Beyond PR

MAY 12, 2017

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64

Google Digital PR Mobile SEO 64

Buzzstream

MAY 2, 2024

In the digital PR world , journalists and reporters promote our content. For example, if I wanted to contact the local NBC news site in Connecticut, I’d find the contact page in the footer and see a list of their staff. This is more of an opportunistic approach to digital PR vs a tactic for pitching stories.

Digital PR 62

Digital PR Report How To Pitching 62

Buzzstream

DECEMBER 13, 2023

But before that, I worked for over ten years with three content marketing agencies and one in-house role. Over the years, I tested and used almost every digital PR, blogger outreach , and link building tool available. Below, we’ve collected our favorite digital PR tools that have been proven to help launch successful campaigns.

Digital PR 62

Digital PR Tools Google Pitching 62

Norton's Notes

JULY 17, 2014

The Guardian reports on the BBC cuts by stating: Some of the savings – £12m – will be reinvested in digital platforms and enhancing the BBC’s original journalism. In addition the World Service will receive an extra £13m to invest in digital journalism and the development of further language TV services over the next three years.

Journalism 50

Journalism Digital PR SEO Wikipedia 50

Buzzstream

SEPTEMBER 4, 2024

In this episode, I spoke with Hana Montgomery , the founder and managing director of the digital PR agency Shout Bravo. I met Hana at Brighton SEO , and she gave a great talk about running global digital PR campaigns and earning links internationally. Is it changing digital PR?

Internal 62

Internal International Digital PR Course 62

Bianchi Biz Blog

JUNE 27, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Furthermore, the country’s diverse regions sometimes necessitate a hyper-local communications approach, sensitive to each region’s languages and ethnic requirements.

Meeting 91

Meeting Marketing Print Local 91

Prohibition

JULY 7, 2023

By leveraging various PR tactics such as media relations , influencer partnerships , and event marketing , food and beverage businesses can effectively communicate their brand story, values, and offerings to the right audience. Food PR agencies are experts in the field, with a deep understanding of the industry’s nuances and trends.

Agency 62

Agency Case Study How To Crisis 62

Buzzstream

JULY 1, 2024

For me, coming from an agency, I’ve seen many waning strategies and many holding firm. Looking at uSERP’s study in 2022, we see that digital PR and content marketing were most popular with guest posting in third. So, give yourself (or an agency) a chance to prove a trust cost.

SEO 118

SEO Study Google Data 118

5W PR

NOVEMBER 19, 2024

Leveraging digital PR strategies allows businesses to engage effectively with stakeholders and shape public perception in the digital age. Community Engagement Participating in community events and initiatives helps build positive relationships with local stakeholders.

Branding 78

Branding Brand Employee Reputation 78

The Proactive Report

JANUARY 21, 2017

Media Relations is a core part of PR and can be one of the trickiest. A colleague of mine is a master of TV placements, both local and national. She gets calls from big agencies all the time because their teams can’t book segments like she can. Start your week with the ideas that can boost your PR success.

How To 100

How To Media Case Study Resources 100

Buzzstream

SEPTEMBER 3, 2024

With BuzzStream, users can efficiently discover contact information, send personalized outreach emails, track communications, and measure the effectiveness of their link building and digital PR efforts. Headquartered in Austin, Texas, BuzzStream is trusted by thousands of brands, agencies, and enterprises around the world.

Pitching 126

Pitching How To Digital PR Data 126

Doctor Spin

MAY 21, 2023

Are you considering hiring a public relations agency? Collaborating with a great PR agency could be your secret weapon. many different types of PR agencies, let me give you the basic rundown on how to get it right. How To Work With PR Agencies II. The Benefits of a Public Relations Agency III.

Agency 40

Agency Publicity Public Affairs Crisis Communications 40

5W PR

APRIL 10, 2022

Businesses can invest in branded pet merchandise and donate proceeds from their sales to local shelters. Digital PR. To ensure that a pet brand or pet store can be found online, certain PR strategies should be adopted. Companies can rent pet-friendly settings in local parks to use for meet and greet events.

Marketing 78

Marketing Local Social Media Blogging 78

Buzzstream

FEBRUARY 25, 2020

In the current climate of link building and digital PR, there’s one thing that’s nearly as important as the story you’re telling, and that’s data. . have a wealth of information on local authorities, public bodies, crime rates and stop and search information. . In the UK, data.gov.uk and police.gov.uk

Data 115

Data Google Trends Survey 115

Buzzstream

AUGUST 28, 2024

Media databases can be a valuable tool in any digital PR toolkit. Yet, despite their shortcomings, most digital PR agencies that use BuzzStream utilize a media database. Yet, despite their shortcomings, most digital PR agencies that use BuzzStream utilize a media database.

Media 62

Media Reddit Digital PR Tools 62

Burrelles Fresh Ideas

JANUARY 2, 2024

I recall working on a website project for a local bakery. I experienced this firsthand when optimizing a local service website for voice search. Maximize your PR results with our media outreach planning, media monitoring, and media reporting services! Were they looking for baking recipes or the nearest bakery?

SEO 85

SEO Mobile Engineering Ethics 85

Bianchi Biz Blog

AUGUST 22, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. Diverse and Regionally Nuanced Media Landscape: Italy boasts a diverse media landscape, with a wide array of local and international news outlets.

Fashion 70

Fashion Automotive Marketing Public Affairs 70

ZudePR

FEBRUARY 22, 2016

The best you can hope for (and here, your local SEO is important) is your company appearing in the 3-pack (the big map box that comes up with three businesses highlighted). It is also a great citation for your local SEO. Per Cent of Your Local SEO. Advice: ranking locally for your key transactional keyword phrases is important.

Social Media 75

Social Media SEO Media Local 75

ZudePR

JANUARY 21, 2016

Digital PR. It’s a well-designed round-up of the last 31 days’ digital PR happenings. Whitespark Local Pulse. This is a key element of local SEO, which is of paramount importance to most small businesses’ marketing efforts. He also posts a lot of good information on LinkedIn. Scott Guthrie.

Digg 104

Digg SEO System Reddit 104

ZudePR

NOVEMBER 21, 2019

The Korean agent that found the right publisher was literary agency Imprima. I decided I’d be better off doing this myself, locally, if at all. The post Northern Seoul appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude. All I could manage to blurt out was, ‘north or south?’.

Financial 25

Financial Retail Blogging Writing 25

Maxim Behar

NOVEMBER 22, 2020

Maxim Behar will be one of the judges of PRCA MENA Regional Awards 2021 , honouring the year’s most effective and creative digital PR and communications campaigns, individuals, and teams across The Middle East and North Africa.

Ethics 52

Ethics Government Journalism Local 52

Buzzstream

SEPTEMBER 25, 2024

Both have agency and in-house experience and work as freelance digital PRs. However, they join forces for their very successful PR podcast, We Earn Media. Britt also runs the Digital PR Explained podcast. So there’s people coming into it who don’t really know about digital PR.

Media 77

Media SEO Pitching Digital PR 77

Buzzstream

JULY 16, 2024

Why These Work for Digital PR City studies have proven to be a tried-and-true digital PR strategy because they make great news stories. SEO Rankings Digital PR and SEO work well together. Environmental Protection Agency, Yelp and more. Ego bait Ranking high on a city study makes a city look good.

Study 62

Study Pitching How To Data 62

5W PR

OCTOBER 9, 2024

Through investor relations PR, professionals communicate with investors and shareholders. Community relations is all about building positive relationships with local communities. Digital Marketing, on the other hand, utilizes digital channels to reach and engage audiences.

Marketing 78

Marketing Engineering Crisis Communications SEO 78

5W PR

DECEMBER 5, 2018

For executives, social media is a crucial resource because it helps them to make choices based on things like social proof and local endorsements. The post LinkedIn: The rise of B2B Social media Marketing appeared first on 5W PR News and Updates, NY Public Relations Agency Blog.

LinkedIn 76

LinkedIn B2B Social Media Marketing 76

Doctor Spin

MARCH 1, 2024

I would try to make direct contact with organisations that have PR functions. Here’s a list of places where someone might find entry-level jobs in public relations: Public relations agencies. Many PR firms offer entry-level positions such as PR assistant, coordinator, or junior account executive. Government agencies.

Publicity 52

Publicity Public Affairs eBook Nonprofit 52

Buzzstream

SEPTEMBER 17, 2024

It’s a tactic that can be used by virtually any company, brand, agency, or in-house team. Here is how to use newsjacking in your digital PR strategy to win big. Main Newsjacking Tactics We’ve spoken with dozens of top-performing digital PR teams that have successfully leveraged newsjacking for over a decade.

How To 62

How To Pitching Trends Construction 62

Sword and the Script

MARCH 1, 2022

This is how you wind up with a press release on a local ABC news affiliate in Buffalo even though your tech client is in San Francisco. The announcement pitches this as enabling “PR agencies to sell robust guaranteed placement packages to their clients.” Sure, a PR firm can sell advertising, but that’s not the issue.

Software 117

Software Case Study Advertising Advertising 117

Landis PR

FEBRUARY 12, 2024

Here’s one example; when Bruce Willis’ aphasia diagnosis was announced, the Landis team offered up experts on the disorder from client Centre for Neuro Skills (CNS) to local media. It’s sometimes a great opportunity for companies/brands to draw traffic and engagement. How can you newsjack to support your strategic communications program?

Tools 64

Tools Case Study Media Training Local 64

ZudePR

JULY 20, 2016

I don’t know what the figure is for Glasgow PR firms, but I imagine it’s similar. Here are 28 top observations from MY first 28 months as a solo digital PR pro (just in case you ever need them ). You Should Read This If: You’re c onsidering setting up your own (in my case solo) PR firm. Or so the thought process goes.

Digital PR 60

Digital PR SEO Small Business Blogging 60

5W PR

FEBRUARY 28, 2020

All while supporting the local artisans who make the jewelry. Over the last few years, they’ve partnered with more than 175 charities around the world to donate over $2.2 Give to Inspire. The smallest donation can make the greatest impact in the lives of those who need it most.

Company 88

Company Apparel Nonprofit Consumer 88

ZudePR

SEPTEMBER 8, 2015

Every Saturday I’d trot up the hill to my local village library, get kicked off the microfiche reader by the gorgeous librarian, and return home with a few books under my arm. The post Last Night a Blog Post Changed My Life appeared first on Glasgow PR Agencies | Scottish Digital PR Company | Zude.

Blogging 75

Blogging Print System Sports 75

Landis PR

APRIL 29, 2024

Key Expertise of Ellun Kanat Ellun Kanat is a visionary change agency that helps organizations navigate their ways through turbulence and instability – and helps them find inspiring opportunities as well as enjoy the ride! For us, communications is the world’s most powerful tool for change. Flow has done extensive environmental work.

Radio 64

Radio Pinterest Television Government 64

Landis PR

SEPTEMBER 18, 2023

Organizations are still hosting events to meet business goals but in a more responsible way, but now we are planning with consideration about how the event will impact investors, partners, and attendees, but also its workers, the local community, and the planet.

Government 69

Government Measurement Groups Corporate 69

Landis PR

JANUARY 3, 2024

Photo courtesy of Pixabay The key error Cruise made was not being transparent with the public nor with state and local transportation officials about how and why these incidents happened. Unfortunately, Cruise had several high-profile mishaps (accidents, blocking emergency vehicles, driving into roadwork areas, etc.)

Transportation 59

Transportation Film Television Education 59

Buzzstream

JUNE 30, 2021

As a journalist, I’ve seen and deleted thousands of PR emails over the years. As a Digital PR, I’ve probably produced all of the above. Freelance Digital PR Luke Whelan takes a similar approach to me. However, local publications tend to prefer granular data breakdowns featuring towns, cities or boroughs.

Writing 71

Writing Pitching Study Data 71

Buzzstream

FEBRUARY 9, 2024

Survey and data studies are typically part of the digital PR strategy, which Google said they liked as a white hat link building tactic in a now-famous (at least in the digital PR community) Tweet from John Mueller of Google. However, reactive PR is incredibly useful for landing high-quality news links.

Google 71

Google Infographics Pitching Resources 71