Flack's Revenge
AUGUST 9, 2016
At last week’s NY Data Science Meetup (at Metis NYC ) we learned how the Huffington Post , the largest social publisher, is using data science to better understand which articles can benefit from a promotional push. Their efforts have propelled merely popular stories into through-the-roof viral successes. But it was no easy task.
Cision
APRIL 4, 2016
If you’re like me, you probably greet articles about content virality with a healthy dose of skepticism. Of course anyone writing content or posting on social media hopes for the largest possible distribution, but the articles that purport to tell you how to make content go viral are oftentimes less useful than they intend to be.
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Buzzstream
JANUARY 15, 2025
This, to me, is the definition of viral. So, in this conversation, Chris outlined the step-by-step process for getting this data-driven digital PR content to go viral. For instance, Chriss team compared newly launched value meals after their fast food inflation study went viral. Dont fear failure Not every campaign will hit.
Onclusive
MARCH 24, 2022
Staying ahead of market shifts, opportunities and crises with predictive analytics — the real value is being able to identify a story to newsjack before it goes viral, or learning about a potential crisis before it happens and averting it.
Contently - Strategy
DECEMBER 14, 2018
Unfortunately, hoping to go viral is not a video strategy. It would be really strange to see a brand blog with one article. When you’re planning your video strategy, avoid the temptation to rely on the false promise of viral success. The post Going Viral Is Not a Video Strategy appeared first on Contently.
Onclusive
JULY 18, 2017
But with PR attribution, you can see how your efforts affect goals and metrics aligned with the lower part of the funnel, such as whether those articles prompt downloads, convert leads into customers, and so forth. We’ve also seen instances when an owned media article outperformed earned media because it was promoted the right way.
Melissa Agnes
OCTOBER 21, 2014
Everything has viral potential. If your crisis is news worthy, relatable and has an emotional impact, it has a good chance of going viral – quicker than you can imagine. If images and/or videos are involved, than your chances of experiencing a viral crisis heighten significantly. Help eliminate rumors and speculation.
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