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Huffington Goes Viral with Data Science – You can Too

Flack's Revenge

They reported the experiences of social teams and editors at some of the largest broadcast, print daily and native web outlets. Their efforts have propelled merely popular stories into through-the-roof viral successes. Project Fortune Teller: Data Predict Viral Success. The meetup was about Data Science in the Newsroom.

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Top 7 Print Media Monitoring Tools in 2025 (+ Pricing)

Prowly

With a solid tool, you should be able to track every print mention, access licensed content so you can show your clients the actual articles they were mentioned in, and gather valuable data on how your brand is portrayed in the media. Start monitoring print media mentions and get a better overview of how your brand is performing.

Print 104
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What is a PR Campaign? How-to Guide with Examples (2025)

Prowly

Post-campaign analysis is equally important. Instead of focusing on just one channel, these brands cast a wide net, hoping to get noticed on TV, in print, through influencer campaigns, and more. They monitored what happened with the 2013 Superbowl and, when electricity suddenly went out, one tweet made them go viral.

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Best PR Crisis Management Software Comparison: 6 Options to Consider

Prowly

Sentiment analysis Usually, you'll see some fluctuations in brand sentiment: some rises or drops in positive to negative sentiment ratio. Take Aldi's #freeCuthbert campaign: they turned what could have been a legal PR nightmare into a viral success. What makes a reputation management red flag?

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A Look at the Media Monitoring Tool Truescope is Bringing to the U.S. [PR Tech Briefing]

Sword and the Script

It provides monitoring for print news, online news, broadcasts, podcasts and social media. This also works for viral content – like a retweet on Twitter. This includes key charts such as volume of coverage, share of voice, and sentiment analysis. Croll left open the idea that could change in the future. Workspaces.

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5 Common Misperceptions of Social Customers

Cision

In their book, “Think Like a Freak,” Stephen Dubner and Steven Levitt describe an group of marketers who assert that video advertising is four times as effective as their print advertising. Berger describes six attributes that most “viral” word-of-mouth brands and products share: Social Currency. Conclusion.

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Why it’s Important to Monitor Trending Topics

Critical Mention

Industry and competitor analysis are also benefits of following trends. Competitor analysis helps you fine-tune or even completely revamp your messaging based on the data you collect and may also help with product development. 2) Where is the topic going viral? LinkedIn Content Suggestions.

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