Remote PR Jobs

OCTOBER 29, 2024

Maybe you helped pull together a campaign that needed ideas from design, copywriting, and analytics teams. Examples of Public Relations and Communications Cover Letters When diving deeper into the writing process, looking at examples can help understand the tone and format of a professional cover letter.

Publicity 221

Publicity How To Examples Crisis Management 221

Prowly

JANUARY 14, 2025

If youre struggling with crafting compelling emails, write them using the new dynamic AI prompts for: expert comment suggestions, interview opportunities, or sharing survey or research results. Expanding your media lists Writing an email or a press release? Get automatic contact recommendations based on what you write!

Pitching 104

Pitching Data Analytics Writing 104

Sword and the Script

JANUARY 21, 2025

There are many free courses you can take from Google (AI and analytics) and HubSpot (all kinds of classes). I find fiction reading really improves my writing because, in the course of being entertained, Im consuming examples of how published authors describe abstract concepts. Google offers free courses on analytics and AI.

Google 156

Google Course Survey YouTube 156

Onclusive

JUNE 9, 2021

Set your messaging, write the story. It’s also useful to find out which reporters write for your competitors but not for your brand. . Discover who influential authors are, what they write about, how often, and in which publications so that you have an edge in your conversations with them.

Data-Driven PR 370

Data-Driven PR Data Measurement Trends 370

Deirdre Breakenridge

MAY 13, 2019

In order to make sense of all that “noise”, social listening, monitoring and analytics tools. on the Talkwalker listening & analytics platform. The problem, however, was that these queries were complicated to write for the average marketing or PR professional, and often included or restricted too many results.

Training 399

Training Video Analysis Data 399

Cision

APRIL 27, 2015

I started writing this piece with the intention of sharing “best practices” for using Google Analytics to measure PR. Google Analytics without an understanding of its mechanisms is useless hammer. The first question you might have before we dive into Google Analytics is “how much of GA is free?”

Analytics 120

Analytics Google Measurement Data 120

Prowly

DECEMBER 17, 2024

Prowly: feature comparison Cision Prowly Media database size 1.4M+ 1M+ Press release creator Yes Yes Newswire Yes No Online newsroom Yes Yes Media monitoring Yes Yes Social media listening Yes Yes Coverage reports Yes Yes Automated follow-up emails No Yes Email analytics Advanced Advanced Pros Over 1.4M What features does it offer?

Comparison 104

Comparison Software Tools Analytics 104

Remote PR Jobs

SEPTEMBER 27, 2024

Types of Media Coverage: News Articles: Journalists may write articles based on your press release, adding their analysis and insights. Blogs and Online Publications: Bloggers and online journalists might write about your announcement, providing additional reach.

Crisis Management 250

Crisis Management Analytics Radio Analysis 250

Sword and the Script

DECEMBER 26, 2023

Re-writing the AI draft “We’ll spend more time rewriting ChatGPT’s draft press releases, and less time finding relevant topics, reporters… thanks to it as well.” Amidst these changes, the PR industry will continue its march to using data and analytics in new, innovative ways.

Writing 211

Writing Communications Marketing B2B 211

Cision

DECEMBER 18, 2017

If past analytics tell you that blog posts about staying organized do really well in September, you can mark down some possible titles to write in that month. When you write content piecemeal, you sometimes can’t see the bigger picture of what you’ve written as easily as having it all laid out on a calendar.

How To 0

How To Content Marketing Conference Analytics 0

Onclusive

OCTOBER 23, 2019

Onclusive is a marketing analytics company revolutionizing the communications industry with data science. Our analytics software uncovers data about PR’s direct connection to business metrics, revealing which articles, authors, influencers, and messages drive engagement and deliver actual revenue. Exceptional writing skills.

Marketing 46

Marketing Case Study Software Analytics 46

5W PR

OCTOBER 22, 2024

Encouraging participation in social media campaigns, writing blog posts, or speaking at industry events gives employees a voice. Measurement and Analytics To measure the effectiveness of PR efforts, tracking key performance indicators (KPIs) and analyzing data is essential.

Corporate 78

Corporate Reputation Strategy Storytelling 78

Sword and the Script

DECEMBER 31, 2024

Accordingly, I write and publish a weekly blog post on Tuesdays like clockwork. Below are the most-read posts in 2024, according to the analytics. A long-time (but since retired) member of the reserves and Guard, I came home from a long deployment to Iraq in 2008 and realized Web 2.0 was changing my profession.

B2B 150

B2B Marketing Leadership Study 150

Buzzstream

FEBRUARY 17, 2025

Using Google Analytics, under the Acquisition tab, I can see that about 4% of our traffic has come from Referrals in the past 12 months. Unfortunately, unlike Universal Analytics, you cant see referral traffic at the URL levelonly the domain level.) To measure organic traffic using Google Analytics, goto Engagement>Landing Page.

Digital PR 112

Digital PR Report Google Radio 112

5W PR

FEBRUARY 1, 2025

Training should address: Core brand messages and values Industry positioning Target audience preferences Content themes and topics Writing style guidelines Measuring Success and ROI Tracking program performance helps optimize strategies and demonstrate value.

Employee 88

Employee Social Media Reputation Guidelines 88

PRSay

DECEMBER 12, 2019

Here’s how to write lists posts that get the word out and boost your content marketing analytics: 1. Do not use more bullets than you get in a six-shooter,” recommends Rick Norton in Online Writing Digest. Learn more about her training, consulting or writing and editing services at WylieComm.com. Got a list?

Web 177

Web Writing Analytics Training 177

5W PR

MARCH 7, 2025

AI-Powered Social Media Analytics and Optimization Social media marketing in the fitness space has been transformed by AI’s ability to process and act on vast amounts of engagement data. Crunch Fitness employs AI writing tools to generate personalized email subject lines, resulting in a 35% improvement in open rates.

Marketing 78

Marketing System Data Analytics 78

Waxing UnLyrical

SEPTEMBER 24, 2021

I enrolled in, and graduated, the Harvard Business Analytics Program on March 31, 2021. I’m constantly being asked about my experience there, partly because I’m a (volunteer) student ambassador, and partly, I think, because I’m not the typical post-grad business analytics student. Your Questions, Answered.

Analytics 98

Analytics Data Course Resources 98

Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Today’s PR pro is responsible for ideating, writing, editing, pitching, placing and promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Training 370

Training Media Training Crisis Communications Reputation 370

Burrelles Fresh Ideas

SEPTEMBER 5, 2023

In today’s digital landscape, content writing plays a pivotal role in attracting and engaging both human readers and search engines. To optimize content writing for both people and search engines, focus on producing high-quality, valuable, and engaging content that meets the needs of your target audience.

Engineering 100

Engineering Writing Mobile SEO 100

The Proactive Report

OCTOBER 30, 2023

The trick to getting good content from an AI service is to learn how to write excellent prompts. Give it an identity to write from, a tone of voice to use, and enough context about the topic so that you get a great response back. Always edit and put your own voice on a piece that’s created by AI. Never use it straight from AI.

Trends 182

Trends Marketing Wikipedia Reddit 182

Sword and the Script

SEPTEMBER 24, 2024

If are using sales coaching software like Gong, it’s very easy to share call recordings, metrics and analytics around calls. In this case, I’d interview the customers and write up a contributed article to pitch. At a minimum, the team should be silent listeners on calls across sales, customer success and customer support.

B2B 141

B2B Case Study Study Conference 141

Cision

DECEMBER 21, 2017

E – Evaluate : Once your strategy is in place, it’s time to dig into the analytical reports and compare the results to your original goals and objectives. At iSeeCars , we learned that more media coverage — or a goal of getting “x” number of write-ups for one of our independent studies — isn’t inclusive enough. Think again.

Measurement 272

Measurement Strategy Software Analytics 272

Business Wire

MARCH 20, 2018

Business Insider ’s Tanza Loudenback said that modern media outlets are less structured which gives reporters more flexibility for writing stories that readers want. If we don’t want to write it, no one’s going to want to read it,” Loudenback said. Analytics surface what news and consumer stories are performing the best.

Reddit 160

Reddit Media Analytics Trends 160

PRSay

NOVEMBER 25, 2024

Keep in mind that many global firms require writing samples, scenario-based assessments and other prescreening, so research these expectations and plan ahead. Dedicate a few hours each week to researching companies, following “early careers” social media accounts, and setting up LinkedIn and PRSSA alerts. Maximize LinkedIn.

LinkedIn 88

LinkedIn Nonprofit Social Media Retail 88

Onclusive

JUNE 21, 2017

Whether it’s getting Google Analytics or Marketo certified, attending a social media conference, or taking an SEO course so you can learn how to improve the searchability of your brand’s owned media, commit to continued education. “It It will set you apart from the 100 other people who only know how to write a press release,” said Iliff.

Storytelling 329

Storytelling SEO Community Insurance 329

Cision

OCTOBER 19, 2017

But unless you have a full-time SEO expert on staff, it can be frustrating to find the right keywords when you’re in the middle of writing a blog post, creating a web page or writing a press release. Another valuable tool is Google Analytics. At Cision, our marketing team is all about working smarter.

Branding 208

Branding Brand How To SEO 208

Prowly

JANUARY 23, 2025

To strategize better , learn the dos and donts of the quintessential trade media workflow: Task #1: Finding trade media contacts Task #2: Writing pitches to trade media Task #3: Maintaining the relationships See how Prowlys features live up to the challenge of hyper-targeting trade media. Expand your search using keywords suggested by AI.

Pitching 104

Pitching How To Media B2B 104

Cision

MAY 26, 2017

I always loved to write. How does analytics drive PR strategy? To put it plainly, analytics produce tangible, measurable results. Have a love for writing — or at least like it. The funny thing is, as an incoming college freshman I wanted to major in music business management. The talent pool is tremendous.

Analytics 227

Analytics Measurement Pitching Travel 227

Cision

FEBRUARY 22, 2017

If you have Google Analytics, adding UTM tracking code to the link so that you can see leads and goal completions on your website. . You can also use a media database system—like the Cision Communications Cloud —to find and contact reporters who are currently writing about your topic. Maintain a relationship with the reporter.

Media 245

Media How To Report Social Media 245

Cision

DECEMBER 28, 2017

Looking at your blog’s analytics, you can easily see which posts were the most popular. You could write a “10 More X Tips” post, or expand upon points in a list post to generate several additional articles. March: Revisit Your Best Content. This is great fodder for future content.

Content Marketing 0

Content Marketing Marketing eBook Trade Shows 0

Sword and the Script

OCTOBER 13, 2020

The most effective blogs in B2B marketing tend to publish longer posts, more frequently, with visuals, paid distribution and analytical measurement Blogging doesn’t have the appeal that voice search, personalization or influencer marketing do in B2B marketing, but when it’s done right, it’s surely effective, according to a new study.

B2B 168

B2B Study Blogging Survey 168

Cision

JUNE 29, 2017

You can be more human in your writing by leveraging the behavioral and demographic information you already have about your target audience. Or, do you have a conflicting point-of-view worth writing about? Scott’s message was to dig deeper into your analytics and find out the truth so that you can go and tell that story.

Storytelling 0

Storytelling Data Communications Technology 0

Cision

JULY 11, 2017

For instance, if your company name is “Fire & Ice,” some outlets may write it as, “Fire and Ice.” Not only will this help give you a leg up in your competitive industry space, but you can use comparative analytics to evaluate data like company mindshare and audience demographics. Present: Where is your brand now ?

How To 265

How To Media Software Agriculture 265

5W PR

JANUARY 26, 2025

Content Creation and Personalization AI writing tools can now assist in drafting press releases, social media posts, and other PR materials. Agencies can integrate AI writing assistants into their content workflows, using them to create initial drafts that creative teams then refine and perfect.

Publicity 78

Publicity System Crisis Management Analysis 78

PRSay

NOVEMBER 9, 2022

6, according to analytics firm Sensor Tower. Users write posts (called “toots”), which others can like, reply to or re-post. Users can write posts that promote a company or product. Since Elon Musk’s controversial and tumultuous takeover of Twitter on Oct. 27, some users are seeking alternative social media platforms.

Communications 165

Communications Twitter Mobile Software 165

ImPRessions - Crenshaw Communications

FEBRUARY 22, 2023

This requires a combination of creative thinking, analytical skills, and the ability to develop and execute against plan. Don’t fear the data The stereotypical PR person is an English, Journalism or Communications major with a facility for writing and a love of media. But there’s no need to fear data!

Analytics 170

Analytics Social Media Tools Trends 170