ImPRessions - Crenshaw Communications

JUNE 21, 2018

Journalists look for pitches that are backed up by data in the form of charts, graphs, tables, or interactive infographics. Infographic from a 2017 article in MarTech Advisor. Infographics also offer SEO opportunities for both the news outlet and the sponsor. Certainly marketing data analysis can help identify the targets.

Storytelling 189

Storytelling Data Data-Driven PR Infographics 189

5W PR

MARCH 1, 2025

Short-form videos, infographics, and interactive polls help break down complex betting concepts into digestible pieces. Data-Driven Market Analysis Understanding and communicating market trends strengthens PR efforts. Social media channels offer ideal venues for educational micro-content.

Education 78

Education Analysis Measurement Infographics 78

5W PR

FEBRUARY 9, 2025

Share original research, industry analysis, and customer success stories that journalists can reference. Focus on truly newsworthy announcements and include multimedia elements like images, videos, and infographics that make your story more shareable. Press releases still matter but require a modern approach.

Strategy 78

Strategy Case Study Pitching Measurement 78

Cision

JUNE 23, 2016

A persona is an analysis of someone’s interests, buying habits, demographics and that of their closest family and friends. The two teams have faced off more than 2,500 times in more than a century of play. So how do these legendary teams’ fan bases compare on Twitter? What’s a persona?

Enterprise 200

Enterprise Infographics Software Mobile 200

Cision

DECEMBER 20, 2017

Infographics can be especially useful because they explain complex topics with the use of visuals. Department of Treasury’s Bureau of Economic Analysis and put it in a colorful, informative infographic. If you use visuals, more people will see your content. In this example, Fisher Investments took data on U.S.

Industry 222

Industry How To Insurance Insurance 222

Contently - Strategy

AUGUST 15, 2024

Perform SEO analysis Even though the world of SEO is changing , it’s still so important to your overall content strategy. An SEO analysis can help you answer important questions such as, but not limited to: How many of your customers come in from a search for something related to your product vs. a search for your specific company?

Content Marketing 65

Content Marketing Strategy How To Marketing 65

5W PR

FEBRUARY 22, 2025

Visual storytelling through infographics, videos, and interactive content helps break down complex concepts. For example, when discussing military drone technology, PR teams highlight how these systems help protect service members’ lives and improve battlefield awareness rather than detailing the intricacies of their operating systems.

Publicity 78

Publicity Privacy Technology Ethics 78

Contently - Strategy

AUGUST 21, 2024

CoSchedule’s exhaustive analysis offers us insights that can help fine-tune our posting schedules to align with when our audiences are most active and engaged. A growing shift from mornings to evenings One of the most intriguing insights from CoSchedule’s latest analysis is the shift in prime posting times from mornings to evenings.

Social Media 69

Social Media Media Real Estate Analysis 69

Cision

JANUARY 11, 2017

The Buzzsumo study that I referenced earlier shows that the infographic is the most shared piece of content — outperforming the next most shared content type by thousands of shares on average. According to the study, here are the most shared content types in order of popularity: Infographics. List posts. What posts. How to posts.

Strategy 120

Strategy Infographics Content Marketing Study 120

Onclusive

MAY 10, 2018

I never start a new project with a client without conducting a competitive review and a market analysis so I better understand the landscape in which they’re operating.” “In our world of getting-shorter-all-the-time attention spans, pictures (videos, infographics, etc.) 3–Visual Storytelling.

Storytelling 230

Storytelling Technology Tools Infographics 230

Prowly

FEBRUARY 3, 2025

Think about: Sentiment analysis Ask AI to analyze customer feedback and social media mentions to understand your audience's emotions and brand perception. Customer analysis Process large volumes of information, such as customer reviews and comments, to extract key themes and focus on them for effective short-term wins.

Examples 104

Examples Brand Branding How To 104

Cision

APRIL 13, 2017

As they try to make their content more interactive and share-able for their audiences, journalists are incorporating more elements like images, videos, and infographics. This year’s State of the Media Report proved that multimedia is growing exponentially in importance for journalists.

Media 210

Media Automotive Resources Product Launch 210

Shift Communications

OCTOBER 9, 2014

Here’s a fun infographic from the folks over at Domo about how much is happening in an Internet minute. Recently we had the opportunity to do some advanced analysis of Facebook’s impact on retail sales for a client, and the chart looked like a hockey stick in the wrong direction – just fell off a cliff. Lots and lots of content.

Content Marketing 158

Content Marketing Marketing Facebook Creativity 158

Contently - Strategy

JULY 10, 2024

Whether you’re publishing sporadic social posts or managing a full-fledged content marketing machine complete with white papers, video projects, and infographics galore, an editorial calendar is critical for staying on track (and sane). Don’t rely solely on ChatGPT content analysis.

Analysis 52

Analysis How To Content Marketing SEO 52

Sword and the Script

OCTOBER 21, 2014

Infographic: Millennials and Social Commerce. Instead of simply regurgitating those statistics and then providing commentary, I’m going to blend the two here in simple and blunt analysis. If you enjoyed this post, you might also like: Infographic: Social Media Short Hand for the un-Social CMO. 500 Social Media Study.

Social Media 125

Social Media Study Blogging Company 125

Cision

JULY 13, 2016

For example, blog posts, social media posts, infographics and video clips are all ways to break down larger pieces of content and reach audiences across multiple platforms. Repurpose to Realize More Results. Modern-day communicators have a tool shed full of tactics for recreating and repurposing content. Image via Pixabay: 1.

Content Marketing 120

Content Marketing Infographics Employee Analysis 120

Sword and the Script

SEPTEMBER 10, 2020

Here’s what the numbers look like broken out: 68% of B2B tech prospects have engaged with webinars 45% videos 43% in-person events 38% white papers 36% blog posts 32% advertisements 25% infographics 24% social media, and 17% eBooks. If you use any of the major marketing automation tools, you can gather your own data with a little analysis.

B2B 117

B2B Consumer Marketing Survey 117

The Proactive Report

JUNE 15, 2016

Statistical Analysis and Data Mining. Analysis and Application: This is about seeing the bigger picture. Create innovative and engaging marketing assets including infographics, slideshares, social posts, landing pages, podcasts, animated gifs, product collateral, email offers, and other tools as needed.

LinkedIn 100

LinkedIn SEO Infographics Data 100

Prowly

FEBRUARY 13, 2025

Publish posts, infographics and videos that will help build your brand awareness and create a space for people to connect and engage. Moreover, you can use sentiment analysis features to quickly understand the tone of the mentions. You can set custom alarms and a list of keywords that are crucial for building your brand awareness.

Measurement 104

Measurement Tools Brand Branding 104

Shift Communications

SEPTEMBER 18, 2017

We see the future: a prediction of what my blog’s likely traffic over the next 12 months will be, based on machine learning analysis of the past 5 years. They’d refer me to a Creative Services team to prepare video, audio, and infographics so that they’re in publication – with links to my website – in January.

Analytics 132

Analytics Data-Driven PR Data Software 132

Shift Communications

JANUARY 2, 2019

For example, if you conduct a proprietary survey you can maximize the results via an infographic, parsing out specific data points exclusively for media and creating a series on your blog or social channels. No plan is complete until a deep analysis of the results has been performed. Measure and Improve. Annie Perkins.

Analysis 95

Analysis Infographics Internal International 95

Cision

JANUARY 16, 2017

” One of the biggest issues with this type of analysis is representative sampling, the statistical concept that conclusions made about a group of people included in an analysis are broadly applicable. The key phrase is “similar businesses.”

Data 120

Data How To Retail Ethics 120

Presspage

JANUARY 30, 2024

The ease of access and digestibility of multimedia content, including videos, infographics, and interactive visualizations, correlates with higher investor satisfaction and confidence in the information being conveyed. Take, for instance, a company using an infographic to break down its financial performance over the past fiscal year.

Infographics 78

Infographics Financial Video Leadership 78

Shift Communications

DECEMBER 27, 2016

TOP DATA-DRIVEN PR TRENDS OF 2016: INTERACTIVE INFOGRAPHICS. This includes the evolution of the traditional infographic. The over saturation of media with infographics has killed the effectiveness of the once widely-used supplement. It’s no secret that improved access to data is changing the way marketers and communicators work.

Infographics 68

Infographics Analytics Data-Driven PR Social Media 68

Presspage

NOVEMBER 6, 2017

With the added value of qualitative analysis, it’s possible to keep track of your performance and use it to base future predictions and strategies on. Number of downloads for offered white papers, videos, infographics etc. Still, there are several ways to quantitatively measure the ROI of PR. Quantitatively measuring PR results.

Measurement 97

Measurement Comparison Advertising Advertising 97

Agility PR Solutions

NOVEMBER 12, 2019

Whether simple stock imagery or detailed infographics, visual content makes […]. In a world where more than 500 million of us are posting nearly 100 million photos and videos on Instagram every day, it goes without saying that visuals are a necessity on social media. And that’s especially true when it comes to your marketing program.

Social Media 105

Social Media Infographics Media Instagram 105

Buzzstream

DECEMBER 5, 2023

Example: Let’s use an example: We’re trying to drive search engine visibility for a company that makes data analysis and statistics software. While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews.

Resources 103

Resources Infographics Analysis Writing 103

Buzzstream

APRIL 16, 2025

And to piggyback off of that the thought that this is something that I’m working on now is analysis on link relevancy and kind of the true impact over just pure link volume. So if there’s an infographic on a page, it won’t read it. So what is that gonna do to the infographic? Vince: Yeah. Vince: Yeah.

Digital PR 62

Digital PR SEO Agency Infographics 62

Newsfile

NOVEMBER 14, 2023

pic.twitter.com/7BX9N3ZWyK — Amazon (@amazon) November 21, 2020 Deloitte: Projected Rise in Holiday Retail Sales Deloitte’s press release offers a detailed forecast of holiday retail sales, emphasizing their market analysis expertise and providing insights into upcoming consumer spending trends.

Examples 116

Examples Retail Energy Product Launch 116

Sword and the Script

APRIL 26, 2022

Among the most popular content formats for early-stage research were infographics (62%), blogs (58%) and podcasts (56%).”. If you enjoyed this post, you might also like: The Average Cost of a B2B Content Asset is $2,791 [Data Analysis]. It also asked about content formats by stage in the buying process: Top of the funnel. Mid funnel.

B2B 99

B2B Case Study Survey eBook 99

Buzzstream

JANUARY 28, 2025

In our SEO and digital PR analysis , weve seen huge jumps in organic traffic for sites from links gained through digital PR. Data visualization/infographics by 34%, and videos by 33%. Statistics About Results 24. 46% believe a digital PR campaign takes 3-6 months to see measurable results. BuzzStream ) 25. Industry-Specific Stats 26.

Digital PR 71

Digital PR Brand Branding SEO 71

Contently - Strategy

SEPTEMBER 21, 2018

Yet we often see brands new to content leaning too heavily on one or two individuals to handle all strategy, creation, editing, and data analysis. Some of those pillars like strategy and analysis call for full-time oversight. Visual assets like infographics are more expensive.) Using too many tools.

Content Marketing 111

Content Marketing Print Analysis Web 111

Stephen Waddington

JULY 11, 2017

Analysis is based on 20 countries and different types of organisations including companies, non-profits, governmental, and agencies. Most organisations use more elements like online videos, infographics and instant photos in their messaging. The 136 page report is available as a free download. . #1 1 Visualisation in communication.

Communications 115

Communications Publicity Survey Newspapers 115

Cision

MARCH 29, 2017

Based on the report’s findings, the Cision team put together this infographic that provides the latest media industry statistics and tips for communicators looking to improve their relationships and success rates with influencers as well as their earned media opportunities.

Brand 120

Brand Branding Media Infographics 120

Agility PR Solutions

FEBRUARY 25, 2020

That’s how big the influencer marketing industry can become this year, according to statistics gathered by infographic design agency Milkwhale. The company’s research reported that content delivered by influencers returns 11 times the return of investment over conventional digital marketing. for each dollar spent on […].

Industry 91

Industry Infographics Marketing Agency 91

5W PR

NOVEMBER 11, 2019

Mint.com, an unknown and an early adapter to data analysis, was conducting various analyses and reported that Redbox was not only jumping into the fray, but taking away a good market share. Companies that have been quick to migrate from spreadsheets and PowerPoint to infographics also attract more attention. So, too will its message.

Data 68

Data Telecommunications Infographics Retail 68

Sword and the Script

FEBRUARY 29, 2020

Data analysis of millions of articles and surveys thousands of bloggers find long-form content outperforms short form. 1) Long-form wins in data analysis of 700,000 articles by SEMrush. That’s according to a data analysis of more than 700,000 articles by SEMrush , which makes a tool for analyzing web content. Invisible Content.

Content Marketing 79

Content Marketing Study Analysis Marketing 79