Melissa Agnes

NOVEMBER 19, 2014

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. A crisis is a change. Some crises need immediate intervention, while others can be addressed through a slower, more analytical fashion. Adaptive Crisis Response. There are few standards in crisis. Tune in here.

Crisis Management 266

Crisis Management Crisis System Policies 266

Remote PR Jobs

OCTOBER 29, 2024

Maybe you helped pull together a campaign that needed ideas from design, copywriting, and analytics teams. Crisis Management Skills Crises can be intense, but that’s when communication and problem-solving skills shine.

Publicity 221

Publicity How To Examples Crisis Management 221

5W PR

FEBRUARY 24, 2025

Crisis management in the defense technology sector requires meticulous planning, precise execution, and constant readiness. When a crisis hits, organizations must respond swiftly and effectively to protect their reputation, maintain stakeholder trust, and minimize potential damage.

Crisis 78

Crisis Crisis Management Technology Exercises 78

5W PR

MARCH 17, 2025

Data Analytics: Converting Information into Action Modern security programs generate massive amounts of data. This allows analytics tools to flag anomalies that might indicate threats. One major retailer’s analytics system processes 3 trillion security events annually, using AI to reduce false positives by 90%.

Crisis 78

Crisis System Analytics Analysis 78

Shift Communications

FEBRUARY 4, 2019

Analytics should be an important component of the work we do as public relations professionals, but how can we leverage analytics tools to serve our needs? However, because awareness and perception are inherently difficult to measure, it’s important to measure their indirect impact, which can be done using Google Analytics.

Analytics 141

Analytics Google Creativity Publicity 141

Critical Mention

MARCH 23, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — now integrates with Google Analytics, a crucial tool for data-oriented PR and marketing professionals. Critical Mention clients can now view Google Analytics metrics directly in Critical Mention reports.

Analytics 154

Analytics Google Radio Web 154

5W PR

JANUARY 24, 2025

PR professionals now manage an intricate mix of content creation, community management, and crisis response across platforms like TikTok, Instagram, and LinkedIn. Measuring Success Through Social Media Analytics PR measurement has moved far beyond simple metrics like impressions and reach.

Social Media 109

Social Media Brand Branding Crisis Management 109

Presspage

NOVEMBER 8, 2024

To keep your company from falling into this PR trap, this blog post will teach you everything you need to know before you can get started with your crisis communication strategy. Let’s start with what crisis communication is. What is crisis communication? However, crisis comms isn’t just about the actual communication part.

Crisis Communications 78

Crisis Communications Crisis Communications Employee 78

Shift Communications

SEPTEMBER 5, 2017

Last week, SHIFT and NATIONAL Public Relations (SHIFT’s parent company) had the honor of representing the public relations world at the Measurement For Growth Google Analytics™ Certified Partner Summit. Before devising a launch plan, a crisis comms plan, or any communications plan, what data do you check? Where to Start.

Analytics 143

Analytics Google Data Technology 143

Onclusive

DECEMBER 6, 2021

Last week, we reviewed the ROI rankings of the top media monitoring and PR analytics software solutions, including Onclusive, Meltwater, Cision and Muck Rack, based on the G2 Crowd 2021 report. This week, we are focusing on comparing comprehensive media monitoring and social listening capabilities for these providers.

Media 370

Media Comparison Software Enterprise 370

5W PR

OCTOBER 18, 2024

Use social media analytics to track engagement and optimize strategy. Crisis Management Planning Identify potential crisis scenarios and develop a plan for response. Designate a crisis communication team to handle media inquiries and public statements. Train the spokesperson on crisis communication techniques.

Strategy 78

Strategy Marketing Crisis Communications Analytics 78

5W PR

MARCH 28, 2025

Recent data shows that 57% of fintech companies experienced a significant crisis event in the past three years, with reputation damage cited as the top concern. This reality makes it essential for fintech leaders to master crisis management. Building Your Crisis Response Framework The first 24 hours of a crisis are critical.

Financial 78

Financial Technology Leadership Reputation 78

Melissa Agnes

JANUARY 29, 2015

I speak and often write about the use of mobile technology for crisis communication and crisis management. We know that, in most cases, your organization’s website should be the official home base for your crisis communications. White paper: Dark Websites as a Crisis Communications Strategy. Tweet this!)

Crisis Communications 154

Crisis Communications Mobile Google Crisis 154

Remote PR Jobs

SEPTEMBER 27, 2024

Monitoring and Analytics Monitoring the performance of your press release is essential to understand its impact and reach. Analytics Platforms: Google Analytics and social media analytics tools measure traffic, shares, and engagement generated by your press release.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

Deirdre Breakenridge

MAY 13, 2019

In order to make sense of all that “noise”, social listening, monitoring and analytics tools. on the Talkwalker listening & analytics platform. By the time you’d detected a surge in negative sentiment, the crisis would already be well underway. have become essential parts of the marketing and PR toolbox.

Training 399

Training Video Analysis Data 399

Prowly

JANUARY 29, 2025

Use Google Analytics to track direct and organic traffic. You can also use the analytics features provided by each platform. Track with tools: use CRMs or analytics software. Use analytics tools to track negative patterns, compare industry trends, and evaluate potential impacts on your brand. How to do it? How to do it?

Measurement 104

Measurement Brand Branding Analytics 104

Melissa Agnes

NOVEMBER 19, 2014

Lou and I go into even more detail on this subject in episode #024 of The Crisis Intelligence Podcast. A crisis is a change. Some crises need immediate intervention, while others can be addressed through a slower, more analytical fashion. Adaptive Crisis Response. There are few standards in crisis. Tune in here.

Crisis Management 157

Crisis Management Crisis System Policies 157

5W PR

OCTOBER 21, 2024

Crisis Management and Reputation Protection The hospitality industry is not immune to crises. Effective crisis management is essential to mitigate damage and restore public trust. Effective crisis management is essential to mitigate damage and restore public trust.

Hotels 88

Hotels Brand Branding Crisis Management 88

Prowly

APRIL 16, 2025

Crisis management: managing negative publicity, criticism, or issues by addressing concerns publicly and transparently. 6 Effective crisis management Quick, clear, and honest responses during a crisis can reduce public backlash, minimize potential financial or reputational damage, and even transform negative situations into positive outcomes.

Crisis Management 104

Crisis Management Trends Crisis Examples 104

Agility PR Solutions

SEPTEMBER 21, 2021

New research from predictive analytics software firm Prevedere illustrates the impact COVID had on business planning, how leaders responded, what keeps them up at night—and what the path forward looks like for them. […].

Crisis 153

Crisis Company Software Analytics 153

Shift Communications

NOVEMBER 17, 2017

The latest focus is on predictive analytics and the power one can wield by predicting future trends. What is Predictive Analytics? So, what exactly is predictive analytics? How Does Predictive Analytics Apply to PR? Leverage Predictive Analytics as a PR Team. What’s the Future of Predictive Analytics in PR?

eBook 104

eBook Analytics Data Software 104

Ronn Torossian

JANUARY 26, 2025

Learn how AI, data analytics & ethical considerations are transforming PR by 2025, including automated media outreach, data-driven messaging & crisis management The post The Future of Public Relations: Embracing Artificial Intelligence, Data, and Ethical Challenges in 2025 appeared first on.

Ethics 195

Ethics Data Crisis Management Publicity 195

Critical Mention

NOVEMBER 17, 2021

Critical Mention offers real-time media monitoring, intelligence, analytics and media contact information for broadcast television, radio, online news and social media. The post Critical Mention Taps Podchaser to Power Podcast Monitoring Analytics appeared first on Critical Mention: Best Media Monitoring and Database Service.

Analytics 126

Analytics Radio Television Measurement 126

Cision

OCTOBER 22, 2015

Only 40 percent of brands have a go-to plan for when crisis strikes. Michael Fineman, president of Fineman PR makes crisis communication easy by providing clients with a mid-crisis checklist. To recap, here’s a quick glimpse of what Fineman PR advises clients to do amidst a crisis: P: Make the public your first and main concern.

Crisis 120

Crisis Video Crisis Communications Crisis Management 120

Cision

NOVEMBER 14, 2017

That might be how you stack up against the competition, the effect a recent crisis has had on the brand, or how your messages are performing with your demographic. While all these points are valid, narrow down your list to the top measurement points to zero in on the analytics you will value the most.

Measurement 166

Measurement Strategy Media Analytics 166

Shift Communications

AUGUST 28, 2017

More often than not, we’re reacting to the latest and greatest, from crisis communications (when the news is bad) to rapid response/newsjacking (when the news is good). A Brief Recap of Predictive Analytics. Predictive analytics is the statistical discipline of predicting what’s likely to happen based on existing data.

Analytics 96

Analytics Software Technology Data 96

Agility PR Solutions

JULY 27, 2023

appeared first on Agility PR Solutions.

Crisis 143

Crisis Ethics Analytics How To 143

NewsWhip

SEPTEMBER 21, 2023

With predictive analytics, we now have the power to foresee the trajectory of news stories — creating an entirely new era of proactive communications strategies and foresight. Predictive analytics have given us the ability to foresee the trajectory of news stories.

Analytics 88

Analytics Media Crisis Insurance 88

Prowly

FEBRUARY 13, 2025

Leverage insights from surveys, social buzz, and analytics to craft bold strategies that amplify recognition and fuel growth. This gives you an advantage and the ability to keep always one step ahead as well as nip any potential crisis in the bud. Thanks to it you have the possibility to put down a crisis before it gains momentum.

Software 104

Software Reputation Examples How To 104

Presspage

FEBRUARY 28, 2024

While few try to make mistakes deliberately, every company needs to anticipate a crisis. The good news is that with a few simple precautions, you can breeze through any crisis while keeping your relationship with investors and customers intact. What is crisis comms and why is it important? That’s the bad news.

Crisis 113

Crisis Reputation Software Crisis Communications 113

Prowly

FEBRUARY 18, 2025

Typically, this is to build brand awareness, improve brand reputation, manage a crisis, or promote products, services and ideas. 5 Monitor, measure and iterate Track the campaign's performance in real-time using analytics tools, media monitoring platforms, or surveys. Measure against your KPIs to assess effectiveness. The best part?

Examples 104

Examples How To Product Launch Print 104

NewsWhip

MARCH 6, 2019

The post Five things we learned about crisis management at the PR News 2019 Crisis Summit appeared first on NewsWhip.

Crisis Management 122

Crisis Management Crisis Analytics Social Media 122

Onclusive

MARCH 24, 2022

Staying ahead of market shifts, opportunities and crises with predictive analytics — the real value is being able to identify a story to newsjack before it goes viral, or learning about a potential crisis before it happens and averting it.

Measurement 396

Measurement Data Hotels Viral 396

Prowly

APRIL 11, 2025

2 Crisis prevention and response When negative feedback rolls in (which is inevitable, no matter how great of a brand you represent), you need to address it in the best manner possible. Additionally, what you can do to alleviate stress in that moment is proactively think about a response strategy before a crisis starts brewing.

Reputation 104

Reputation Measurement Report Brand 104

Prowly

FEBRUARY 20, 2025

Don't worry, though, because this helps: Develop a crisis communication plan in advance Respond quickly and transparently Address concerns directly Use social listening tools such as Prowly to monitor mentions and get alerts when negative mentions start coming in at a rapid pace Set up alerts in Prowly to stay on top of crises before they happen.

SEO 104

SEO Analytics Tools Google 104

Onclusive

AUGUST 3, 2021

Historically, communicators have been focused on storytelling, media relations, crisis communications and other obvious aspects of the PR craft. This can be a daunting task for communications and PR pros, who don’t typically have data and analytics backgrounds and, more often than not, are juggling limited staff and budgets.

Brand 370

Brand Branding Media Measurement 370

Agility PR Solutions

MAY 10, 2020

Working women are spending more time than men overseeing homeschooling and child care during the coronavirus pandemic, and they have expressed strong concerns about this negatively impacting their careers, according to new research from pay equity software and analytics firm Syndio. The study showed […].

Crisis 102

Crisis Software Analytics Study 102