MaccaPR

FEBRUARY 19, 2018

The gym owner insisted these acts were “light hearted and fun” and defended his posts on radio as “we were having fun.we One defender of the gym owner protested: "it was never intended to be posted to Facebook or go ‘viral.’" Babbled the owner on radio: “I can’t control the way this is being portrayed, and I’m regretful for it.

Instagram 98

Instagram Crisis Local Privacy 98

Shift Communications

JANUARY 26, 2015

Serial , the This American Life spin-off podcast phenomenon, debuted in October 2014 and went viral. Edison Research’s report also discovered that for those who listen to podcasts, they listen to podcasts more than any other form of audio, including AM/FM radio and owned music. What does that tell us as marketers? Conclusion.

Radio 60

Radio Viral Content Marketing Study 60

MaccaPR

JULY 16, 2014

Remember those glorious days before Twitter and Facebook, when a marketing executive could be dismissive, casually cruel and outlandishly rude without becoming a viral pariah thanks to social media? Paul Maccabee is president of Minneapolis-based Maccabee , a strategic public relations and online marketing agency. LinkedIn'

LinkedIn 67

LinkedIn Crisis Viral Banking 67

MaccaPR

NOVEMBER 30, 2017

To start, the launch of 'Fearless Girl' by agency McCann New York for its financial client, State Street Global Advisors (SSGA), generated 4.6 Audette concurs: "When you think of traditional media platforms – print, TV advertising, billboards, radio – you think about high volume and mass reach to millions across a broad demographic.

Marketing 76

Marketing Consumer Measurement Viral 76

Prowly

DECEMBER 13, 2024

Online monitoring, social media listening, TV, radio and print monitoring. Large in-house teams and agencies Professionals who need an all-in-one Cons Can get quite expensive There's no free trial MONITOR MENTIONS BEHIND THE PAYWALL Why should you monitor newspapers and print media? What monitoring features does it offer?

Print 104

Print Tools Software Media 104

Shift Communications

DECEMBER 1, 2016

And it went completely viral – with mentions on radio shows around the country, Good Morning America , lifestyle press like Woman’s Day and other business outlets. cta] The post 5 Business Press Hits & The PR Strategy Behind Them appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Strategy 60

Strategy Print Insurance Insurance 60

Buzzstream

MARCH 13, 2024

Traditional PR may encompass online media but mainly focuses on newspapers, magazines, radio, and TV. This piece went viral, gaining major news coverage in the space due to the timeliness of the campaign and the creative way it came together. For example, agency Kaizen reported a 7-point increase in DR from three campaigns.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

SEPTEMBER 4, 2024

In this episode, I spoke with Hana Montgomery , the founder and managing director of the digital PR agency Shout Bravo. Since not many agencies do pitching and content ideation for international clients, I thought I could learn a lot from speaking with her—and I was not disappointed. I’m not going to lie. Vince: Yeah.

Internal 62

Internal International Digital PR Course 62

Solo PR Pro

JULY 21, 2020

The story of Captain Tom captured the hearts and minds of people sitting at their home office desks, their television sets and their kitchen radios. But this isn’t a story of how ‘things just fell into place’, this is evidence of the power of PR and how good storytelling and authentic stories can go viral.

Viral 71

Viral Analysis Television Radio 71

MaccaPR

JANUARY 15, 2019

“From a branding and marketing perspective, the Fiji Water Girl Photobombing Stunt was a combination of product placement and social media brilliance,” concludes Stacey Hintermeister, Group Director at the Minneapolis agency CBX. As an agency that’s performed our share of branded publicity stunts (from carving then-Gov. 2 - Surprise!

Marketing 78

Marketing Viral Consumer Brand 78

Buzzstream

MAY 19, 2022

I worked at a content marketing agency, Siege Media , for six years, and with every successful and failed campaign, I learned a new lesson. This question immediately spurred a heated Slack debate at our agency about whether or not it is acceptable to put pineapple on pizza. The correct answer is that it is not.

Survey 90

Survey How To Reddit Pitching 90

MaccaPR

JANUARY 15, 2019

“From a branding and marketing perspective, the Fiji Water Girl Photo Bombing Stunt was a combination of product placement and social media brilliance,” concludes Stacey Hintermeister, Group Director at the Minneapolis agency CBX. As an agency that’s performed our share of branded publicity stunts (from carving then-Gov. 2 - Surprise!

Marketing 48

Marketing Viral Consumer Brand 48

The Stalwart Blog

APRIL 26, 2020

Dave Oates: When I went to the private sector about 20 years ago, I started as a promotional PR guy working for a couple of agencies. I listen to a few radio stations throughout the day, and they always do this. I’ve even heard of news radio programs where they post the stuff on their website to get people to go to their website.

Crisis 78

Crisis Local Facebook Social Media 78

MaccaPR

MAY 28, 2015

Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. million views on YouTube? Source: Forbes ).

Film 48

Film Marketing YouTube Advertising 48

Norton's Notes

SEPTEMBER 25, 2015

Growth hackers focus on low-cost and innovative alternatives to traditional marketing, e.g. utilizing social media and viral marketing instead of buying advertising through more traditional media such as radio , newspaper , and television. [3]

Marketing 28

Marketing Employee Wikipedia Data 28

NewsWhip

NOVEMBER 11, 2021

That happened this week with NFL star Aaron Rodgers, who tested positive for Covid-19 and eventually revealed that he had not taken the vaccine during a controversial radio show in which he criticized the media and the ‘woke mob’. If you expand our Timeline to focus on public interest, here’s what it looks like before the radio interview.

Reputation 78

Reputation Brand Branding Reddit 78

MaccaPR

SEPTEMBER 3, 2014

Chief marketing officers are in love with the idea of breaking a GUINNESS WORLD RECORDS® event record and having their brands bask in the seemingly viral eruption of TV, radio, print and online buzz that comes from that honor. The 3,010-pound scoop of strawberry ice cream generated 769 TV, radio and other media mentions for $1.7

Viral 88

Viral Marketing Guidelines Local 88

NewsWhip

MAY 27, 2021

In the digital age the rules for reaching an audience change almost constantly, but agencies are rising to the challenge of high expectations for content on newly emerging channels.?. For the most part, they weren’t in their cars, they weren’t listening to the radio. Paul Quigley, CEO and Co-Founder, NewsWhip.

Healthcare 78

Healthcare Storytelling Communications Local 78

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. This includes op-eds and talk radio Instruction : This comes in two forms. It covers things like public broadcasting services: National Public Radio, and Public Broadcasting Service.

Ethics 52

Ethics Communications Print Television 52

Buzzstream

OCTOBER 16, 2024

You were at an agency, you were at a media vision and rise at seven. Can you tell us about going viral? Thea: Yeah the first time I went viral was just after, I think it was just after I finished university. Thea: So yeah, so that was my first experience of going viral. Then you made the switch to being a freelancer.

Viral 62

Viral LinkedIn Insurance Insurance 62

Flatiron Communications

NOVEMBER 14, 2014

And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. I’ve thus been keeping tabs on a startup called Niche with which giant agency Weber Shandwick reportedly just cut a strategic partnership. ” The Flack Appointment TV Buzzfeed Influence JOurnalism Niche.co

Media 34

Media Mobile Pinterest Journalism 34

Flatiron Communications

NOVEMBER 14, 2014

And radio too has morphed into time-shifting mode with the growing popularity of (once left-for-dead) podcasting. I’ve thus been keeping tabs on a startup called Niche with which giant agency Weber Shandwick reportedly just cut a strategic partnership. ” The Flack Appointment TV Buzzfeed Influence JOurnalism Niche.co

Media 28

Media Mobile Pinterest Journalism 28