Remove Advertising Remove Corporate Remove Print
article thumbnail

Strong Media Brands: the answer to Native Advertising Concerns

Flack's Revenge

So is native advertising (sometimes called brand journalism or, more generally, content marketing) a curse or cure all? Is it good for what ails online advertising? That does not mean that there isn’t the potential for abuse in native advertising. Recall the fine print that Carr mentioned in his piece.

article thumbnail

Faces & Markets of PRGN: Toronto, Canada: Diversity is Our Strength

Bianchi Biz Blog

Business environment in Toronto, Ontario, Canada Toronto is Canadas largest city and is home to the most corporate head offices in the country. This creates a large pool of talent for all marketing, PR, advertising and communications companies. Toronto is a rapidly growing city. story angles.

Print 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Faces & Markets of PRGN: Ireland – A Dynamic Economy and a Great Place to Do Business

Bianchi Biz Blog

A combination of competitive corporate tax rates, strategic location and robust regulatory framework has made Ireland highly attractive for FDI over the past two decades, with some of the world’s biggest tech firms (Google, Meta, Amazon) having their European headquarters in Dublin. Hot Press – Leading Irish music and entertainment magazine.

Radio 83
article thumbnail

The bedtime test of content marketing and PR

Shift Communications

Oh, and the storytelling graphic above is available in poster-size , if you’d like to print it out and hang it in your office as a reminder. Advertising Content Marketing Marketing Press Release Public Relations' Other great examples of this? Christopher S. Vice President, Marketing Technology.

article thumbnail

What is a PR Campaign? How-to Guide with Examples (2025)

Prowly

Unlike advertising, which relies on paid media channels, PR campaigns focus on earning media coverage, building relationships with media professionals and target audiences, and influencing public perception through engagement and storytelling. became an enduring piece of pop culture.

Examples 104
article thumbnail

Nonprofit Local News Gains Steam

PRSay

Already decimated by staff reductions, many print and broadcast newsrooms have been acquired by large corporations that are often more interested in online clicks and monetizing news than in factual reporting, Todd said. Opportunities for independent journalism.

Nonprofit 172
article thumbnail

3 Ways to Reach LGBTQ Consumers in the New Normal

PRSay

During a normal year, corporations compete for LGBTQ buyers using traditional and sometimes antiquated methods, such as gay pride events and circuit parties. Without large-scale events as an advertising vehicle, businesses need to think outside the box to reach these customers. Support LGBTQ charities.

Consumer 109