5W PR

MARCH 1, 2025

billion by 2028. Leading platforms like Betway have demonstrated this through their partnership with Ninjas in Pyjamas, where they’ve integrated betting education into team content and social media presence. Social media channels offer ideal venues for educational micro-content.

Education 78

Education Analysis Measurement Infographics 78

Newsfile

JANUARY 30, 2024

Writing copy for social media is the most popular use for AI, according to 64% of PR pros. Social Media Engagement Since the ultimate goal of PR is to manage and enhance public perception and reputation, having a strong social media presence is key. Engagement Metrics: Likes, shares comments on social media.

Trends 105

Trends YouTube Video Social Media 105

MaccaPR

OCTOBER 10, 2022

However, it’s anticipated that the global market for influencer marketing will reach $84 billion by 2028. Marketers understand that consumer use of social media serves as a glimpse into one’s personal ‘highlight reel’ —capturing only the most perfect moments, projects, and achievements like weddings, recipes, and vacations.

Conference 62

Conference Instagram Marketing YouTube 62

Contently - Strategy

APRIL 1, 2025

According to recent Gartner research published in January 2025, we’re looking at a 25% drop in traditional search engine use by 2026 and a 50% reduction in organic traffic by 2028. ChatGPT alone sees 2.63 billion visits monthlywith users spending an average of 6 minutes per session.

Enterprise 64

Enterprise Comparison Financial Google 64