ImPRessions - Crenshaw Communications

JUNE 2, 2020

New York, NY, June 2, 2020 — Crenshaw Communications , a New York-based public relations agency specializing in technology, today announced the analysis of dozens of B2C brand email marketing communications sent during the COVID-19 pandemic between mid-March and mid-May. Companies prioritize empathy in COVID-19 communications.

Study 170

Study Branding Brand B2C 170

Prohibition

DECEMBER 1, 2021

We’re looking for a PR Account Executive to join our Leeds based agency. Prohibition won Prolific North’s Best PR Agency and Best Integrated Campaign of 2019 and CIPR’s Outstanding Large Consultancy of the Year 2019, 2017 and 2015. We pride ourselves on being one of the country’s top agencies outside of the London bubble.

B2C 133

B2C Healthcare Training Agency 133

5W PR

JANUARY 12, 2024

Creative Ideas to Generate Leads for Your B2B Business In the realm of B2B marketing, the challenge often lies in finding creative and effective ways to generate leads. Unlike B2C (business-to-consumer) marketing, where the focus is on individual consumers, B2B marketing strategies target businesses and organizations.

B2B 78

B2B Creativity Case Study B2C 78

Prohibition

OCTOBER 16, 2024

With artificial intelligence (AI) making significant advancements in the past five years, it is revolutionising the creative sector, reshaping the creative output of brands and agencies alike. As we enter a landscape where AI continues to advance, it’s crucial to address the ethical implications of AI in creative work.

Ethics 62

Ethics Creativity Privacy Training 62

Shift Communications

DECEMBER 18, 2014

That information, combined with audience research done by your PR agency, should narrow down which publications and influencers will be most receptive to your message. For example, previous PPC ad data that shows certain taglines in ads to be more effective would be very useful for a creative team building an infographic on the same topic.

Data 157

Data Data-Driven PR System Analytics 157

The Resolution Blog

OCTOBER 15, 2019

Love, Little Rock Location: US The brand: Little Rock Regional Chamber The agency: Stone Ward It all started with an ad. The agency that worked with the Little Rock Regional Chamber, Stone Ward, bought the ad in The Washington Post and sprinkled some cash into targeted online ads. there’s no limit to how creative you can be.

B2B 120

B2B B2C Facebook Storytelling 120

Prohibition

APRIL 9, 2021

Prohibition won Prolific North’s Best PR Agency and Best Integrated Campaign of 2019 and CIPR’s Outstanding Large Consultancy of the Year 2017 and 2019. We pride ourselves on being one of the country’s top agencies outside of the London bubble. We have recently celebrated our ninth birthday. Who we are looking for?

B2C 100

B2C B2B Agency Training 100

Prohibition

MARCH 26, 2024

The aim of the Creative Marketplace is to simplify the process of finding relevant creators for various types of collaborations. Agencies just need to request the permissions to access, then creators can accept in just one click. Instagram has opened this up to eight new markets including the UK!

Creativity 62

Creativity Social Media Facebook Instagram 62

Waxing UnLyrical

APRIL 11, 2019

For creative marketing agencies, CSR often takes the form of pro-bono services. Sometimes, that pro-bono relationship can help transform an agency’s culture. Ten years ago, our agency embarked on a journey that imprinted in our minds the impact we could make as strategic communicators and marketers.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Prohibition

MAY 22, 2023

Social media adverts come in all shapes and sizes, and understanding which type of creative works best for your campaign is important for you to achieve the best results possible. What are the different types of ad creative? Static ads are great for showcasing a singular product, or a designed piece of creative.

Creativity 62

Creativity Social Media Advertising Advertising 62

Contently - Strategy

APRIL 19, 2021

The platform isn’t saturated with advertising, but many B2C companies are already active. Based on what I’ve seen, TikTok may not be right for every B2B brand, but if they’re looking for some new and creative opportunities that just make sense , here’s how they can join the platform without ruining it.

B2B 138

B2B Branding Brand B2C 138

Sword and the Script

DECEMBER 21, 2021

This year, we’ve seen brands and agencies alike trying – and struggling – to find and hire strong PR pros. These pros will continue to be in demand – and those in need of public relations assistance should be aware of all the options available to them, including consultants, agencies, and of course hiring in-house.”.

Marketing 216

Marketing Content Marketing Social Media Employee 216

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2016

We’ve been fortunate to have created several third-party collaborations with a goal of moving high-profile B2B and B2C PR campaigns from merely good to best-in-class. One of the most successful social impact partnerships – now a classic – is the one between Verizon Wireless and several domestic abuse prevention agencies.

How To 120

How To Wireless Retail B2C 120

Prohibition

FEBRUARY 15, 2023

We worked on various projects alongside our talented in-house creative team that allowed us to help brands convey key messages, showcase new products and support wider campaign activity. To find out more about our creative or wider services, please contact the team. Last year was a busy and exciting one for team Prohibition.

B2C 62

B2C Creativity Energy Print 62

Prohibition

OCTOBER 19, 2022

Channel 4’s in-house creative agency, 4Creative, unveiled a series of stunts as part of their campaign to promote their new reality TV show, ‘Make Me Prime Minister’ – including deploying a vending machine that sells fake drugs and a travelling 10 Downing Street lectern. Watch out for the smiles! ?? pic.twitter.com/aC3sqZjWvI.

Social Media 118

Social Media Fashion Media Travel 118

5W PR

APRIL 28, 2022

Understanding how the markets — whether it’s B2B or B2C — work is a daunting feat. For those of you who don’t know, Clutch is an independent B2B review and rating platform designed to help clients connect with the right service providers, agencies, and consultancies for their needs. We’re ready to help you anytime.

Public Affairs 88

Public Affairs B2B B2C Analysis 88

Prohibition

NOVEMBER 12, 2021

With a range of clients across B2B and B2C in sectors including FMCG, finance, technology and education, no two days are ever the same, and that’s how we like it. It’s true we have traditional PR down, but we don’t believe in limiting our creativity. No agencies please. Send your CV to hireme @ prohibitionpr.co.uk.

B2C 71

B2C Creativity B2B Education 71

Prohibition

APRIL 7, 2020

Here are just a few of them that are a great place to start if you want to be more creative with your video content on social media: Facebook Live. At Prohibition, we work with a range of brands across all sectors, B2B & B2C, to create engaging video content that helps to achieve a businesses goals and objectives.

Video 149

Video Social Media Instagram Facebook 149

Prohibition

JULY 19, 2022

We thought this was a creative way to highlight an important and sensitive issue – whilst also generating some great brand awareness. This is a great campaign for AirBnb as quirky and creative designs will draw a lot of public interest and it provides fun and practical overnight stays for them to list when built.

Social Media 110

Social Media Media B2C Creativity 110

Sword and the Script

DECEMBER 20, 2022

There are so many thoughtful contributions – from people working on both the in-house and agency sides. There are several platforms out there to simplify and manage B2C influencer marketing, such as Paladin, Heepsy, HypeAuditor, and InBeat. Marketing turns to creative to stand out from the clutter .

Marketing 213

Marketing Content Marketing Data Social Media 213

Sword and the Script

DECEMBER 26, 2023

This year, we saw in-house teams get downsized and agency budgets get reduced. And so, I believe that those PR agencies or freelancers who over-use AI like to ‘read the room,’ with a view to becoming more productive will reveal how much less credible they are compared to those who do not do this, so create a credibility gap.”

Writing 211

Writing Communications Marketing B2B 211

The Resolution Blog

OCTOBER 26, 2015

Do you follow a creative process? View from a walk in San Diego where one-half of the agency is based. There are some firms out there which use that "strong exaggeration of reality" as a means of landing a client and then spew out some pseudoscience algorithm akin to what Ad agencies use.

Education 120

Education Measurement Meeting B2B 120

5W PR

MARCH 24, 2022

However, to create content that stands out and that engages audiences, companies have to get creative with their digital storytelling. The post Digital Storytelling for B2B Brands appeared first on Public Relations Blog | 5W PR Agency | PR Firm. Authenticity.

Storytelling 88

Storytelling B2B Branding Brand 88

5W PR

APRIL 22, 2019

Business to Business (B2B) and Business to Consumer (B2C) marketing are the two most prominent types of marketing relationships. For example, a business offering graphic design solutions to marketing agencies would focus primarily on B2B marketing. By offering a solution to this problem, an agency may be able to gain a new customer.

Consumer 60

Consumer B2C Branding Brand 60

Prohibition

AUGUST 12, 2022

This turned out to be a brilliantly well timed creative, with the Lionesses’ drawing a victory against Germany, resulting in heightened public interest and amplified exposure across both tabloids and social media. It’s safe to say they’ve really mastered the art of creatively tapping into trending news stories so far this year.

Consumer 116

Consumer B2C Creativity Social Media 116

Prohibition

AUGUST 15, 2022

These online personalities are typically created by media agencies and/or brands. Brands and agencies alike have curated story-like backstories and have given these digital influencers realistic personalities as well as characteristics that make them seem somewhat life-like. we’ll be watching this space!

Branding 116

Branding Brand Fashion Marketing 116

ImPRessions - Crenshaw Communications

MARCH 31, 2017

People often ask how agencies come up with great ideas for public relations campaigns. Agency teams will answer this question differently owing to their unique sector experience and orientation, but there are commonalities. Feeling creative? In a recent conversation with agency peers, a dirty little secret was revealed.

Airlines 120

Airlines Exercises Fashion Print 120

Prohibition

MARCH 24, 2022

Leeds based integrated PR agency, Prohibition, celebrates 10-years in business this month, a milestone that was reached during a significant period of growth for the PR business. Prohibition PR is one of the North’s leading PR agencies and has been recognised for its award -winning work by industry bodies including the PRCA and CIPR.

B2C 62

B2C Creativity B2B Groups 62

Bianchi Biz Blog

FEBRUARY 1, 2024

Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Business environment in Tokyo and Japan Beyond business, Tokyo’s cultural influence resonates globally, contributing to a thriving creative industry.

Marketing 107

Marketing Newspapers Print Corporate 107

Prohibition

JANUARY 20, 2021

PR agencies are trained to convey messages to the public in a creative way that sparks interest. By hiring a PR agency, you will get a fresh set of eyes looking at your business and your objectives. As PR agencies handle multiple clients across multiple sectors, they tend to develop a list of different contacts as they operate.

Company 62

Company Software Crisis Management Agency 62

Prohibition

SEPTEMBER 8, 2023

Does influencer marketing only work for B2C sectors? For instance, B2C influencer marketing often involves leveraging influencers’ popularity and reach for brand promotion, while B2B influencer marketing relies on industry experts and thought leaders to build credibility and trust. jacqisdiary finally got one ??

Marketing 62

Marketing B2C Advertising Advertising 62

Prohibition

AUGUST 2, 2023

TikTok explores AI TikTok is continuing to explore AI, recently adding an AI-powered scripting tool to help marketers develop higher-quality video ads within the Creative Centre. For agencies, TikTok has introduced their ‘Agency Business Center Hub’ – a platform hosting case studies, guides and tools for creating TikTok content that succeeds.

Instagram 62

Instagram Twitter Social Media B2C 62

Prohibition

MARCH 2, 2023

In this practical session, we will help B2C and B2B marketers understand what works when it comes to social video, covering; Social video landscape at-a-glance; benefits and use cases Platform-by-platform social video comparison High production versus low production – which wins? Creative Content – Showcasing C4 to the UK market

Comparison 62

Comparison Video B2C Case Study 62

The Hoffman Agency

OCTOBER 25, 2019

Join leading public relations and communications practitioners from top Bay Area agencies for an immersive panel in DBH 117. In addition to networking with light snacks and refreshments, we will be discussing topics for career readiness, including: Pros and cons between working at an agency, or in-house at a corporation.

Agency 28

Agency LinkedIn B2B B2C 28

Prohibition

SEPTEMBER 26, 2024

Many AI tools can automate influencer management by: Generating contracts Processing payments Tracking performance and baseline reporting By streamlining administrative tasks, brands and agencies can focus more on strategy and creative direction, while ensuring smooth and efficient campaign execution through AI.

Branding 62

Branding Brand Marketing Ethics 62

Sword and the Script

JULY 5, 2017

1) You’ve worked on both B2C and B2B sides; how is marketing different in each category? B2C marketing is more relatable as in most cases you can see yourself being the consumer of that product. It is also faster paced, by this I mean that with B2C marketing you are more likely to get insights to your programs faster.

B2C 58

B2C Education B2B Interviews 58

Prohibition

AUGUST 6, 2024

Connecting with Clients A PR agency should feel like an extension of their client’s marketing team, a seamless bridge between the brand and the media. At Prohibition, we work with various brands across all sectors, B2B and B2C, to create innovative PR and social media campaigns that deliver real ROI and help meet business goals.

Publicity 62

Publicity B2C Crisis Management Ethics 62