Agility PR Solutions

MARCH 25, 2019

The decline of ad-supported television is driving down audience engagement with brands, according to new analysis of consumer conversation patterns by Engagement Labs, which finds the conversation frequency among the most prolific consumer conversationalists—young people—has plummeted.

Consumer 131

Consumer Branding Brand Television 131

Cision

NOVEMBER 14, 2017

If you are leveraging different channels for your various marketing campaigns, it’s important to rope in each one as part of the earned media analysis. Everything from your content marketing to social media to PR (including print, online, and television or radio mentions) needs to be part of the equation.

Measurement 166

Measurement Strategy Media Analytics 166

Agility PR Solutions

AUGUST 8, 2022

The television realm remains an indispensable component of our society. There are often moments when my clients have an immediate need to get information out to the community, and the most effective means to do that is often by contacting media outlets and broadcasting directly on television. The post 3,2,1… Action!

Television 167

Television Community Industry Media 167

Critical Mention

OCTOBER 25, 2021

The third installment of HBO Max’s hit series “Succession” was one of the most highly anticipated seasons of television in 2021. For those who don’t watch, Succession follows the dysfunctional Roy family, whose patriarch, Logan Roy, owns and operates the largest media and entertainment company in the world.

Media 162

Media Fashion Television Radio 162

Agility PR Solutions

OCTOBER 13, 2021

The field of public relations is a constantly-evolving one that is influenced by changes in technology, television and radio. Social media is another major influence in the PR landscape, and one that has revolutionized the field, opening it up to new channels of communication between PR professionals and target audiences.

Television 183

Television Radio Social Media Technology 183

Cision

JUNE 6, 2017

In an era where paid advertising access to consumers on television, radio, and print is drying up, influence marketing may become a primary source of consumer connection. The celebrity: Not long ago, to be a celebrity, you had to write a book, star in a television show or movie, or launch a record. 19 percent were piloting a program.

Marketing 239

Marketing Television Handbook Web 239

Business Wire

APRIL 25, 2017

It’s not by accident that local televised news broadcasts offer a taste of the stories coming after a commercial break, what can be considered a form of a headline. Share your news socially A core component of BizWireTV is news-related data analysis powered by Business Wire’s NewsTrak reports and NUVI social media tracking.

Television 157

Television Video Travel Facebook 157

Sword and the Script

AUGUST 4, 2020

Look for our session titled, “Earned Media Trends and Best Practices Revealed in an Analysis of the 2020 JOTW Communications Survey.” television networks, including Spanish-language networks and original programs from over-the-top streaming providers, and over 2,500 brands and theatrically released movies.”

Media Relations 179

Media Relations Media Print Software 179

5W PR

JANUARY 17, 2017

A few of the most popular PR analysis tools include: Content Analysis–Is your core narrative being reported accurately in the press? For instance, if your company or product was mentioned on a television show that had 1 million viewers, that would count as 1 million media impressions.

Measurement 90

Measurement How To Television Analysis 90

Cision

OCTOBER 13, 2016

Furthermore, according to the Pew Research Center , 24 percent of Americans don’t have cable television — 15 percent are cord-cutters, or people who abandoned satellite or cable TV, and the other 9 percent never had cable in the first place. When the news gets you down, let Nate Silver’s fact-based analysis calm your nerves.

Policies 120

Policies Analysis Television Survey 120

Cision

FEBRUARY 16, 2016

With insights from 346 journalists, bloggers and influencers along with analysis from Cision’s Media Research team, you can stay ahead of the curve and earn more media mentions. In 2015, Twitter introduced new tools Curator and Moment to help journalists curate and embed tweets on websites, mobile apps and television.

Report 120

Report Media Television Pitching 120

Prowly

FEBRUARY 28, 2025

Step 3: Analysis Consider context. Be sure to check mentions in print magazines, radio programs, and television. And it is easier to find unlinked brand mentions if you are notified about new ones as they come in. Step 2: Proper search Focus on domain authority to find and prioritize valuable mentions.

SEO 104

SEO Print Social Media Tools 104

PRSay

NOVEMBER 10, 2016

TVEyes has been working for some time to create a new service that meets the needs of national brands to know more about the appearance on television of their logos, products and people. The specific areas we’re developing solutions for include: facial, logo and object tracking across broadcast television.

Television 79

Television Sports Web Advertising 79

Buzzstream

NOVEMBER 19, 2024

On the other hand, I’ve had digital PR campaigns like this one on city skylines start online: And then get featured on television news segments: Next, let’s look at KPIs and goals. She told me, “B ringing journalists in earlier, around the data analysis stage, will help them consider where the story fits best in their upcoming news schedule.

Digital PR 71

Digital PR SEO Radio Guidelines 71

ImPRessions - Crenshaw Communications

APRIL 12, 2018

Offer an analysis to the business broadcast press. For guests, podcasting typically requires less effort and preparation than television appearances, and the medium offers an intimacy that print media cannot match. Activate your CEO for a comment on what it might mean. A scandal like a privacy breach? Relevant legislation pending?

Leadership 149

Leadership B2B Tools Conference 149

Stephen Waddington

AUGUST 3, 2017

Ofcom’s latest report is packed with data and analysis. The 240 page report is packed with data and analysis. 2 Over the top television. It should be part of your marketing, media or public relations planning toolkit. The Ofcom Communication Report 2017 tells the story of changing media consumption and behaviours in the UK.

Report 100

Report Communications Analysis Television 100

Stephen Waddington

SEPTEMBER 5, 2018

A growing third party technology market has developed alongside social media platforms and internet publishers to address the opportunity to turn content and conversation into competitive intelligence, trends analysis and brand insight. for web content, LexisNexis or Factiva for news, and TVEyes for broadcast television.

Web 68

Web Social Media Tools Enterprise 68

Mindful Marketing

OCTOBER 9, 2022

by David Hagenbuch - professor of marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing Millions of baseball fans were recently watching televised games when they were unexpectedly hit by a pitch! Smile is a psychological horror movie featuring murders that begin and end with evil smirks.

Consumer 81

Consumer Marketing Television Viral 81

Bianchi Biz Blog

SEPTEMBER 5, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.

Marketing 100

Marketing Radio Automotive Television 100

Critical Mention

FEBRUARY 20, 2020

Measure Your Reputation with Sentiment Analysis. Organizations need to be able to track sentiment analysis and see that all mentions are positive. Commentators can strongly benefit from being able to track names and mentions to create polls, make voter-popularity claims and provide statistical analysis to their audiences.

Reputation 105

Reputation Branding Brand Analytics 105

5W PR

JANUARY 17, 2020

Some of the most popular ways of measuring Public Relations include: Content Analysis –Is your core narrative being reported accurately in the press? For instance, if your company or product was mentioned on a television show that had 1 million viewers, that would count as 1 million media impressions.

Measurement 78

Measurement Publicity Television Analytics 78

Burrelles Fresh Ideas

FEBRUARY 27, 2024

Viewership History is Made CBS’ broadcast of Super Bowl LVIII on Sunday was the most-watched television event in US history, according to Nielsen figures — with 123.4 To put it in perspective, this year’s big game was the most-watched US television broadcast since the moon landing.

Sports 86

Sports Television Advertising Advertising 86

Sword and the Script

MAY 11, 2019

I have seen firsthand in my own analysis – across many B2B tech press releases – that readership has fallen precipitously. For Hotel.com: A television “ad was measured with scores varying over the months from an ABX Index of 85 to 91 – which is a large enough change to be statistically significant. No one will read it.

Study 162

Study Media Relations Media B2B 162

Mindful Marketing

MAY 21, 2023

The three interviewees provided some excellent analysis of the two specific campaigns, but what about the general idea of religion using paid-for mass communication? ” Still, CCP remained circumspect, “Maybe the fact we’re having this discussion is proof the ads are accomplishing their purpose.”

Advertising 91

Advertising Advertising Television Radio 91

Cision

APRIL 4, 2016

An analysis of almost a billion information cascades on Twitter news, videos, and photos has produced the first quantitative notion of whether something has indeed gone viral, thereby enabling further research into topic experts, trending topics, and viral-incident metrics. The Secret to Viral Success. Marketing Research , 24 (4), 10-15.

Viral 120

Viral Journalism Advertising Advertising 120

NewsWhip

APRIL 27, 2023

Using benchmarks and comparative analysis, RivalIQ enables you to uncover new opportunities or trends, and track results across all major social media platforms. TVEyes TVEyes is a broadcast media monitoring tool that enables users to search, view, analyze, and report-on international television, radio, and podcast content.

Tools 78

Tools Communications Pinterest Analytics 78

Stephen Waddington

MAY 10, 2022

It’s good that Parliament is focusing attention on the burgeoning sector, however its analysis focuses on areas of risk and fails to recognise the opportunities for the influencer market to create value. The report is a damning read on a fast growing and emerging part of the creative sector.

Marketing 78

Marketing Government Advertising Advertising 78

Agility PR Solutions

OCTOBER 10, 2019

Marketing efforts can include print media, television commercials, online advertisements, social media platforms and special events. Public relations is both an art and a science. It’s the practice of creating awareness by marketing a business, product or person.

Television 68

Television Fashion Print Advertising 68

Doctor Spin

OCTOBER 16, 2023

But as the digital landscape evolved, so did PR. Social media, blogs, podcasts, and other online channels presented new opportunities for communication. Digital PR emerged as an extension of traditional PR, incorporating new platforms and tactics.

Digital PR 83

Digital PR SEO Engineering eBook 83

Landis PR

APRIL 29, 2024

Key services: Strategy and Organizational Culture Strategic Communications, Public Relations and Branding Public Affairs and Corporate Responsibility Data Analysis and Future Scenarios Crisis Communications Top Advice for Foreign Companies Navigating Media and Communications Environment in Finland 1.

Radio 64

Radio Pinterest Television Government 64

Flack's Revenge

NOVEMBER 29, 2021

Analysis: It was great to see the PR rep be the adult in the room, or car – and not drinking the Kool-Aid. Kendall: Just feed me the metadata, anything that’s gonna move the market on me reputationally, yeah? Phone notification chimes). Greg: Uh-huh, uh-huh, yeah. Uh, media monitoring department over here.

Pitching 156

Pitching Conference Enterprise Course 156

Mindful Marketing

FEBRUARY 14, 2021

Such hijinks are funny for a television sitcom, but what happens when commercials use conflicting verbal and visual cues, particularly on TV’s biggest stage?

Pharmaceuticals 107

Pharmaceuticals Advertising Advertising Ethics 107

Mark My Words

JUNE 3, 2021

“People don’t go anywhere near him and television is not his medium that’s a big problem. . “I think he has the personality of a supply teacher, probably a geography supply teacher and this is what the panic is. “We’ve begun to do that, taken some really, really important steps. .

Interviews 60

Interviews Television Leadership Analysis 60

Flack's Revenge

NOVEMBER 29, 2021

Analysis: It was great to see the PR rep be the adult in the room, or car – and not drinking the Kool-Aid. Kendall: Just feed me the metadata, anything that’s gonna move the market on me reputationally, yeah? Phone notification chimes). Greg: Uh-huh, uh-huh, yeah. Uh, media monitoring department over here.

Pitching 156

Pitching Conference Enterprise Course 156

Journalistics

MAY 26, 2015

Local television is seeing an uptick in viewership, particularly around the evening news. I would have liked to see more analysis on this dynamic in this year’s report, but trust Pew will provide additional research around this topic throughout the year.

Newspapers 71

Newspapers Mobile Media Facebook 71

Shift Communications

SEPTEMBER 26, 2016

Ethnographic Analysis. If our shop had televisions, we could ensure they were tuned to a less distracting channel, such as the weather. Feelings : this is another part of Spradley’s framework which is difficult to identify. One interesting artifact is that, despite the selfie culture, there are almost no selfies taken at this location.

Study 60

Study Examples Local Television 60

Beyond PR

OCTOBER 14, 2016

Women are positioned as experts during morning show news coverage only 26 percent of the time, says the Women’s Media Center’s #WhoTalks analysis of on-air guests. The study identified relative gender bias found within primetime and morning television shows during the first quarter of this year. The challenge goes beyond on-air guests.

Public Affairs 40

Public Affairs Analysis Television Infographics 40