar industry, with projections showing it will reach $4.39

article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

Interactive Media : According to a report by Statista, the augmented reality (AR) and virtual reality (VR) worldwide market is expected to grow at an annual rate of 10.77% (CAGR 2024-2028), resulting in a projected market volume of US$58.1bn by 2028. Personalize communications to make customers feel valued.

Trends 105
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Inside the Influencer’s Perspective — What Marketers Can Learn From The 2022 HAVEN Influencer Conference

MaccaPR

However, it’s anticipated that the global market for influencer marketing will reach $84 billion by 2028. Tap into the infinite communities of followers through the world of social media. It’s no secret that influencer marketing is booming, according to Influencer Marketing Hub , influencer marketing was a $13 billion industry in 2021.

article thumbnail

Just Divided over Nike's New Ad

Mindful Marketing

This past March, the NFL announced that Nike would continue to be its official supplier of uniforms and sideline gear through 2028. NFL executive vice president of communications and public affairs Jocelyn Moore offered the following: “The National Football League believes in dialogue, understanding and unity.

Sports 50
article thumbnail

How Search has Changed with LLM Optimization

Contently - Strategy

According to recent Gartner research published in January 2025, we’re looking at a 25% drop in traditional search engine use by 2026 and a 50% reduction in organic traffic by 2028. ChatGPT alone sees 2.63 billion visits monthlywith users spending an average of 6 minutes per session.