ImPRessions - Crenshaw Communications

SEPTEMBER 2, 2020

It keeps us up-to-date on meetings, client communications and industry changes. In fact, email newsletters are a fast way for PRs to scan the daily headlines from a given publication in the hope that a long awaited exclusive has finally gone live, or simply to shape the day’s media outreach. PR Daily News Feed.

Retail 320

Retail Healthcare Crisis Management Social Media 320

Sword and the Script

APRIL 1, 2025

The new integration enables brands and agencies to identify relevant influencers and content creators for news stories and announcements across platforms including Instagram, TikTok, YouTube, and podcasts, the company said in a press release. 82% of PR pros use generative AI for tasks like brainstorming.

Software 159

Software Pitching SEO Tools 159

5W PR

MARCH 29, 2025

Google Analytics 4 provides valuable insights into how digital PR efforts influence physical visits. Properties can track the journey from initial social media engagement through to on-site spending, helping PR teams refine their messaging and channel strategy.

Hotels 78

Hotels How To Instagram Measurement 78

Bianchi Biz Blog

JUNE 27, 2024

Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners.

Meeting 90

Meeting Print Marketing Local 90

5W PR

APRIL 7, 2025

The goal is to create content that meets specific business objectives while serving audience needs effectively. With consistent effort and attention to data, you’ll create content that consistently meets both audience needs and business objectives.

Data 78

Data Strategy How To Analytics 78

Buzzstream

JANUARY 7, 2025

With interest in digital PR growing almost 30% in the past few years, we wanted to put together a snapshot of today’s industry, looking at tactics, challenges, tools, and much more. We interviewed over 150 digital PR professionals worldwide between November and December 2024 to give you the State of Digital PR Report for 2025.

Digital PR 62

Digital PR Report SEO Data 62

The Proactive Report

JULY 23, 2017

This lack of forward thinking puts brands at risk of failing to meet the rising expectations of their consumers. ” Jim Yu, CEO of BrightEdge, There is a positive side to the findings of this report – in house marketers and agencies are moving towards strategies that integrate SEO, SEM, social media and content marketing.

Strategy 149

Strategy B2C SEO Social Media 149

Prohibition

NOVEMBER 16, 2022

Over the past few years, digital PR has become significantly more important for brands and now goes way beyond ‘building links’ It includes increased brand awareness, brand positioning, SEO ranking, marketing share, share of voice, social media performance, organic traffic, sales and more – all encompassed in one.

Digital PR 62

Digital PR Branding Brand SEO 62

Prohibition

AUGUST 8, 2022

Another month, another meet the team. For August, get to know all about our lovely, talented, digital PR specialist Account Manager, and cat mum, Danielle! Prior to Prohibition I worked at Epiphany/Jaywing for three years specialising in digital PR and link building through creative campaigns. 1 year in August!

Meeting 62

Meeting Exercises Digital PR Instagram 62

Landis PR

DECEMBER 9, 2024

Taking time now to analyze which approaches yielded the strongest results, identifying areas for improvement, and crafting preliminary recommendations for 2025 can transform year-end client meetings into productive strategy sessions that set the stage for future success.

Communications 59

Communications Analysis Report Media Relations 59

Prohibition

JANUARY 4, 2023

Digital PR is a great tactic for driving traffic and brand awareness, which can be matched across your offline and online marketing campaigns. Social media helps to shape the image of your brand online, so by combining digital PR campaigns you’re able to create a more dominating and cohesive online identity.

Digital PR 62

Digital PR Strategy How To Marketing 62

Buzzstream

JUNE 14, 2024

Digital PR can help rankings, organic traffic and more. The term digital PR may differ slightly depending on who you ask. We recently discussed the differences between US and UK digital PR with Rise at Seven’s Will Hobson on our podcast. How Does Digital PR Help SEO? More on that later.)

SEO 62

SEO Digital PR Pitching Google 62

Buzzstream

DECEMBER 30, 2024

One of my favorite examples is when KFC ran out of chicken in 2018 and published this full-page ad apologizing for it: In digital PR, reactive PR campaigns typically pitch quotes, data, or new stories to journalists that tie into a trending topic or news event. Think of it as adding something new to a trending story.

Pitching 62

Pitching Trends Google Data 62

Buzzstream

MAY 2, 2024

In the digital PR world , journalists and reporters promote our content. To better explain who to prioritize when pitching your news, I asked Nicole DeLeon and her team from the content marketing agency North Star Inbound. This is more of an opportunistic approach to digital PR vs a tactic for pitching stories.

Digital PR 62

Digital PR Report How To Pitching 62

Buzzstream

OCTOBER 23, 2024

Before I was at BuzzStream, I worked with The Grit Group , a fantastic digital marketing agency run by Alex Johnson. Digital PR and PR, in general, are huge parts of this because they can help build brands with significant coverage and exposure. I’m just saying PR in general. Vince: Yeah.

SEO 62

SEO Study Branding Brand 62

5W PR

MARCH 16, 2025

Marketing teams must adapt their strategies now to maintain effective digital campaigns while respecting user privacy and meeting compliance requirements. The Current State of Cookies in Digital Marketing Third-party cookies have served as the backbone of digital advertising for over two decades.

Privacy 78

Privacy Marketing Advertising Advertising 78

Buzzstream

OCTOBER 21, 2021

When I got promoted to SEO account manager at my previous digital marketing agency, besides all the excitement, I knew it would be a new challenge to create strategies involving Digital PR, Content, Design and other teams on top of my usual SEO work. Now, let’s say your next PR campaign has to go out next week.

Software 151

Software How To SEO System 151

Buzzstream

JANUARY 26, 2024

Not to worry, we’ve compiled a detailed — yet simplified — guide for link builders and digital PR professionals to help navigate these new standards and make it into your prospect’s inbox. Bulk emailers will get temporary errors on a small percentage of emails they send that don’t meet the requirements.

Google 133

Google Guidelines SEO Reputation 133

Buzzstream

SEPTEMBER 4, 2024

In this episode, I spoke with Hana Montgomery , the founder and managing director of the digital PR agency Shout Bravo. I met Hana at Brighton SEO , and she gave a great talk about running global digital PR campaigns and earning links internationally. Is it changing digital PR? Vince: Yeah.

Internal 62

Internal International Digital PR Course 62

Prohibition

JANUARY 24, 2022

The negative reaction caused by unplanned events can quickly snowball into a full-fledged mess, but that’s where a PR agency comes in to provide documentation, analysis and actionable advice to help companies handle their most sensitive high stakes situations with professionalism. Prohibition PR will provide management advice.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Buzzstream

JULY 24, 2024

I didn’t actually meet Abi Bennetts until this podcast, but I had been aware of her even back in my Siege Media days. Abi comes from digital marketing agency Propellernet, where some of my favorite, most creative campaigns come from ( dirty cars anyone? Unfortunately, as you’ll see, it’s on a bit of hiatus.)

Creativity 99

Creativity How To Automotive LinkedIn 99

The Proactive Report

DECEMBER 27, 2017

How to create effective content that speaks to your audience’s needs and meets the brand’s goals. Data Driven PR. But if it is to be a PR function you will have to understand how it works or find a vendor or consultant that can advise and guide you. This could be a huge opportunity for PR Agencies in 2018.

Trends 124

Trends Data-Driven PR Data System 124

Buzzstream

SEPTEMBER 3, 2024

Remember that journalists, like everyone, have goals and KPIs to meet. With BuzzStream, users can efficiently discover contact information, send personalized outreach emails, track communications, and measure the effectiveness of their link building and digital PR efforts. They need to drive clicks and views to their stories.

Pitching 126

Pitching How To Digital PR Data 126

ZudePR

FEBRUARY 26, 2019

“I left the meeting with lots of additional reading to take my learning forward and a warm feeling that it was money and time well spent.” ” I’ve managed to segue back to the day job (I run my own PR consultancy ) since December, picking up a few contracts – beating off stiff competition:O) – from interesting clients.

Financial 99

Financial Meeting Community Digital PR 99

Doctor Spin

MAY 21, 2023

Are you considering hiring a public relations agency? Collaborating with a great PR agency could be your secret weapon. many different types of PR agencies, let me give you the basic rundown on how to get it right. How To Work With PR Agencies II. The Benefits of a Public Relations Agency III.

Agency 40

Agency Publicity Public Affairs Crisis Communications 40

Prohibition

APRIL 17, 2017

As you’ve probably figured out, we’re not old fashioned when it comes to PR. While we do ‘the traditional stuff’ very well indeed, we’re constantly pushing the boundaries of what you would expect from a PR agency. Organising meetings and conference calls. No agencies please. Collating and analysing media coverage.

Agency 48

Agency Crisis Management Fashion Social Media 48

Buzzstream

SEPTEMBER 18, 2024

I didn’t know Darren Kingman before chatting with him , but I loved the work he produced at Root Digital , his UK-based digital PR, SEO, and content marketing agency. In the digital PR space is also jumping on these things. So, I used our chat to drill down how Darren and his team generate ideas.

Creativity 117

Creativity Digital PR Data Pitching 117

Prohibition

OCTOBER 19, 2022

Channel 4’s in-house creative agency, 4Creative, unveiled a series of stunts as part of their campaign to promote their new reality TV show, ‘Make Me Prime Minister’ – including deploying a vending machine that sells fake drugs and a travelling 10 Downing Street lectern. The importance of storytelling in PR .

Social Media 118

Social Media Fashion Media Travel 118

ZudePR

FEBRUARY 22, 2016

That’s the sound my brain makes when I’m in a new business meeting and can’t remember the fact I’m grasping for. New Business Meetings. These facts are to help get/make a decision in new business meetings. My top tip to all digital marketers would be to take a computer along to any new business meeting.

Social Media 75

Social Media SEO Media Local 75

Buzzstream

AUGUST 12, 2024

For instance, here it is helping me find data sources for a city study , a very popular digital PR campaign strategy. Steven Brownlie of Reach Creator , an outreach agency for digital and SEO agencies, also started an end-to-end content creation process using ChatGPT for a post about surviving the AI Apocolypse.

Tools 62

Tools Pitching Google Digital PR 62

5W PR

APRIL 10, 2022

Digital PR. To ensure that a pet brand or pet store can be found online, certain PR strategies should be adopted. Companies can rent pet-friendly settings in local parks to use for meet and greet events. The post Marketing for National Pet Day appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Marketing 78

Marketing Local Social Media Blogging 78

The Proactive Report

JANUARY 30, 2015

The new PR content model is being referred to as PESO – Paid, Earned, Owned and Shared. When Weber Shandwick, long known as a PR agency, starts a section devoted only to paid media (Sawmill) and makes Josh Rose the Chief Creative Officer, you know things are changing in our industry. SF: Yes I think we have recovered.

Content Marketing 100

Content Marketing Groups Facebook Reputation 100

Sword and the Script

MARCH 11, 2017

A little more than a year ago, I recommended four Chrome extensions for digital PR professionals and episode #75 of the Growth Marketing Toolbox podcast by Nicholas Scalice tipped me off to a few more. See these related posts: 10 Leadership Tips for 1:1 Meetings with Employees. 1) Visualize how people engage with your site.

Tools 74

Tools Marketing Advertising Advertising 74

PRSay

SEPTEMBER 27, 2016

One manages digital content for a medium-sized company with an aggressive marketing approach. The other, a few years younger, is a skilled digital content creator/strategist with a fast-growing agency. But this digital tool also brings special temptations for PR practitioners, social media influencers and bloggers.

Ethics 60

Ethics Advertising Advertising Technology 60

Rock the Status Quo

MAY 18, 2015

In fact, some use it as their primary lead generation tool or a valued revenue stream , and the PR agency or employee that can generate active leads is an extremely valuable part of the team. Webinars, chats and podcasts are amazing sources of #PR visibility – seek them out! Find relevant speaking directories.

Publicity 100

Publicity Trade Shows Google Twitter 100

Landis PR

JANUARY 16, 2024

Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business. For an agency or any entrepreneur to do good business, they need to have good friends. We have multiple agencies from the U.S., It’s more of a journey.

Agency 59

Agency Internal International Meeting 59

Konnect Agency

MARCH 7, 2022

In today’s digital world, you want to be sure you’re reaching your customer at multiple touchpoints, creating a 360-campaign that includes digital, PR, and more. How A PR Agency Can Elevate Your Product Launch. A great way to give significant time back to the company is by leaning on a PR Agency.

Product Launch 59

Product Launch Consumer Agency Film 59