Cision

MARCH 2, 2016

And if you don’t have a plan, your brand reputation could take a hit. Greg Jawski, senior vice president in the reputation management practice of Porter Novelli, believes a well-thought out plan is key to weathering crises and protecting your reputation. I am really excited about our point of view on reputation management.

Reputation 120

Reputation Newspapers Journalism Instagram 120

Prowly

APRIL 22, 2025

START MONITORING YOUR BRAND PRESENCE FOR FREE 12 Key features to look for in media monitoring tools If you're looking to monitor your brand's reputation online and have no idea what to look for in your first tool, here are some features to pay attention to when shopping around. #1 Advertising industry).

Print 104

Print Media Tools Analysis 104

Bianchi Biz Blog

NOVEMBER 21, 2024

However, like media industries worldwide, the French media landscape faces challenges such as declining advertising revenue, digital disruption, and changes in consumer behavior. 3) Executive advocacy: We help our clients build their image and reputation both in traditional media and social media. That always helps, right?

Marketing 90

Marketing Pinterest Radio Instagram 90

Sword and the Script

APRIL 2, 2024

It grew eventually into a tech-based email list that was free for users with an advertising model. I did my best to defend the company’s reputation. Eight vacant positions will be left without replacement and 23 “new functions will be created”, according to the newspaper Libération.

Reddit 183

Reddit Software B2B Technology 183

Prowly

FEBRUARY 3, 2025

It encompasses your brand's values, products, and overall reputation. They will be more receptive to advertisements, campaigns, and new product launches if they know who you are and what you stand for. Brand awareness is how familiar your target audience is with your brand and how well they understand what you do and stand for.

Brand 104

Brand Branding How To Measurement 104

Prakkypedia

SEPTEMBER 20, 2014

You don’t always need a news article to gain attention – the Letters pages of newspapers are still popular and may get you the attention and audience you’re after. Of course , you wouldn’t do this just for the sake of being seen – a frivolous question can damage your reputation). Be creative with job advertisements. MC an event.

Conference 112

Conference Newspapers Community Advertising 112

Contently - Strategy

APRIL 19, 2021

The platform isn’t saturated with advertising, but many B2C companies are already active. It’s vital to take a step back from promotional advertising. One of America’s most reputable daily newspapers, The Washington Post , has done a fantastic job of utilizing TikTok to emphasize their exceptional company culture.

B2B 139

B2B Brand Branding B2C 139

Prowly

APRIL 10, 2025

It encompasses a brands presence across multiple channels, including search engines, social media, websites, advertisements, and physical locations. Regularly reviewing these mentions as part of your social listening efforts helps gauge brand reputation and the impact of your PR campaigns.

Brand 104

Brand Branding How To Engineering 104

PRSay

NOVEMBER 8, 2022

A Reuters photo of Powell holding the vial appeared on the front pages of newspapers across the country and still comes up in Google searches. Powell’s reputation — which had been stellar until then — was damaged, along with our international credibility. Powell’s U.N.

Twitter 156

Twitter Comparison Newspapers Communications 156

Sword and the Script

JUNE 18, 2019

11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”. 28) “I build my clients’ reputations by telling their stories via the media.”. 11) “I get my clients, who are experts in their fields, into newspapers, magazines, online publications and on TV and radio.”.

Employee 154

Employee Print Writing Survey 154

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

Like many in PR, advertising, and journalism, I was relieved when Google and Facebook announced they would ban “fake news” sites from using use their ad services. PR pros do this anyway, of course, but for any of us, now is not the time to let our newspaper subscription lapse, or to cut back on your digital content subscriptions.

Publicity 120

Publicity Storytelling Journalism Viral 120

Cision

AUGUST 9, 2016

Working at newspapers for a few years taught me to always consider the audience when you’re writing. What role does social media play in reputation and crisis management today? These insights can be used to inform messaging wherever it may live, i.e. speeches, press releases, advertisement, etc.

Crisis 0

Crisis Reputation Study Social Media 0

Cision

FEBRUARY 11, 2016

And I hope I can help the firm enhance its reputation nationally and internationally. What do you think the keys are to protecting a brand’s reputation? You have probably heard the industry axiom that goes something like, “a brand is a promise; a reputation is a promise kept.” Rapid Fire Round.

Public Affairs 120

Public Affairs Trends Reputation Newspapers 120

Stuart Bruce

OCTOBER 30, 2014

Advertising and marketing people might have used to have control. In his interview with PRWeek Danny Rogers asked Martin if the danger was that the growth of social media meant that it would be adopted and subsumed by advertising agencies. Advertising can’t do that. Today people want truth and authenticity.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Critical Mention

NOVEMBER 22, 2019

Earned Media is publically gained content that is written about you or your brand without paid promotion or advertising. It can also be seen as word-of-mouth marketing or free advertising. A few of those include mentions across broadcast channels, online newspapers and magazines, blogs, social media sites and more.

Radio 80

Radio Media Newspapers Sports 80

5W PR

JULY 11, 2018

The advertising strategy placed interactive outdoor posters in bus shelters that encouraged people to breathe in and see how smoking affects their breathing. Walkers have a great reputation for allowing customers to choose the kind of food they want to eat. Walkers Crisps. You want the stunt at the top of their to do / to watch list.

Measurement 149

Measurement Education Social Media Film 149

PR Fuel

OCTOBER 26, 2021

You can use your press release to establish a reputation as an expert in your field. As you build a reputation as an authority in your field, you’ll be able to communicate the value proposition of your products and services. By writing a press release and submitting it to the right places, you can build such a reputation.

Writing 104

Writing Small Business Consumer Reputation 104

5W PR

APRIL 8, 2021

Before the internet, press releases used to only get sent to journalists, and if they were considered to be subpar by the newspaper, they would never get published. Its purpose is not to advertise a product even though that would be a great byproduct. In order to develop a good name and reputation, strong stories should be chosen.

Engineering 128

Engineering Writing Social Media Report 128

David PR Group

OCTOBER 17, 2014

More than 15 years ago, I began telling people that the Internet might kill newspapers but that it won’t end journalism. Remember, journalism was created to educate, inform, and persuade people, and our nation’s first journalists were not writing to please advertisers. –John.

Journalism 85

Journalism Print Newspapers Advertising 85

Maxim Behar

SEPTEMBER 5, 2021

- The main change in recent years is the complete merger of the three main businesses in public communications - PR, advertising and social media. He believes that advertising will remain number one, thanks to creative solutions, graphic design skills, planning and buying media. Otherwise, you will just advertise an empty space.

Meeting 98

Meeting Advertising Advertising Social Media 98

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor. Op-Ed by Daniel Tisch, APR, FCPRS.

Journalism 40

Journalism Reputation Ethics Corporate 40

Mora Communications

OCTOBER 19, 2017

It’s been proven time and time again, that a well-honed public relations campaign is less expensive than advertising and offers a tangible credibility that other forms of marketing simply cannot come compete with. When patients are seeking a new physician they turn to people they trust for referrals but they also turn to the web?

Healthcare 64

Healthcare Radio Newspapers Web 64

PR Conversations

JANUARY 20, 2015

When it comes to reputation, there is little distinction between a real conflict and a perceived one. Not long after contacting the journalist, his network, the agency and some of its clients, Canada’s largest-circulation newspaper reported that the network had suspended the TV anchor. Op-Ed by Daniel Tisch, APR, FCPRS.

Journalism 40

Journalism Reputation Ethics Corporate 40

Maxim Behar

NOVEMBER 7, 2020

Maxim Behar was interviewed by Maritsa newspaper on PR techniques in politics and social media practices in business. The PR expert also commented on nowadays influencers, maintenance of good reputation and communication barriers for modern leaders. 08.11.2020. Your latest book The Morning After is a guide for modern leaders.

Publicity 97

Publicity Newspapers Social Media Reputation 97

PR Fuel

MARCH 17, 2020

Most people focus on three main areas when trying to promote their business: advertising, content marketing , and public relations. A Costly Strategy: Advertising. Advertising is probably the most obvious way to bring attention to your business. Advertising is probably the most obvious way to bring attention to your business.

Publicity 82

Publicity Small Business Advertising Advertising 82

The Hoffman Agency

MARCH 20, 2017

Public relations (PR) is very much about reputation management. Unlike advertising agencies, PR agencies promote companies or individuals via earned media (i.e., editorial coverage on newspapers, magazines, TV programmes), as compared to paid media (i.e., advertisements). Selling an intent. Is that all? Probably not.

Publicity 63

Publicity Construction Agency Advertising 63

Prohibition

FEBRUARY 25, 2020

There are a number of regulations in place set out by the ASA, (Advertising Standards Authority), that influencers must adhere to such as; telling followers when they have been paid or loaned a product by using ‘#Ad’ clearly on the post and being honest about their relationship with the brand they are promoting.

Marketing 62

Marketing Advertising Advertising B2C 62

Sword and the Script

JANUARY 3, 2023

The goal of PR is to influence how the public perceives an organization or individual, and to manage their reputation. The goal of PR is to present an organization or individual in the best possible light, and to build and maintain a positive reputation.”. What are some examples of public relations?

Interviews 113

Interviews Publicity Technology Social Media 113

Sword and the Script

JANUARY 17, 2023

I have an affinity because I recall being a young account executive getting envelopes of newspaper clippings in the snail mail from their team in Maine. Meltwater has a reputation for an overly aggressive sales team. Some use words like media intelligence and reputation management, but these are based on media monitoring.

Technology 95

Technology Software Resources Pitching 95

Newsfile

FEBRUARY 28, 2024

It helps organizations stay informed about their reputation, competitors, and industry trends. PR professionals balance these media types to maximize brand exposure and credibility: Paid Media : Content promoted through advertising (e.g., What is Reputation Management? Key PR Concepts Explained 6. sponsored posts).

Viral 52

Viral Crisis Communications SEO Reputation 52

PR Fuel

SEPTEMBER 21, 2020

As a business owner, you want to achieve the most exposure for your business without having to spend a lot of money on advertising. By hiring press release writing services, you will be able to get instant exposure without going over your advertising budget. Target Audience. Stay on Top of the Competition.

Writing 66

Writing SEO Local Advertising 66

David PR Group

AUGUST 22, 2019

I have written about it before and even included a section on the internet encyclopedia in my book, How to Protect (Or Destroy) Your Reputation Online. Most Wikipedia editors look to strong online sources to back-up what’s published on the site, and they have an affinity for mainstream news sources, like traditional daily newspapers.

Wikipedia 48

Wikipedia Engineering Newspapers Reputation 48

Waxing UnLyrical

JULY 18, 2011

That said, there are lots of very creative people in the UK and great things going on in tech (like Tweetdeck ), creative ( Moshi Monsters ), as well as advertising and PR. One observation: I love that newspapers are still seriously relevant in the UK, and I love that social media has really become media, full stop, in the US.

Creativity 77

Creativity Local Comparison Groups 77

Konnect Agency

JANUARY 7, 2022

By establishing the brand’s reputation, publicists keep your brand on top of mind through earned media coverage in local newspapers, business magazines, and interviews on local TV news programs. Supporting Local Market Development. Public relations can also build brand recognition in key markets to sell franchises.

Agency 52

Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

By establishing the brand’s reputation, publicists keep your brand on top of mind through earned media coverage in local newspapers, business magazines, and interviews on local TV news programs. Supporting Local Market Development. Public relations can also build brand recognition in key markets to sell franchises.

Agency 52

Agency Local Newspapers Interviews 52

Sword and the Script

FEBRUARY 6, 2018

It had a name that sounded like a daily newspaper – the “Herald” or “Courier” or something like that – but the “about us” section was telling. Trust and the Unlikely Reinvention of Advertising [UML]. PR is the guardian of reputation. The article was produced by an outlet that at first glance looked credible.

Content Marketing 80

Content Marketing Marketing Journalism Financial 80

Maxim Behar

MARCH 6, 2022

And then when I came back, I started Standard Daily as one of the first, if not the first private newspapers in Bulgaria, in my native country Bulgaria where I live. So, I started off with a so-called advertising agency at the very beginning and then turned step by step. And this is the advertising, public relations, and digital.

B2B 52

B2B Communications Media Course 52