5W PR

NOVEMBER 24, 2023

Artificial Intelligence (AI) has become increasingly integrated into various aspects of our lives, from healthcare to hiring processes, offering the promise of efficiency, accuracy, and convenience. Racial bias in AI AI algorithms have been known to demonstrate racial bias, especially in healthcare applications.

Healthcare 78

Healthcare Guidelines How To Ethics 78

Wadds Inc.

MAY 26, 2024

Government and health agencies must commit to transparency and provide timely, accurate information about public health risks and decisions. Ethical communication is paramount in healthcare. The challenge of communicating risk Communicating risk is a delicate balancing act.

Reputation 105

Reputation Healthcare Government Crisis 105

Scott Public Relations

JULY 13, 2023

The global annual PRBI Barometer is a decision-making tool that allows member agencies to make knowledgeable business decisions. Regardless of geographical location, many (46.7%) agencies believe that the demand for their services will be higher this year than in 2022.

Ethics 52

Ethics Survey Insurance Insurance 52

Cision

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications. The traditional agency model is failing.

Sports 245

Sports Agency Creativity Industry 245

Ethical Voices

JUNE 12, 2023

I’ve brought that lens to the agency space and as a consultant. What is the most difficult ethical challenge you ever confronted? I have been on the client and agency side of the relationship. The easiest way out is one of the two paths that a lot of agencies take. It lacks originality.

Ethics 72

Ethics Storytelling Communications Training 72

Landis PR

JANUARY 10, 2022

We work with a broad range of clients, including technology, healthcare, nonprofits, environment, hospitality and more. LCI is a strategic, disciplined and effective communications agency. But it also values quality of life and ethics for its staff. We rarely stay past 5:30/6:00, which is wonderful in the PR agency world.

Healthcare 98

Healthcare Policies Nonprofit Ethics 98

5W PR

JUNE 14, 2024

Its uses span a broad spectrum, from healthcare, where it assists in disease diagnosis, to finance, where it facilitates better, more precise processing and fraud prevention. The post How Public Relations Humanizes AI Innovations appeared first on Public Relations Blog | 5W PR Agency | PR Firm.

Publicity 88

Publicity Analysis Healthcare Tools 88

Sword and the Script

AUGUST 12, 2014

On the upside, this would be my first real gig at a tech PR agency. It was my ticket into an industry where the perennial phrase “PR agency experience preferred” finds its way onto corporate public relations and PR agency job listings alike. How do I get a job at a PR Agency? How to Get Ahead as a PR Account Executive.

How To 123

How To Film Agency Corporate 123

5W PR

JUNE 11, 2024

Artificial Intelligence (AI) has the power to transform industries like healthcare, transportation, entertainment, and manufacturing. PR initiatives could involve devising ethical guidelines for AI developers, or transparent communication about data collection practices and privacy measures.

Privacy 78

Privacy Media Transportation Crisis Communications 78

Buzzstream

APRIL 2, 2025

” But Jane Hunt from digital PR agency JBH literally wrote the book on Digital PR. I think digital PR is a more clever, sustainable, and ethical way of building links. Jane: Yeah, so although we are calling it digital pr, a lot of agencies are basically saying they’re doing digital pr. Vince: Yeah.

Digital PR 62

Digital PR Branding Brand SEO 62

Solo PR Pro

NOVEMBER 10, 2020

Ahem, by the way, that's against our code of ethics.). The same comparison is true of a big PR/Communications agency vs a boutique or solo practitioner. So why ask your PR team to guarantee media results? To guarantee timing of a bylined article placement or published article after an interview? In PR it’s the same.

Communications 98

Communications Comparison Exercises Interviews 98

Stephen Waddington

JUNE 5, 2020

Nonetheless, even at this stage, AI has already started making its impact on a lot of industries - such as financial services, law, healthcare - and PR is no exception. PR practitioners have gained an invaluable set of skills that allowed them to be key assets in organisations and agencies.

Healthcare 90

Healthcare Ethics Software Government 90

5W PR

OCTOBER 18, 2023

Expert endorsements Collaborate with reputable healthcare professionals or experts who can provide credibility to the brand. Influencer partnerships Collaborate with influencers who align with the brand’s values and ethics. Science-based claims Ensure that all claims about product efficacy are backed by scientific evidence.

Branding 78

Branding Brand Crisis Communications Healthcare 78

Communications Conversations

MARCH 29, 2019

In the span of five years, Tess has excelled in marketing, communications, production, and business development roles in agencies, on the client side, and with non-profits. Over the last two years, Amelia has played an integral role in shaping how our agency approaches influencer engagement in the healthcare industry.

Social Media 128

Social Media Agriculture Marketing Media 128

Sword and the Script

JANUARY 18, 2020

The concern here isn’t just for the ethics of data and psychology in business persuasion – but also the ability to recognize when it’s being used against you. promoting false information in healthcare that leads to mistrust of the medical community. Looking for an agency that can think big and execute? Give our services a try.

Film 90

Film Employee Ethics Data 90

Stephen Waddington

MAY 3, 2022

Practice boomed in the 1930s as public relations agencies and in-house departments sought to build trust with the public. Each ideology or worldview assumes that to be successful, public relations practice must operate within the ethical, legal, and moral context of the society in which it is practised.

Publicity 112

Publicity Construction Corporate Study 112

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. How we use it: with an eye toward our firm’s ethical standards.

Publicity 78

Publicity Guidelines Training Transportation 78

Shift Communications

MAY 17, 2023

By Leslie Clavin, VP, Editorial Services For two decades, SHIFT has guided clients through communications challenges as automation and artificial intelligence entered, disrupted and transformed their markets, from healthcare to manufacturing to transportation and beyond. How we use it: with an eye toward our firm’s ethical standards.

Publicity 78

Publicity Guidelines Training Transportation 78

PR Conversations

DECEMBER 11, 2014

The client recognized the inadequacies of the research and rightly tore a strip off of me…nearly firing the agency over the incident. I lost the argument, despite providing evidence that informed consent and respondent anonymity are accepted norms in ethical research practice: “If the Respondent [.]

Publicity 108

Publicity Survey Analytics Pharmaceuticals 108

The Stalwart Blog

JANUARY 28, 2016

I admired the team at Stalwart for their work ethic and dedication they have to their clients. Interning with a small PR agency allowed me to learn how a PR agency functions and how client relationships are established and maintained. At Stalwart, my team was supportive and ethical and full of integrity.

International 60

International Internal Retail Ethics 60

Ethical Voices

MARCH 28, 2022

She provides strategic public relations planning and execution to both companies and marketing and PR agencies. She specializes in a wide variety of industries, including healthcare, legal, real estate, education and nonprofits. And then after that, I really did a variety for the first part of my career of corporate and agency.

Ethics 52

Ethics Strategy Real Estate Local 52

Victorious PR

JULY 11, 2022

You know it’s reputable because you personally vet and hire each employee; have strong company values that you live by; inspire your employees to live by them as well; and do your best to make sure your company is ethical, moral, and genuine. We are proud members of the Rolling Stone Cultural Council and the Forbes Agency Council.

Real Estate 52

Real Estate Reputation Company Employee 52

Beyond PR

JUNE 1, 2017

This can be found from the smallest agencies to the largest corporations. KD: The most memorable milestone in my career was taking a leap of faith and starting my own agency, Powerhouse Communications. The traditional agency model is failing.

Sports 81

Sports Agency Creativity Industry 81

Communications Conversations

MAY 13, 2015

Riki demonstrated poise and confidence as she moderated a focus group with active and retired Texas Rangers (law enforcement agency) for an industry research methods course during the fall semester of 2014. She has completed several internships including one in Washington, D.C. last summer. Riki Burhans, @rikileeburhans. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60

Ethical Voices

FEBRUARY 26, 2024

Pete area, but I’ve worked in agencies, corporations, and my experience spans a variety of industries including academia, banking, government, healthcare, tourism, and utilities. Thinking about your career from circus to healthcare to agency, what is the most difficult ethical challenge you ever confronted?

Ethics 94

Ethics Healthcare Government Energy 94

PRSay

FEBRUARY 23, 2017

Those were often the first words out of the mouth of Steve Daley , a former mentor of mine from agency life, when he would hear about the value proposition from a new client. Now, Daley’s Razor is an edict to all of us in healthcare communications as we rally against fake news, propagated either by false motives or old fashioned apathy.

Healthcare 83

Healthcare Communications Ethics Radio 83

Ethical Voices

JANUARY 22, 2024

He discusses a number of important ethics issues, including: What to do when your client asks you to besmirch the competition How to effectively and ethically build trust What to do when employees, clients and partners break your trust Why don’t you tell us a little bit more about yourself and your career?

Ethics 79

Ethics How To Training Employee 79

Sword and the Script

AUGUST 29, 2020

CIPR tapped an independent agency “with a research specialism” to survey 1,298 people between November 18, 2019 and January 27, 2020. At the top of the list was diversity and inclusion (D&I), which was followed by climate change, healthcare, education, and gender equality. About the study. The report was published in late March.

Media Relations 119

Media Relations Report Industry SEO 119

Communications Conversations

MAY 3, 2016

Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. In addition, Kathryn is highly active in The Agency at Southern Miss, the student run firm. Courtney Mains @courtneyamains. nominated by Dean Mundy).

Sports 0

Sports International Internal Leadership 0

PR Conversations

FEBRUARY 28, 2018

With PR bodies increasingly focused on the importance of raising standards in professionalism and ethics, why are some (or most?) I see agencies offering communication research and audit services when they appear to have no-one in their team with any qualifications in research. Dr Kevin Ruck. Co-founder, PR Academy.

Training 65

Training Ethics Data Analysis 65

Mark My Words

JANUARY 14, 2021

Harry and Meghan began their show by paying tribute to healthcare and frontline workers for their ‘sacrifices’ and remembered those who have lived through ‘uncertainty and unthinkable loss’ during the coronavirus pandemic. .’ It’s been an awful time for people, so I hope that we can heal in 2021.’

Privacy 60

Privacy Healthcare Instagram Banking 60

Stephen Waddington

MARCH 24, 2021

The PRCA Ethics Council has published its annual perspective of ethical challenging facing PR practice in 2021. The Council was launched in May 2020 to raise ethical standards in PR around the world. Here are ten of the ethical issues facing practitioners highlighted in PRCA Ethics Council Annual Perspective 2021.

Ethics 178

Ethics Publicity Enterprise Groups 178

Ethical Voices

JANUARY 6, 2025

What is the most difficult ethical challenge you ever confronted at work? I often think of being ethical in terms of how an organization responds to crises. Now, when we discovered the bookkeeping error, I was fortunate in our organization that ethics was really part of how we operated and how we treated everybody.

Ethics 59

Ethics Financial Government Nonprofit 59

Ethical Voices

OCTOBER 17, 2022

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. He shares some great public relations ethics insights including: The ongoing ethical challenge of creating shared beliefs.

Ethics 81

Ethics Employee Communications System 81

5W PR

MARCH 11, 2025

PR teams must master the delicate balance between promoting innovation and addressing valid concerns about privacy, safety, and ethical implications. Building Trust Through Clear Communication of Ethical Guidelines PR teams need clear frameworks to communicate complex ethical guidelines effectively.

Ethics 78

Ethics Healthcare Privacy Guidelines 78

Stephen Waddington

NOVEMBER 19, 2017

12 months is an arbitrary period to measure change in a sector that is rapidly innovating in some areas such as artificial intelligence and digital media; but woefully slow in others such as diversity and ethics. The conversation around ethics will inevitably get louder in 2018. There’s also a serious ethical challenge.

Publicity 164

Publicity Ethics Community Data 164

NewsWhip

FEBRUARY 26, 2021

That ethical dimension is a little bit more complicated than what we’re summarizing it here, but that’s essentially what it comes down to. So it has both the competence and the ethics implied in that question. NGOs also are seen as ethical, but they’re not seen as having the ability to get much done.

Branding 78

Branding Brand Media Government 78