PRSay

DECEMBER 16, 2024

Merriweather, whose Instagram handle is @TheGenZPublicist , now has a PR and marketing agency in Atlanta called BStarPR. Whenever shes had the opportunity to work with a different PR agency, I have leaned into the fact that I was the young one, the Gen Zer. If they needed information on social media opportunities, I leaned into it.

Instagram 158

Instagram Agency Interviews Study 158

Onclusive

AUGUST 22, 2017

It’s also common for specialized agencies to be hired on a project basis for repositioning or when market research is required. The PR pro may media train spokespeople themselves or hire an outside agency or consultant to lead a one-time session. Internal Communications. Executive Thought Leadership. Crisis Communications.

Media Training 397

Media Training Crisis Communications Conference Corporate 397

Prowly

OCTOBER 23, 2024

Problem Dawn Jones is the Founder of Pressed Fresh Collective, a PR and brand-building agency working to help independent artists succeed. Dawn adds notes and tags to each contact card so she always has the information she needs at hand. But there isn’t always time to research and personalize well.

How To 211

How To Pitching Analytics Software 211

5W PR

NOVEMBER 22, 2024

Strong relationships with journalists are cultivated by providing valuable information, resources, and exclusive access. Offering high-quality content, such as press releases, expert commentary, and exclusive interviews, ensures materials are well-written, informative, and timely. Then, there is pitching stories effectively.

Corporate 130

Corporate Communications Crisis Communications Crisis 130

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

New York, NY (October 23, 2023) – Mod Op , a full-service digital marketing agency accelerating customer growth through human creativity and automation, today announced the acquisition of Crenshaw Communications , a leading public relations firm headquartered in New York City. For more information about Mod Op, please visit: [link].

Agency 156

Agency Communications B2C Creativity 156

ImPRessions - Crenshaw Communications

MARCH 23, 2022

Any good PR agency team wants to get a new engagement up and running as quickly and as well as possible. The first 90 days of an engagement can be the most hectic time of an entire client-agency experience. Understanding how they work is essential for an agency to jumpstart a PR relationship and build trust. Do a deep dive.

Agency 310

Agency Meeting B2B Conference 310

Buzzstream

JANUARY 20, 2025

This case study is from the people at Tank, a digital PR agency that helps clients to realise their digital ambition by marketing beyond the obvious. This kind of information can be turned into a powerful campaign that will cut through the noise of other PR agencies trying to get journalists to publish their content.

Digital PR 62

Digital PR Internal International Data 62

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

On the agency side, it’s sometimes because the team overpromises in their eagerness to win a new client. Stories about products or services in low-interest categories will need to borrow interest in the form of new information, like survey results, new research, or big names attached.

Publicity 334

Publicity How To Product Launch Agency 334

Prowly

DECEMBER 17, 2024

Too many software solutions available and not enough information on which one to pick? In this article on Prowly alternatives, you'll find a breakdown of the top PR tools with information about their price, what kind of teams they're tailored to, and what features they have without taking a week out of your life.

Comparison 104

Comparison Software Tools Analytics 104

ImPRessions - Crenshaw Communications

MARCH 12, 2020

For PR agencies like ours, we can work from home offices and conduct business as usual, adapting our plans to the news story of the day. Business communicators should point employees and customers to good third-party information about the pandemic, like cdc.gov , but they can also be vigilant and proactive about rumors and fears of exposure.

Employee 374

Employee Viral Small Business Travel 374

Onclusive

AUGUST 9, 2021

It’s not uncommon for specialized agencies to be hired on a project basis to help with specific repositioning or market research. Taking dry content like company policies and turning it into information that employees actually want to read requires a savvy communicator. Managing PR Agencies. Internal Communications.

Training 370

Training Media Training Crisis Communications Reputation 370

ImPRessions - Crenshaw Communications

JULY 27, 2021

But my PR agency job has got me thinking back to what I learned about the industry when I first took a college course about it. I feel like I should have known more about it, since generating earned media coverage remains an essential goal for most PR agencies. What did I learn then, and how similar is my current experience to it?

Conference 368

Conference Pitching Writing Agency 368

ImPRessions - Crenshaw Communications

AUGUST 13, 2020

As a top PR agency we’re lucky to work with many organizations that prioritize the relationship we share. The same is true of almost any PR agency or team. With that in mind, here are some of the key building blocks of a successful collaborative relationship between a company and their PR agency or internal team.

How To 266

How To Agency Internal International 266

Sword and the Script

SEPTEMBER 10, 2024

Business may be getting a tad personal as B2B buyers put “I feel safe signing a contract with them” at the top of their decision criteria Dentsu a global creative agency is out with a new study about B2B buying decisions. Provides the support, information and expertise we need.” This Dentsu study seems to reinforce that idea.

B2B 179

B2B Software Ethics Leadership 179

ImPRessions - Crenshaw Communications

SEPTEMBER 10, 2021

Occasionally public relations agencies tap freelance contractors to manage peak workloads during busy seasons or to bring specialist expertise to a project. Most agencies rely on a small number of trusted freelancers in whom they place their confidence, so they should feel comfortable with full transparency. Pay promptly.

How To 315

How To Employee Training Interviews 315

ImPRessions - Crenshaw Communications

JUNE 10, 2020

Traditionally at Crenshaw Communications , our offices would be filled with recent PR grads eager to learn about life at an agency and the ins and outs of the public relations business. But just because a new graduate isn’t working in an agency doesn’t mean they can’t learn about PR and start to plan a career.

Agency 284

Agency Interviews Journalism Instagram 284

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

.” Co-author Robert Brulle has fiercely criticized fossil-fuel companies for “efforts to greenwash their reputations and shift public opinion” and wants to shine a light on the role of PR agencies. The latest release is unveiled in lofty terms on the agency’s own website. Edelman under pressure.

Policies 309

Policies Creativity Reputation Groups 309

ImPRessions - Crenshaw Communications

APRIL 27, 2021

Most of us who work at tech PR agencies stay glued to various media to track breaking news and inform reactive pitching to promote visibility for our clients. It focuses on personal computing in enterprise and offers reliable product information to corporate volume buyers who are purchasing for client-server environments. .

Enterprise 296

Enterprise Journalism Trends Resources 296

5W PR

JANUARY 30, 2025

This evolution reflects broader shifts in how people consume information and how search engines index content. The post The New Era Of Press Releases: Multimedia, SEO, And Social Media Integration appeared first on Public Relations Blog | 5W PR Agency | PR Firm. times more views than traditional text releases.

SEO 143

SEO Social Media Crisis Communications Media 143

Contently - Strategy

SEPTEMBER 30, 2024

From disinformation to privacy violations and incitements to violence, social media’s vast influence has prompted significant legal scrutiny and regulatory responses — which is why it’s important to stay informed on social media laws and how they impact your marketing.

Social Media 107

Social Media Privacy Brand Branding 107

ImPRessions - Crenshaw Communications

FEBRUARY 2, 2022

As a PR agency team , we know that media interviews help build connections between a reporter and a client company. PR agency staff are often busy with multiple clients, so getting other work out of the way while staffing an interview could seem tempting. Give honest and informative feedback. Pay attention during the interview.

Interviews 308

Interviews Media Retail Course 308

5W PR

NOVEMBER 4, 2024

In a field where reputation, differentiation, and trust drive competitive advantage, partnering with a PR agency that understands both the intricacies of the VC landscape and the unique positioning of each firm can be a decisive factor for success. Amplifying Success and Impact Every investment tells a story.

Trends 88

Trends Healthcare Reputation Financial 88

Remote PR Jobs

FEBRUARY 11, 2025

Whether you were a PR Freelance professional or part of a larger agency, it was a go-to platform for helping reporters with expert insights. A starting point could be finding journalists' contact information so you can pitch them directly. Stay ahead in the ever-changing PR world by staying informed.

Media 133

Media Pitching Tools Resources 133

ImPRessions - Crenshaw Communications

JANUARY 5, 2024

From Chris Harihar ’s perspective, generative AI tools like ChatGPT and DALL-E finally gave PR agencies the power to deliver on their promises of AI sophistication. Agency teams will increasingly unlock valuable and time-saving use cases for the tech. Patrice Gamble agrees.

Trends 333

Trends Industry Government Data 333

ImPRessions - Crenshaw Communications

JULY 10, 2020

PR agencies must stay up to date on current events and industry news. While our main goal in PR is staying informed about various industries, from ad tech to zythology , we also need to be plugged into comms and PR. Each episode features a PR pro from a known agency. On the Media.

Sports 332

Sports Radio Retail Advertising 332

ImPRessions - Crenshaw Communications

JULY 6, 2022

Journalists are very busy, so giving them relevant information is key to PR success. Without it, PR professionals not only may fail, but they risk burning bridges by spamming reporters with irrelevant pitches and information. Yet, many PR teams look for technology shortcuts. Getting on the phone. Wire distribution.

SEO 333

SEO Analysis Meeting Travel 333

5W PR

JANUARY 10, 2025

This shift towards sustainable consumption is reshaping the future of alcohol branding, prompting brands to rethink their production processes, packaging materials, and marketing strategies and work with alcohol marketing agencies that can help.

Brand 78

Brand Branding Agriculture Chemicals 78

ImPRessions - Crenshaw Communications

JUNE 30, 2021

Every PR agency team appreciates the importance of relationships with key media outlets and personnel. The most successful agencies have contacts ready to go for any type of announcement or story, but making a connection with a reporter is only part of the equation. There are ways to work around this dilemma.

Media 333

Media Pitching Report B2B 333

ImPRessions - Crenshaw Communications

OCTOBER 13, 2021

In the wake of the Pandora papers tax fraud scandal, legislators are now proposing to penalize law firms, accounting firms and even PR agencies who fail to vet criminal clients. Should the bipartisan proposal become law, it should give large multinational agencies pause. Until you can’t.

Ethics 361

Ethics Facebook Case Study Guidelines 361

5W PR

NOVEMBER 27, 2024

By providing accurate and timely information, it is possible to alleviate concerns, build trust, and prevent the spread of misinformation. Social media, websites, and email can be utilized to disseminate information, engage with stakeholders, and monitor public sentiment. Ensure ease of navigation and accessibility for all users.

Crisis Communications 78

Crisis Communications Crisis Management Crisis Digital PR 78

ImPRessions - Crenshaw Communications

JUNE 1, 2021

For any PR agency team , a major media interview for a company spokesperson is a solid win. Less experienced leaders may need media training or informal coaching to showcase their subject-matter expertise and serve as an organization’s face and voice. A good PR advisor will never let a spokesperson guess when it comes to facts or data.

Interviews 268

Interviews Media Construction Report 268

ImPRessions - Crenshaw Communications

JUNE 24, 2021

There are many skills that are valuable at a B2B (business-to-business) PR agency. Yet at many specialist agencies, some characteristics are more important than others. Then there are the trends in our own PR and comms industry, so there’s plenty of information to digest. . They’re geeks at heart.

B2B 278

B2B Leadership Survey Data 278

Onclusive

DECEMBER 28, 2021

The poll respondents include in-house communicators and PR teams from companies of all sizes, large and boutique PR agencies, freelance PR professionals, and the C-suite. Which PR agency services are most relevant to your business’ primary needs? How do you use data and measurement to inform and shape your earned media strategy?

Industry 221

Industry Crisis Management Measurement Data 221

5W PR

DECEMBER 23, 2024

In today’s environmentally conscious world, sustainable travel has emerged as a powerful force, driving a shift in tourism practices, which is why hospitality marketing agencies are important. Offer comprehensive information on sustainable practices, such as waste reduction, energy efficiency, and responsible sourcing.

Travel 78

Travel Tourism Marketing Local 78

5W PR

JANUARY 20, 2025

AI systems can now track message penetration, audience engagement patterns, and the spread of information across different networks. During crisis situations , these monitoring systems become invaluable tools for tracking the spread of information and public reaction.

Analytics 146

Analytics Strategy System Ethics 146

5W PR

APRIL 5, 2025

Communication Protocols Clear communication protocols establish how information flows during a crisis. Delayed Response Waiting too long to acknowledge a crisis can create an information vacuum that others may fill with speculation or misinformation. The first 24 hours are critical in establishing control over the narrative.

Crisis 78

Crisis Communications Crisis Communications Crisis Management 78

5W PR

JANUARY 7, 2025

The key lies in striking the right balance between local and global strategies by working with a hotel digital marketing agency. Collaborate with international travel agencies and online booking platforms to reach a wider audience. Provide information and booking options in multiple languages to cater to international visitors.

Hotels 78

Hotels Local Marketing Engineering 78